Connecting your brand to Marketers and Influencers at Social Media Marketing World. Event sponsorship = valuable exposure for your brand

1. *Design ©2019 Social Media Examiner
Connecting Your Brand to
Marketers and Influencers
at #SMMW19
Contact: Emily Crume
emily@socialmediaexaminer.com
www.socialmediaexaminer.com/smmworld/sponsoroptions

2. #SMMW19 :: Highlights
§ 7th annual conference with 4,700+ Attendees
§ 4 Keynotes, 17 workshops, 100+ sessions, 120 speakers
§ Scout About Sponsor Game – 200+ players
§ 1,100+ Tickets purchased for SMMW20

3. Brand Experiences at #SMMW19
Tabletop
10x10
10x20

4. Opening Night Cocktail Party
2500+ Attendees in Networking Plaza
#SMMW19 :: Opening Night Party

5. #SMMW19 :: Special Events
Thursday Night Party
Totally 80’s Social Karaoke
1500+ Attendees at Parq
120+ Speakers @ Speaker Party

6. #SMMW19 :: Social Media
Live Stage streamed to 500k+ Facebook Fans PLUS….
Private Facebook Groups (19)
Private ChatSpots (34)
Public Facebook Group
Conference Twitter @SMMWConference
Source: TalkWalker
Source: TalkWalker
Source: Metricool

7. #SMMW19 :: Connections Corner

8. #SMMW19 :: Pre-Event
Marketing Support
SPONSOR PAGE :: Logo on website

9. #SMMW19 :: Pre-Event
Marketing Support
SPONSOR BANNER
AD GRAPHIC
300x250
CUSTOM MARKETING
CHECKLIST
Marketing Support
Set up a custom landing page for attendees
Add content about your booth traffic driver and
reference SMMW19 attendees in your copy.
https://www.socialmediaexaminer.com/
smmworld/sponsors/
Create a Booth Traffic Driver
Ideas: business tips, demos, limited time discounts
and personalized consultations
Utilize social media
1) Promote your sponsorship and on-site activation
prior to and during the event. 2) Use the official
hashtag #SMMW19 in your posts.
David sent an ad unit previously
Participate in the Facebook private groups.
Network and meet other attendees.
Facebook group invitation was
sent to each registered attendee
Create your mobile app profile
Set up your personal profile and optimize your
sponsor profile in the Whova mobile app
Mobile app invitation was sent
to each registered attendee
Use our marketing graphics and customized
ad unit
Promote your sponsorship on your website and
social channels with our event graphics. A
customized ad unit was provided with your logo.
https://www.socialmediaexaminer.com/
smmworld/promo/
Review the Compass Playbooks
Filled with helpful tips to a successful event.
https://
www.socialmediaexaminer.com/
smmworld/compass/
Contribute a prize to Scout About
Build additional excitement with a prize donation to
the Scout About booth traffic driver.
David previously sent details
Attend meet ups at the hotel bar Watch for announcements
Join an early morning networking power walk
See agenda for meet-up location.
Watch agenda for times
Sign up for a MeetUp & EatUp dinner
Connect with other attendees over a lunch or
dinner by joining a MeetUp & EatUp dinner. Fine
group or start a new one.
Sign up or start an Eatup or
Meetup on the SMMW19 App
Attend a lunchtime Table Talk
Network with attendees based on subject interest
https://
www.socialmediaexaminer.com/
attendee/tabletalks/
Marketing Checklist: Your Compass to SMMW19 Success
We want to help you succeed at SMMW19. Below are recommendations to drive
additional awareness, connection and value with our attendees.
What are your goals? What is your booth activation?
SPONSOR EMAIL
Monday to all Attendees

10. #SMMW19 :: On-Site
Marketing Support
KEYNOTE
RECOGNITION

11. #SMMW19 :: On-Site
Marketing Support
KEYNOTE
RECOGNITION

12. #SMMW19 :: On-Site
Marketing Support
SPONSOR PROMO TWEET

13. #SMMW19 :: On-Site
Marketing Support
WHOVA MOBILE APP
Company Listing

14. #SMMW19 :: On-Site
Marketing Support
SPONSOR TWEETS SENT PRE-EVENT
Sent via our @SMMWConference account

15. #SMMW19 :: On-Site
Marketing Support
TWITTER POSTS AND RETWEET
DURING THE CONFERENCE
From @SMMWConference

16. #SMMW19 :: On-Site
Marketing Support
CONFERENCE GUIDE :: Logo Placement

17. #SMMW19 :: On-Site
Marketing Support
CONFERENCE GUIDE & ROOM SIGNAGE :: Track Sponsor Recognition

18. #SMMW19 :: On-Site
Booth Traffic Driver/Game

19. Success!
#SMMW19 :: Summary
Want to be a sponsor in 2020?
Contact: Emily Crume, emily@socialmediaexaminer.com
www.socialmediaexaminer.com/smmworld/sponsoroptions