Silloth in Bloom won several awards at their 2014 AGM including Silver Gilt for Coastal Town and Runner Up for Town Centre and Community Garden. [1] Silloth has developed from being a Victorian spa town in the 1860s to now being an attractive coastal destination with a 45-acre green space featuring refurbished heritage buildings and new playgrounds. [2] The community is actively involved in maintaining and programming the green space through volunteer initiatives and workshops.
Silloth Presentation to Cumbria in Bloom AGM 17 Nov 2014Anna Malina
This presentation highlights Silloth-on-Solway as an attractive Cumbrian tourist destination. With a new dock and railway established in the 1860s, Silloth was developed as a planned Victorian spa town. At 45 acres, the town's village green, which sits between the main cobbled street and the Solway Firth, is the largest and, arguably most beautiful, in England. Many annual events on the Green are organised by local people. The Green's Community Garden sits on the corner of Criffel St and Lawn Tce. Local people participated in the design of the garden which was opened in May 2014. Silloth is winner of the Cumbria in Bloom Coastal Town award and the Green is a recipient of a Green Flag award.
Silloth Presentation to Cumbria in Bloom AGM 17 Nov 2014Anna Malina
This presentation highlights Silloth-on-Solway as an attractive Cumbrian tourist destination. With a new dock and railway established in the 1860s, Silloth was developed as a planned Victorian spa town. At 45 acres, the town's village green, which sits between the main cobbled street and the Solway Firth, is the largest and, arguably most beautiful, in England. Many annual events on the Green are organised by local people. The Green's Community Garden sits on the corner of Criffel St and Lawn Tce. Local people participated in the design of the garden which was opened in May 2014. Silloth is winner of the Cumbria in Bloom Coastal Town award and the Green is a recipient of a Green Flag award.
Don Kent, Nestrans - European Mobility Week 2015 - Car Free Day the Getabout ...Act TravelWise
Presentation from the European Mobility Week 2015 full-day training workshop held on 15 April 2015 at Camden Town Hall, organised by Act TravelWise with financial support from the Department for Transport.
Creative Bedfordshire - Starting Out & Moving Forward - Networking July 2016 Creative Bedfordshire
If you work in the arts, run a creative business, are a freelance artist, actor, producer, maker or musician (or commission them), or are just curious, this network is for you. Creative Bedfordshire Networking events take place across Bedfordshire. Creative Networking is free of charge to attend thanks to the support of Central Bedfordshire Council, Bedford Borough Council and Bedford Creative Arts.
July Creative Networking has a focus on Starting Out & Moving Forward.
We will hear short 5 Minute talks on the subject from three guest speakers. The evening also includes a chance to shout-out about your own work and needs, and to chat informally. Parking is free (after 6pm). Refreshments including alcohol can be purchased from the View Cafe team.
Guest Speakers:
Addie Akinrinade - Producer +
- Festival Director for British Urban Film Festival @buffenterprises
- Producer of Naca Short Film
- Luton 2016 Monologue Slam UK winner @monologueslamuk
- Assistant Producer at Full House Theatre Company
Addie lives in Houghton Regis and can be found at @addielena
Gayle Storey - Fine Artist
Gayle Storey is a Fine Artist and her Studio is based in Dunstable. She attended the University for the Creative Arts at Canterbury and received a Distinction for MA in Fine Art and her work has been featured in international publications and media. In 2015-2016 Gayle was an AA2A Artist in Residence at the University of Bedfordshire. Gayle also lectures as a specialist tutor.
Gayle lives in Dunstable and can be found at @DonkeyStory
Lizzie Dunford
Lizzie is Senior Visitor Experience Officer at Dunstable Downs and Chiltern Gateway Centre and has worked for the National Trust for six years. Coming from a background in Heritage Conservation and communicating literary heritage, she is now looking at ways of deepening local communities’ connection with the Downs through creativity and storytelling.
It’s been a wonderful hot summer in Streatham. Festival season continues with the Streatham Free Film Festival this month, and you can plan your movies using the official guide in our centre spread. Scruff’s Fun Dog Show on Streatham Common by the Rookery Café also takes place this month. It’s a fantastic event run by the volunteers of the Friends of Streatham Common. This year there’s a fancy-dress horror movie theme! There are street parties at the Ferrer’s Triangle, Lewin Rd, and Valley Rd, and the Little Big Peace Festival returns with some relaxing free events to enjoy and the annual Peace Walk down the High Rd.
Streatham Festival is up next in October. Save the date for the Streatham Strut on 12 October- an epic free live gig rail from lunchtime to closing time in 10 venues over 10 hours. Book your tickets for the Festival Ceilidh on Saturday 19th October now – it was sold out with a waiting list last year! Look out for the full festival programme as it develops at www.streathamfestival.com and social media.
The Garden Route offers a year round destination that allows clients to combine beaches, nature, golf, cycling, adventure and so much more. We are in the business of travel and hospitality and understand that every individual is different and has individual requirements and as we are a family run business we give a lot of attention to detail to make your stay unforgettable.
Don Kent, Nestrans - European Mobility Week 2015 - Car Free Day the Getabout ...Act TravelWise
Presentation from the European Mobility Week 2015 full-day training workshop held on 15 April 2015 at Camden Town Hall, organised by Act TravelWise with financial support from the Department for Transport.
Creative Bedfordshire - Starting Out & Moving Forward - Networking July 2016 Creative Bedfordshire
If you work in the arts, run a creative business, are a freelance artist, actor, producer, maker or musician (or commission them), or are just curious, this network is for you. Creative Bedfordshire Networking events take place across Bedfordshire. Creative Networking is free of charge to attend thanks to the support of Central Bedfordshire Council, Bedford Borough Council and Bedford Creative Arts.
July Creative Networking has a focus on Starting Out & Moving Forward.
We will hear short 5 Minute talks on the subject from three guest speakers. The evening also includes a chance to shout-out about your own work and needs, and to chat informally. Parking is free (after 6pm). Refreshments including alcohol can be purchased from the View Cafe team.
Guest Speakers:
Addie Akinrinade - Producer +
- Festival Director for British Urban Film Festival @buffenterprises
- Producer of Naca Short Film
- Luton 2016 Monologue Slam UK winner @monologueslamuk
- Assistant Producer at Full House Theatre Company
Addie lives in Houghton Regis and can be found at @addielena
Gayle Storey - Fine Artist
Gayle Storey is a Fine Artist and her Studio is based in Dunstable. She attended the University for the Creative Arts at Canterbury and received a Distinction for MA in Fine Art and her work has been featured in international publications and media. In 2015-2016 Gayle was an AA2A Artist in Residence at the University of Bedfordshire. Gayle also lectures as a specialist tutor.
Gayle lives in Dunstable and can be found at @DonkeyStory
Lizzie Dunford
Lizzie is Senior Visitor Experience Officer at Dunstable Downs and Chiltern Gateway Centre and has worked for the National Trust for six years. Coming from a background in Heritage Conservation and communicating literary heritage, she is now looking at ways of deepening local communities’ connection with the Downs through creativity and storytelling.
It’s been a wonderful hot summer in Streatham. Festival season continues with the Streatham Free Film Festival this month, and you can plan your movies using the official guide in our centre spread. Scruff’s Fun Dog Show on Streatham Common by the Rookery Café also takes place this month. It’s a fantastic event run by the volunteers of the Friends of Streatham Common. This year there’s a fancy-dress horror movie theme! There are street parties at the Ferrer’s Triangle, Lewin Rd, and Valley Rd, and the Little Big Peace Festival returns with some relaxing free events to enjoy and the annual Peace Walk down the High Rd.
Streatham Festival is up next in October. Save the date for the Streatham Strut on 12 October- an epic free live gig rail from lunchtime to closing time in 10 venues over 10 hours. Book your tickets for the Festival Ceilidh on Saturday 19th October now – it was sold out with a waiting list last year! Look out for the full festival programme as it develops at www.streathamfestival.com and social media.
The Garden Route offers a year round destination that allows clients to combine beaches, nature, golf, cycling, adventure and so much more. We are in the business of travel and hospitality and understand that every individual is different and has individual requirements and as we are a family run business we give a lot of attention to detail to make your stay unforgettable.
Our Spring 2014 edition featuring articles on why rezoning is not required for the proposed development at 955 Hillside Ave, the United Way community survey and Youth in Action update, the neighbourhood remembers Doug Hudlin and more.
The Community Garden was intended by the church from the beginning as a piece of urban parkland where people could go to enjoy the garden, sit and reflect and that it would be a focal point for the village. The church would be offering hospitality for the people of Ainsdale and would remove the sense of barrier between church and village property.
As time progressed, the garden has become a focal point of the village and has won a number of awards from the Royal Horticultural Society “Neighbourhood in Bloom” scheme including being classed as “outstanding” for the past 3 years.
presentation delivered at SMART event
please note this presentation was delivered as speaker support material and is intended for reference by attendees not for use as a stand-alone resource
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Digital Money Maker Club – von Gunnar Kessler digital.focsh890
Title One is a comprehensive examination of the impact of digital technologies on
modern society. In a world where technology continues to advance rapidly, this article delves into the nuances and complexities of the digital age, exploring Its implications across various sectors and aspects of life.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Search Engine Marketing - Competitor and Keyword research
Silloth on-solway presentation
1. Cumbria in Bloom AGM
‘The Silloth Experience’
17th November 2014
Winner ‘Coastal Town’ Silver Gilt Award
Runner Up ‘Town Centre’ Award
Runner Up Special Category ‘Community Garden’
Level 4 Thriving ‘It’s Your Neighbourhood’
2. Background: Carlisle to Silloth Bay Railway and
Silloth Docks opened in 1856, playing a key part in
Silloth’s planned growth over the next years
3. From the 1860s Silloth developed as a ‘well to do’ Victorian ‘Spa
Town.’ Well planned buildings & broad cobbled streets lined by
trees
4. Silloth Green – 45 acres – situated between cobbled
streets and the Solway Firth
Silloth Baths on the Green provided opportunity
to bathe in sea water without getting cold.
Gallons of water were pumped out of the sea at
each high tide by a steam engine.
Note the newly planted avenue and
the modesty carriages which would be
drawn by donkeys to take Victorian
ladies to bathe in the sea
6. However, over time, the condition of heritage buildings on the
Green and the old much loved Paddling Pool deteriorated
7. Funding bids for renovation were succesful. After refurbishment
Silloth Green was re-opened in 2012
Support and funding
8. Heritage Features eg. Edwardian Toilets and Victorian Pagoda were
refurbished and broad accessible paths created
Beautiful Sunsets
Spectacular views over the Solway Firth to Scotland
22. 1860s - danger to seafarers in the Solway Firth was recognised.
and a lifeboat station for the Royal National Lifeboat Institution
(RNLI) was opened to the West side of Silloth Green.
23. RNLI Silloth Display 2014. People in Silloth are proud of the local
team, who risk their own lives to save others
RNLI Display Carnival Day 2013
24. Sport is also important in Silloth
Football Team - Silloth AFC – The Seagulls
26. Silloth Golf Course – Renowned worldwide
The Silloth course overlooking the Solway was founded
in 1892 by the North British Railway Company as a
natural extension of the town as a port and holiday
destination
27. Silloth Town Council
Silloth Town Council and their Parks Committee have
responsibility for the Green
Officers are
Parish Clerk, Wendy Jameson.
Email townclerk@silloth-on-solway.co.uk
Website: www.silloth-on-solway-tc.gov.uk
Community Engagement Officer, Anna Malina.
Email: anna.malina@silloth-on-solway.co.uk
Website: www.sillothgreen.co.uk
28. Silloth Green Maintenance Team
The Green is well maintained by a dedicated team
Green Manager plus two full time and one part-time staff
Multi-skilled
Accommodating (to meet needs of various events)
33. Children’s Designs for Community Garden fed into the final design
Some priorities suggested by children at workshop
2015 – Bee, Butterfly and Insect project plans
34. 60 youngsters from Nursery, Primary School and
Community College each adopted and planted a plant
in the Community Garden
35.
36.
37.
38.
39.
40.
41. Friends of the Green Volunteers
Ann Winter and Owen Martin
42. Oak story telling chair carved with heritage
icons by local woodcarvers led by Clive Firth
Story teller Tim Barker May 2014
Silloth emerged in the mid 1800s – as a result of investment by rich Carlisle businessmen
The town developed as a well to do Victorian ‘Spa Town, with well planned buildings & broad cobbled streets lined by trees.
This early photo shows the Victorian pagoda, the baths and early plantings on the avenue on Silloth’s 45 acre Green - the hub of the town. The baths provided opportunity to bathe in sea water without getting cold. Gallons of water were pumped out of the sea at each high tide by a steam engine. Note the newly planted avenue and the modesty carriages which would be drawn by donkeys to take Victorian ladies to bathe in the sea
Over the years Silloth became increasingly popular as a seaside holiday destination...
As time passed, in particular over the War Years, the heritage buildings on the Green and the old much loved Paddling Pool deteriorated
However, successful bids put forward to Heritage Lottery Fund under the Parks for People stream resulted in a 2 year programme to refurbish the Green and its heritage buildings. Restoration work was completed in 2012 and was celebrated with a grand opening on 20th May that year.
New splash pad replaced the old paddling pool; a childen’s adventure play area was built among the trees where wildlife could flourish as well as the children, and a BMX track was built after local children put forward a strong case to the Council and HLF and themselves gathered funds towards the build,
Silloth's life blood draws on the civic minded volunteers who give of their time to run clubs, committees and events in the town. Current plans for a new Town Team and Chamber of Trade led by Councillor Chris Graham, who is here today.
Silloth hosts many annual events supported by extremely dedicated local volunteer committees. Annual Carnival is extremely popular.
Silloth is a coastal town and danger to seafarers in the Solway was clea from the beginningr. So, in the mid 19Centuy a lifeboat station for the RNLI (Royal National Lifeboat Institution was opened to the West side of Silloth Green.
Modernised now, the RNLI station in Silloth continues to play an important role in keeping the coastal areas safe. The team often put on displays and have a training day at the same time.
Sports are also an important part of Silloth. The Seagulls are the local team, here celebrating a win.
Similarly rugby is popular locally with much support for th Tigers.
Silloth Golf Course is renowned worldwide for its beautiful location.
As already mentioned, public participation gives Silloth its civic heart. People got involved in helping to design the Community Garden which was built using Heritage Lottery Funds
The Community Workshop allowed young and old to brainstorm together
Clear to see the the circles and curves in the children’s design were very much a part of the professional design. Their ideas about wildlife, bees, butterflies and insects also fed into choices of plants. Silloth is lucky to have a resident bee and insect expert in Vivian Russell and Vivian is coming on board soon to help educate local children and support the ongoing development of an insect, bee and butterfly friendly community garden
Friends of the Green are a sub committee of Silloth Tourism Acion Group, and have been central in helping to care for the garden. Ann Winter seen here with Owen Martin, the Chairman, is in the garden weeding and tidying several times a week.
An oak story telling chair was carved by the Solway Woodcarbers, led by Clive Firth who lives locally. In this slide Tim Barker, resident thespian, has donned the cloak of story teller to entertain the youngsters during the Community Garden opening day.
This is the Community Garden from the big wheel. the slie illustrates the curves and zones of the garden
The local schools are active in supplying litter pickers. This slide illustrates Year 5 of the Solway Community technology College about to start a few hours hard work tidying the Green
These youngsters were central in planning the local BMX track and here are seen tidying the Green
The role of Silloth Toursim Action Group (STAG) is to support tourism. Their website provides information for visititors and local people.
The Silloth Green website describes the Green's history, features, holds videos and photos in the Community memories section, provides news items and lists events on the Green.