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Common Digital
Marketing
Misconceptions
What is Digital Marketing?
Digital Marketing applies technologies or
platforms such as websites, e-mail, apps
and social networks to engage with its
consumers or customers.
In some cases, beginners might face common
misconceptions in understanding it. Eventually they have
to feel the sad realization that what they expected out of it
would not be that solid.
Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
The Common Misconceptions about
Digital Marketing
 All about Social Media
Social Networking can be the biggest aspect of it, but
people must also remember that the use of smartphones,
tablets, computers, laptops, electronic billboards,
websites, e-newsletters, online ads are also part of what
they call digital marketing campaign. It needs social media
but also the mentioned tools in promoting a certain brand.
Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
 For the ‘TECHIES’ only
Its definition might include the term technology, but it
doesn’t necessarily mean that only technology-savvy
people can deal and manage this type of marketing
campaign. Being involved in Digital Marketing need a
marketing skill and not a technical one.
Digital Marketing is not for theTechies only, but it has to
be embraced by the people at all levels in a company.
The Common Misconceptions about
Digital Marketing
Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
 SavesTIME
Given the fact that apps and digital generation’s very
existence help us to generate up-to-date and real-time
data that are easily accessible and available, running a
digital marketing strategy consumes huge amount of time.
Like all starting businesses, it takes time to plan, formulate
and finalize all the needed requirements in building up a
company.
The Common Misconceptions about
Digital Marketing
Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
Remember:
“Informing you about these should never be the
reason to let you forgot the goal of being into the
digital marketing world. If you know that you are
practicing it the right way, it will offer you better
Return of Investment (ROI), and you will continue
to improve and develop more strategies for this in
order for your business to grow more.”
Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/

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Common DIgital Marketing Misconceptions

  • 2. What is Digital Marketing? Digital Marketing applies technologies or platforms such as websites, e-mail, apps and social networks to engage with its consumers or customers. In some cases, beginners might face common misconceptions in understanding it. Eventually they have to feel the sad realization that what they expected out of it would not be that solid. Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
  • 3. The Common Misconceptions about Digital Marketing  All about Social Media Social Networking can be the biggest aspect of it, but people must also remember that the use of smartphones, tablets, computers, laptops, electronic billboards, websites, e-newsletters, online ads are also part of what they call digital marketing campaign. It needs social media but also the mentioned tools in promoting a certain brand. Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
  • 4.  For the ‘TECHIES’ only Its definition might include the term technology, but it doesn’t necessarily mean that only technology-savvy people can deal and manage this type of marketing campaign. Being involved in Digital Marketing need a marketing skill and not a technical one. Digital Marketing is not for theTechies only, but it has to be embraced by the people at all levels in a company. The Common Misconceptions about Digital Marketing Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
  • 5.  SavesTIME Given the fact that apps and digital generation’s very existence help us to generate up-to-date and real-time data that are easily accessible and available, running a digital marketing strategy consumes huge amount of time. Like all starting businesses, it takes time to plan, formulate and finalize all the needed requirements in building up a company. The Common Misconceptions about Digital Marketing Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/
  • 6. Remember: “Informing you about these should never be the reason to let you forgot the goal of being into the digital marketing world. If you know that you are practicing it the right way, it will offer you better Return of Investment (ROI), and you will continue to improve and develop more strategies for this in order for your business to grow more.” Source: http://www.lozatech.com/blog/common-digital-marketing-misconceptions/