Ad busters proposed a peaceful occupation of Wall Street to protest corporate influence on democracy, the lack of legal consequences for those who brought about the global crisis of monetary insolvency, and an increasing disparity in wealth. The protest was promoted with an image featuring a dancer atop Wall Street's iconic Charging Bull statue. Greed for big money kept growing. Subversion of the very ‘practice of management’ became common. Corporate governance failed totally. Responsibility and supervision went missing. Leadership went missing. Controls went missing Top management gambled with the future of their own companies. Absence of concern for the customer became common. Too big to fail is a myth. Growth and profits are not sustainable. Innovation is necessary. Create customer centric strategies. Ethics is of paramount interest. Marketing Under attack Top Management: Fails to bring targeted income and profits. Is not producing results proportionate to marketing spends. Doesn’t care much about measurements, has no use for metrics, shuns accountability. Waxes eloquent about brands, but the Brands don’t work. Fails to graduate from tactical to strategic marketing. Fails to help the firm avoid price wars and fails to achieve deep differentiation.