SlideShare a Scribd company logo
How and why to make your
     LinkedIn profile shine

AME Leaders Guide to LinkedIn

                    Single point lesson


 AME Leaders Guide to LinkedIn   12/27/11
Why work on your profile?

   You represent AME to the world
   Show the caliber of member a person can network
    with through AME
   Show that you are approachable
   Be found in searches for job candidates or
    consultants




                      AME Leaders Guide to LinkedIn   12/27/11
Why work on your
                 profile? Because it
Profile basics   shows the value of
                 networking through AME




                  AME Leaders Guide to LinkedIn   12/27/11
Profile basics
Photo
humanizes
you




                 AME Leaders Guide to LinkedIn   12/27/11
Profile basics
Photo
humanizes
you

      Headline:
      shows up
      everywhere




                   AME Leaders Guide to LinkedIn   12/27/11
Profile basics
Photo
humanizes
you

      Headline:
      shows up
      everywhere


       Experience:
       Make AME come to the top




                             AME Leaders Guide to LinkedIn   12/27/11
Profile basics
    Photo
    humanizes
    you

           Headline:
           shows up
           everywhere


           Experience:
           Make AME come to the top




Summary: short or
long, formal or
casual



                                 AME Leaders Guide to LinkedIn   12/27/11
Editing your profile
Look for all the blue “edit” text links within your profile




                                    AME Leaders Guide to LinkedIn   12/27/11
Editing your profile
Look for all the blue “edit” text links within your profile




Change             Change
                   headline               Change
your
                                          privacy settings
photo
                                     Change
                                     current roles




Give your
links titles

                                    AME Leaders Guide to LinkedIn   12/27/11
Editing your profile
Look for all the blue “edit” text links within your profile




                                                      Only you see
                                                      this “edit” view.
                                                      No one else can change it



                                    AME Leaders Guide to LinkedIn   12/27/11
Editing your photo




                                        Your photo makes you
                                        approachable and real




                 AME Leaders Guide to LinkedIn   12/27/11
Editing your photo




Clicking
this link
                                        Your photo makes you
                                        approachable and real




                 AME Leaders Guide to LinkedIn   12/27/11
Editing your photo




Clicking
this link
                                                Your photo makes you
            Opens this                          approachable and real
            box




                         AME Leaders Guide to LinkedIn   12/27/11
Editing your headline
      Click
      this
      link




                 AME Leaders Guide to LinkedIn   12/27/11
Editing your headline

              Open this box




                    AME Leaders Guide to LinkedIn   12/27/11
Editing your headline




         All-important headline:
         You can put a lot in here




                        AME Leaders Guide to LinkedIn   12/27/11
Show the expertise
                                  level of AME leaders ..
Editing your experience           value of AME
                                  networking




                 AME Leaders Guide to LinkedIn   12/27/11
Editing your experience


What
you do




                 AME Leaders Guide to LinkedIn   12/27/11
Editing your experience


 What
 you do




Resume




                  AME Leaders Guide to LinkedIn   12/27/11
Editing your experience


 What
 you do




Resume    Click
          link




                  AME Leaders Guide to LinkedIn   12/27/11
Editing your experience


 What
 you do


                  Add position or role


Resume    Click
          link




                  AME Leaders Guide to LinkedIn   12/27/11
Homework

   Upload a photo!
   Change your headline to show your AME role
   Describe your AME role in Experience
   Proofread!!!

       Next lessons:
           Review the “How and why of connections”
           Join a group



                                                               Copyright © 2011 by Karen Wilhelm

                               AME Leaders Guide to LinkedIn   12/27/11

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Why and how to make your LinkedIn profile shine: 5 minute lesson

  • 1. How and why to make your LinkedIn profile shine AME Leaders Guide to LinkedIn Single point lesson AME Leaders Guide to LinkedIn 12/27/11
  • 2. Why work on your profile?  You represent AME to the world  Show the caliber of member a person can network with through AME  Show that you are approachable  Be found in searches for job candidates or consultants AME Leaders Guide to LinkedIn 12/27/11
  • 3. Why work on your profile? Because it Profile basics shows the value of networking through AME AME Leaders Guide to LinkedIn 12/27/11
  • 4. Profile basics Photo humanizes you AME Leaders Guide to LinkedIn 12/27/11
  • 5. Profile basics Photo humanizes you Headline: shows up everywhere AME Leaders Guide to LinkedIn 12/27/11
  • 6. Profile basics Photo humanizes you Headline: shows up everywhere Experience: Make AME come to the top AME Leaders Guide to LinkedIn 12/27/11
  • 7. Profile basics Photo humanizes you Headline: shows up everywhere Experience: Make AME come to the top Summary: short or long, formal or casual AME Leaders Guide to LinkedIn 12/27/11
  • 8. Editing your profile Look for all the blue “edit” text links within your profile AME Leaders Guide to LinkedIn 12/27/11
  • 9. Editing your profile Look for all the blue “edit” text links within your profile Change Change headline Change your privacy settings photo Change current roles Give your links titles AME Leaders Guide to LinkedIn 12/27/11
  • 10. Editing your profile Look for all the blue “edit” text links within your profile Only you see this “edit” view. No one else can change it AME Leaders Guide to LinkedIn 12/27/11
  • 11. Editing your photo Your photo makes you approachable and real AME Leaders Guide to LinkedIn 12/27/11
  • 12. Editing your photo Clicking this link Your photo makes you approachable and real AME Leaders Guide to LinkedIn 12/27/11
  • 13. Editing your photo Clicking this link Your photo makes you Opens this approachable and real box AME Leaders Guide to LinkedIn 12/27/11
  • 14. Editing your headline Click this link AME Leaders Guide to LinkedIn 12/27/11
  • 15. Editing your headline Open this box AME Leaders Guide to LinkedIn 12/27/11
  • 16. Editing your headline All-important headline: You can put a lot in here AME Leaders Guide to LinkedIn 12/27/11
  • 17. Show the expertise level of AME leaders .. Editing your experience value of AME networking AME Leaders Guide to LinkedIn 12/27/11
  • 18. Editing your experience What you do AME Leaders Guide to LinkedIn 12/27/11
  • 19. Editing your experience What you do Resume AME Leaders Guide to LinkedIn 12/27/11
  • 20. Editing your experience What you do Resume Click link AME Leaders Guide to LinkedIn 12/27/11
  • 21. Editing your experience What you do Add position or role Resume Click link AME Leaders Guide to LinkedIn 12/27/11
  • 22. Homework  Upload a photo!  Change your headline to show your AME role  Describe your AME role in Experience  Proofread!!!  Next lessons:  Review the “How and why of connections”  Join a group Copyright © 2011 by Karen Wilhelm AME Leaders Guide to LinkedIn 12/27/11