SlideShare a Scribd company logo
Should Telcos give up
on Communication
Platform as a Service?
Jesus Cruz Manjavacas
TADSummit 2022
2
o Born in 2007, in 2017 up to 27% market share!
o Polish market leader in terms of mobile telephony, on its way to lead the convergent communications market
o Our values: clear, close, can do… with passion!
o Play (P4 Sp.z.o.o.) belongs to Iliad Group since the September 2020
o Iliad Group is the 6th biggest telco group in Europe (35 mln subscribers)
https://www.iliad.fr/en
https://www.play.pl/
https://www.linkedin.com/company/p4/
About PLAY
Should Telcos give up on CPaaS?
Reasons to believe
PLAY services for SMB
Lessons learned
Next steps
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5
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Should Telcos give up on CPaaS?
Reasons to believe
PLAY services for SMB
Lessons learned
Next steps
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Should Telcos give up on CPaaS?
Reasons to believe
PLAY services for SMB
Lessons learned
Next steps
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1
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o Mobile only
o IVR builder
o Call Recording
o DTMF redirections
o Queues and Virtual Queues
o DISA
o Automatic Call Distribution
o Voice Mail
o E2E encryption
o Secure authentication
o Unlimited amount of users
o 90 days history
Wirtualna Centralka (VPBX)
13
o SMS incoming rules
o SMS to email
o SMS forwarding
o Regular campaigns
o Personalized campaigns
o Campaign planning
o Concurrent campaigns
o SMS history and statistics (90 days)
o E2E text encryption
o Secure authentication
Bramka SMS (SMS Web GW)
14
o For smaller businesses
o Wirtualna Centralka basic functionalities
o Bramka SMS basic functionalities
Asystent
15
Should Telcos give up on CPaaS?
Reasons to believe
PLAY services for SMB
Lessons learned
Next steps
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2
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Should Telcos give up on CPaaS?
Reasons to believe
PLAY services for SMB
Lessons learned
Next steps
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Thank you
Jesus Cruz Manjavacas
TADSummit 2022
https://www.linkedin.com/in/jesuscruz/
@jescruman

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Should Telcos give up on CPaaS?, Jesus Cruz Manjavacas

  • 1. Should Telcos give up on Communication Platform as a Service? Jesus Cruz Manjavacas TADSummit 2022
  • 2. 2 o Born in 2007, in 2017 up to 27% market share! o Polish market leader in terms of mobile telephony, on its way to lead the convergent communications market o Our values: clear, close, can do… with passion! o Play (P4 Sp.z.o.o.) belongs to Iliad Group since the September 2020 o Iliad Group is the 6th biggest telco group in Europe (35 mln subscribers) https://www.iliad.fr/en https://www.play.pl/ https://www.linkedin.com/company/p4/ About PLAY
  • 3. Should Telcos give up on CPaaS? Reasons to believe PLAY services for SMB Lessons learned Next steps 3 2 1 4 5 3
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  • 8. Should Telcos give up on CPaaS? Reasons to believe PLAY services for SMB Lessons learned Next steps 3 2 1 4 5 8
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  • 12. Should Telcos give up on CPaaS? Reasons to believe PLAY services for SMB Lessons learned Next steps 3 2 1 4 5 12
  • 13. o Mobile only o IVR builder o Call Recording o DTMF redirections o Queues and Virtual Queues o DISA o Automatic Call Distribution o Voice Mail o E2E encryption o Secure authentication o Unlimited amount of users o 90 days history Wirtualna Centralka (VPBX) 13
  • 14. o SMS incoming rules o SMS to email o SMS forwarding o Regular campaigns o Personalized campaigns o Campaign planning o Concurrent campaigns o SMS history and statistics (90 days) o E2E text encryption o Secure authentication Bramka SMS (SMS Web GW) 14
  • 15. o For smaller businesses o Wirtualna Centralka basic functionalities o Bramka SMS basic functionalities Asystent 15
  • 16. Should Telcos give up on CPaaS? Reasons to believe PLAY services for SMB Lessons learned Next steps 3 2 1 4 5 16
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  • 26. Should Telcos give up on CPaaS? Reasons to believe PLAY services for SMB Lessons learned Next steps 3 2 1 4 5 26
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  • 30. Thank you Jesus Cruz Manjavacas TADSummit 2022 https://www.linkedin.com/in/jesuscruz/ @jescruman