1. Prepared By
Gana Chandran
Roll no. 374

2. Personal Care Marketing
Concept
Users
Behavioural
profile of users
Market
segmentation

3. Concept

4. Personal care marketing…….
A managerial process
Includes services of beauty parlours,
gymnastics, yoga centers etc
Focuses on implementation of
modern marketing principles
Professionals
Organised effort

5. Users
Cine artists Brides Foreign and
domestic users
Sports personal Personal attending
interview and Youths
corporate executives

7. Market Segmentation
Profession
Age
Region
Sex
wedding

8. Thank You