Existing approaches to measuring health literacy have several limitations and critiques. The speaker discusses various existing screening tools and measures of health literacy, noting their limitations such as lack of cultural sensitivity, inconsistent use, and inability to advance understanding of health literacy as a concept. He also summarizes discussions from a National Institute for Literacy workshop where participants identified the need for new measures of health literacy that address these limitations and can better inform health communication and policy efforts.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Existing approaches to measuring health literacy have several limitations and critiques. The speaker discusses various existing screening tools and measures of health literacy, noting their limitations such as lack of cultural sensitivity, inconsistent use, and inability to advance understanding of health literacy as a concept. He also summarizes discussions from a National Institute for Literacy workshop where participants identified the need for new measures of health literacy that address these limitations and can better inform health communication and policy efforts.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Skills Health Check - Full Report[1]
1. 1
Miss Claire Roe
Wednesday, April 29, 2015
Skills Health Check –
Your full report
Welcome to your Skills Health Check Report. Your report gives you feedback
on the different questionnaires, together with some other useful information
(including a section with job family suggestions).
Your completed assessments are:
Skill Areas
Interests
Personal Style
Motivation
After reading your report you may want some further support or careers and
skills advice.
Please telephone 0800 100 900 to speak to a careers adviser. Lines are
open 8am to 10pm, seven days a week.
2. 2
Your results – Skill Areas
The Skill Areas questionnaire measures nine ‘Skill Areas’ or types of
activities you feel that you are able to do. Each area has specific relevance
to the workplace.
Your results are listed from the Skill Areas you feel you are most able to do,
through to the Skill Areas you feel you do less well. This means you may
find a Skill Area towards the end of the list that you feel you are fairly able
to do, because there are many other areas you feel you are more able to
do.
There are some suggestions for those skills areas that you feel most able to
do to help you when applying for jobs.
To help you develop the skills that you feel are less strong, there are some
activity suggestions if you want to improve them.
Sometimes no extra information will appear. This means that your view of
your abilities seems to be evenly balanced.
1
Managing Change and Pressure
Adapts to changes, remains calm and reacts positively to challenges.
2
Working with Others
Works well with people by listening, understanding and supporting
others.
3
Showing Energy and Drive
Shows energy and enthusiasm for meeting difficult goals and taking
on new responsibilities.
4
Creating and Innovating
Produces new ideas and different ways for approaching issues.
5
Leading and Taking Responsibility
Takes responsibility for own actions and for leading others.
6
Analysing and Problem Solving
Identifies problems and gathers information, making judgements
based on facts.
7
Learning and Technology
Easily learns new information and quickly learns how to use new
technologies.
8
Persuading and Communicating
Persuades others and resolves conflict. Communicates clearly when
speaking and writing.
9
Planning and Focusing on Quality
Plans activities and projects, using time effectively to produce high
quality work.
3. 3
Your strengths
Managing Change and Pressure
Managing Change and Pressure is a skill area that you feel you are most able
to do. This is about being able to adapt to changes, remain calm under
pressure and react positively to challenges.
Think of situations where you had to quickly adapt to changing
circumstances or respond to the unexpected. Some examples might include
when you were doing something and something unexpected happened;
when you had less time to do something than you expected; when a task
turned out to be harder than you thought it would be.
For these situations, think about:
How did you feel when something unexpected happened? How did you
respond? To what extent did you change what you were doing or
planning to do? What did you do to stay calm?
How did you feel when something turned out to be harder than you
expected? How did you go about overcoming the obstacles you faced?
How did you motivate yourself to keep trying?
Your strengths
Working with Others
Working with Others is a skill area that you feel you are most able to do.
This is about being able to work well with people by listening, understanding
and supporting others.
Think of situations in which you had to co-operate and get on well with other
people. Some examples could include working as part of a group of people at
school or work; taking part in after-school clubs or hobby groups; being part
of a sports team; volunteering in the community; supporting friends or
family through difficult situations; meeting people from different
backgrounds.
For each situation, consider:
How did you go about working well with others? What did you do?
How did you try to support others? How did you try to understand
what support they might need? How did other people respond?
What did you do to show other people that you appreciate them/their
4. 4
work?
What types of people do you find it easier to get on with well? What
types of people do you find it harder to get on with well?
Your areas for development
Learning and Technology
Learning and Technology is a skill area that you feel you can do less well.
This is about being able to learn new information easily and learn how to use
new technologies quickly.
If you would like to improve this skill, the following development suggestions
might be useful.
Development Suggestions
Explore computer programs that are available to you, using tutorials or
setting yourself exercises that stretch your knowledge. Seek tips from others
with more experience.
Find a work-relevant topic you are interested in but know little about. Use a
computer to find out as much relevant information as you can. Then ask a
friend to test your knowledge on this topic.
Your areas for development
Persuading and Communicating
Persuading and Communicating is a skill area that you feel you can do less
well. This is about being able to effectively persuade others, resolve conflict
between people and communicate clearly when speaking and writing.
If you would like to improve this skill, the following development suggestions
might be useful.
Development Suggestions
When speaking with others, consider what other people are interested in as
well as what you want to say. Use eye contact and positive body language to
create a comfortable atmosphere. Gather evidence to support your point of
view. Speak slowly and clearly, to help others understand you.
If a conflict arises, try to think about the situation from the other person's
5. 5
point of view, before defending your position. Look at the disagreement as a
difference of ideas or style, rather than of people. Try to remain neutral, and
encourage others not to take sides.
Your areas for development
Planning and Focusing on Quality
Planning and Focusing on Quality is a skill area that you feel you can do less
well. This is about being able to plan and manage activities and projects,
prioritise tasks to use your time effectively, focus on detail and maintain
high quality standards.
If you would like to improve this skill, the following development suggestions
might be useful.
Development Suggestions
Use lists and reminders to make sure you know what you need to complete.
Keep a diary one week and see what you achieve in that time and what you
postpone doing. Set yourself realistic daily goals and ensure you meet these.
Next time you are given a task to complete, allow some time at the end to
check your work. Review your work in detail: are there any mistakes, how
can you make it better? Ask others for their advice and suggestions about
how they check their own work.
6. 6
Your results – Interest
Doing what you are interested in can be very important for job satisfaction.
The Interest questionnaire measures eleven Interest Areas to help you find
out which types of work activity appeal to you most.
The profile below shows how appealing you find each of the eleven Interest
Areas. You will also see ‘related job families’ which you can explore to find
jobs that appeal to you.
Remember that interests can and do change with time.
Strength of
Interest
Interest
Area
Interest Area
Definition
Related Job
Families
Very
interested
in:
Caring Using social skills to
teach, support, care
for and help others.
Alternative
Therapies
Education and
Training
Medicine and
Nursing
Social Services
Moderately
interested
in:
Authority Working in difficult
situations or tough
environments, giving
clear orders and
following commands.
Security and
Uniformed Services
Influencing Working with people
and helping influence
their views and
choices.
Marketing, Selling
and Advertising
Retail Sales and
Customer Service
Scientific Conducting research
using scientific
methods to learn
about the physical or
natural world.
Animals, Plants and
Land
Environmental
Sciences
Medical Technology
Science and
Research
Organising Planning activities,
maintaining records,
checking detail and
following or creating
procedures.
Administrative and
Clerical
Legal Services
Management and
Planning
Creative Applying artistic skills,
developing new ideas
and producing
Arts, Crafts and
Design
Performing Arts,
7. 7
imaginative and
original work.
Broadcast and
Media
Reading
and writing
focused
Researching
information and
editing or creating
written outputs.
Performing Arts,
Broadcast and
Media
Publishing and
Journalism
A little
interested
in:
Numerically
focused
Working with figures,
numbers and data.
Financial Services
Information
Technology and
Information
Management
Storage
and
Transport
Organising, managing
and assisting the
efficient movement of
goods and people.
Storage,
Dispatching and
Delivery
Transport
Leisure Providing a service to
people in restaurants,
bars, hotels, when
they are learning new
sports or when on
holiday.
Catering Services
Sport, Leisure and
Tourism
Engineering Working in a precise
and systematic way to
design, build,
maintain or repair
structures or
equipment.
Construction
Maintenance,
Service and Repair
Manufacturing and
Engineering
Think about how you could combine your interests to find work areas that
you would be interested in.
To find out more about the job families that appear above, please click here.
8. 8
Your results - Personal style and your approach to looking for a job
Your personal style may affect the way that you look for work and how you
explore your job options.
Some aspects of looking for a job may be well matched to your personal
style.
Other aspects of looking for a job may not be such a good match, and you
may tend to avoid or put them off.
What comes most naturally to you when looking for a job
You are more likely to do the things that come most naturally. Make the
most of this and focus on using these qualities when you are looking for a
job.
Your tendency to try to understand other people's behaviour may help
you relate well to others in interviews.
Your openness to doing things in new ways is likely to help you to use
a variety of different approaches when looking for work.
You are likely to enjoy keeping busy. This is likely to help you be
energetic and maintain motivation when looking for work.
You are likely to enjoy spending time with other people. This may help
you to come across as friendly and sociable in assessment situations.
What comes less naturally to you when looking for a job
Some of these things may not come so naturally to you. However, you can
work around these and make sure that they do not hold you back when you
are looking for a job. Some ideas for how to do this are shown below.
You tend to enjoy being around other people and may miss the
company of others when looking for work.
TIP: Consider what you can do to find other people also looking for
work, for example by going along to events at your local job centre.
Alternatively find other sociable activities to be involved in, such as
volunteering for a local community project.
9. 9
Your results - Motivations
This section looks at seven areas of ‘Motivation’. These describe the kinds of
work environment that are most important to you. The more you are
motivated by your work environment the more job satisfaction you are likely
to have.
Your motivations are listed in the chart below. Number one in the chart is
the most important to you, then number two and so on. A satisfying
environment for you might require a combination of characteristics rather
than just one.
Remember that motivations do sometimes change with time.
Less
Motivating
Very
Motivating
1
People Focused Environment
This is a social and caring
environment, where people get on
well together. They co-operate are
tolerant and are prepared to help
each other. It is found in caring
professions, charities and public
services. It can also be present in
some companies, for example in
customer service departments.
2
Creative Environment
This type of environment embraces
creativity and an individual
approach. It is associated with
innovation and independence of
thought. People who value this type
of environment are likely to enjoy
roles which are free of much of the
conventions to do with work, e.g.
how you look, how you behave etc.
3
Dynamic Environment
This type of environment is
competitive and dynamic, with an
element of risk taking. People are
valued for their ability to press for
results and to achieve. It can often
be found in sales roles.
10. 10
4
Productive Environment
This environment values “doers”:
people who work hard and who
enjoy having something to show for
their efforts. These values tend to
be reflected in work that is practical
and immediately relevant.
5
Specialist Environment
This environment is focused on
specialist expertise. It suggests a
role in a technical environment
where people gain respect and
reward on the basis of their
expertise.
6
Ordered Environment
This type of environment is
structured, predictable and with very
clear requirements. It can be found
in areas like finance and
administration, where the emphasis
is on order and high standards.
7
Commercial Environment
This is a commercial and profit
orientated environment that
provides material rewards based on
results. It is typically found in
commercial businesses rather than
public sector or charity work.
11. 11
Job Suggestions
We want to highlight some possible job families that are the best match
between your skills and your interests.
The first section focuses just on your skills areas questionnaire, and shows
two job families that may be a good match.
The second section brings in your interest areas as well as your skills areas.
It highlights up to two further job families that may be a good match for
you.
Job suggestions – best match for your skills
The interests questionnaire also told us that the Education and Training job
family is one that you are very interested in.
One activity that is sometimes part of this kind of job is reasoning and using
verbal information. You may be interested in trying the working with written
information activity which is available in the tasks area.
The interests questionnaire also told us that the Social Services job family is
one that you are very interested in.
Social Services
Based on how you answered the skills areas questionnaire, this
job family may be a good match for you. Social Services jobs
typically involve gathering information and spotting problems,
planning tasks effectively, and coming up with new ideas.
Education and Training
Based on how you answered the skills areas questionnaire, this
job family may be a good match for you. Education and Training
jobs typically involve planning tasks effectively, gathering
information and spotting problems, and showing energy and
drive.
12. 12
One activity that is sometimes part of this kind of job is reasoning and using
verbal information. You may be interested in trying the working with written
information activity which is available in the tasks area.
Other job families you may be interested in
Your next steps
The job families listed above are just a starting point.
To explore the jobs that you would find within the job families go to the
National Careers Service website which is a good place to start for more
information and for the full job catalogue.
https://nationalcareersservice.direct.gov.uk/advice/planning/jobfamily/
You can also find out more from:
Reference materials in libraries or your careers service
Looking at other information on the internet
Talking to someone who works in the area that interests you
Professional bodies and associations
Job shadowing to see how the job is done in a real workplace.
Security and Uniformed Services
Based on how you answered the interests and skills areas
questionnaires, this job family may be a good match for you.
Security and Uniformed Services jobs typically involve coming up
with new ideas, showing energy and drive, and gathering
information and spotting problems.
Alternative Therapies
Based on how you answered the interests and skills areas
questionnaires, this job family may be a good match for you.
Alternative Therapies jobs typically involve gathering information
and spotting problems, showing energy and drive, and planning
tasks effectively.
13. 13
After seeing which jobs interest you the most, think about any specific issues
which could make a job more or less suitable for you (e.g. any health issues
you may have, the hours you would be required to work, the location of
work).
Next, look at possible employers, possibilities for further training and job
opportunities in your area.
We hope you are finding the Skills Health Check Tools useful!
What next?
The feedback in this report covers all the assessments you have finished so
far. These are shown in the table below.
Skill areas
Interests
Personal style
Motivation
Working with numbers
Working with written information
Checking information activity
Solving mechanical problems
Working with shapes
Solving abstract problems
You might be interested in completing some more question sets. If you do
this, you can then get a fresh report with information about that question
set.
If you have registered for a Lifelong Learning Account, you can save this
report. Whenever you log in to your Lifelong Learning Account you can find
your report, and if you complete more question sets they will be added to
this report.
Next steps after your Skills Health Check
Now you've completed your Skills Health Check we hope you have clearer
idea of what your strengths are. This can help you to choose jobs in which
you can make the most of these strengths.
You might also have identified skills you need to work on. This is especially
relevant if the jobs you want to get into need these skills.
Visit our website for more information and advice on which skills and
qualifications you need to get into over 750 different jobs. There's also
14. 14
advice on changing career, job hunting, choosing a course and getting
funding for your learning. Simply click on the link or type the following web
address into your browser.
https://nationalcareersservice.direct.gov.uk/pages/SHCinfo.aspx
More advice from the National Careers Service
Find out more about how the National Careers Service can help you with
your decisions about careers, learning and work. Simply click on the link or
type the following web address into your browser.
https://nationalcareersservice.direct.gov.uk/aboutus