1) The document outlines a slideshow of shots planned for a horror film teaser trailer. It describes various shots including a neglected boy, disturbing images on a wall, victims running and looking scared, weapons, and a killer dragging a victim.
2) The shots are meant to be unsettling and leave the audience unsure of what will happen. They will be brief, between half a second to 3 seconds long. Transitions between shots will be fast cuts to black or white.
3) The teaser aims to set an ominous tone and disturbing imagery to intrigue audiences about the genre of the film without revealing full details of the plot.