Shannon Clarke provides a summary of her personal and professional experience. She has 8 years of experience in marketing and event management. Her most recent role was as a Senior Account Manager at Playmakers Sports Sponsorship and Marketing, where she managed projects and client relationships for brands like Absa, Adidas, and Coca-Cola. She holds a B.Com in Financial Management from UNISA and has achieved success in mountain biking, running, and various school sports.

1. SHANNON CLARKE
B.Com. Financial Management (UNISA)
87 16th
St, Parkhurst, 2193, Johannesburg
clarke3110@gmail.com
0849281950
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PERSONAL INFORMATION SHANNON CLARKE
Identity number 8810310047083
Date of birth 31 October 1988
Marital status Single – No dependents
Nationality South African
Language English
Criminal offences None
Civil Judgements None
Drivers license Code B – Own vehicle
Health Excellent
Residential address 87 16th
St, Parkhurst, Johannesburg, 2193
Postal address Same as above
Telephone 0849281950
E-mail clarke3110@gmail.com
PERSONALITY TRAITS
Hardworking, people’s person, strong attention to detail, passionate, team player, strong leadership, rational
and practical
KEY SKILLS SETS
Budgeting, strategy, client relations management, presenting, supplier management, operationally and
logistically minded, full computer literacy of Microsoft Office
EDUCATION AND QUALIFICATIONS
2012 Completed an Advanced 120 hour online TEFL course with Teflexpress. Level 6 certificate in
Teaching English
2008-2011 UNISA, Cape Town, South Africa. B.Com. Financial Management. (2008-2011).
Deans Commendation for 8 distinctions in final year.
2007-2008 UNIVERSITY OF TEXAS A & M CORPUS CHRISTI. USA. Bus. Degree. Awarded full scholarship
based on athletic and academic achievements. (GPA 3.9, Golden Key Award)
2000-2006 Durban Girls College, Durban, South Africa. IEB Grade 12 (University exemption, passed
with distinction)
Subjects: English, Afrikaans, Maths, Art, Geography, Drama
1995-1999 Kainon Primary School, Durban, South Africa

2. CAREER HISTORY
OCTOBER 2013 – TO DATE
EMPLOYER: Playmakers Sports Sponsorship and Marketing (Johannesburg)
POSITION: Senior Account Manager
RESPONSIBILITIES:
 Attend and coordinate client meetings, workshops, information gathering and brainstorming
sessions
 Issue status reports for all projects that include but are not limited to project number, description,
current status, next steps, timeline and due date
 Facilitate approvals of artwork
 Coordinate and manage projects
 Develop and manage leveraging budgets (Activations, PR and Broadcast)
 Compile detailed running orders and event manuals
 Activations forms part of the overarching content strategy for the brands we work on
 Managing and nurturing client relationships, assisting overall client relationship strategy to acquire
new business for the company
AWARDS:
- Discovery Sports Agency of the Year 2013, 2014, 2015 and 2016
- Absa Cape Epic 2015 - Discovery Sports Industry Award for best Sponsorship of the Year
- ION4 Sweat Session 2015 - Discovery Sports Industry Award for Most Creative Activation of the Year
PROJECTS/ CLIENTS:
Absa:
- Absa Cape Epic 2014, 2015 and 2016
- Absa KKNK 2014 and 2015
- Absa Café Prosper 2016 - activations around the country at various events and shopping malls
- Telkom shootout 2016 – Absa elements
- Ad Hoc projects:
Absa idirect Watchathon 2014, Absa Joburg City Festival 2014, Absa Graduate Programme 2015,
Graduate programme desk drops 2016, Absa ReadyToWork 2016 - activations around the country
adidas:
- Old Mutual Two Oceans 2016 (adidas stand at expo and race activation)
- Energy Run 2016 (concept development – project manager)
Castle Lager:
- Locker Room Experience 2016
- SA vs England Pink Day ODI 2016 – Barmy Army vs AB’s Babies
Coca-Cola:
- FIFA World Cup Trophy Tour 2013
- Craven Week 2015
- Enactus World Cup 2015
- Ad Hoc projects: SA vs New Zealand client experience
Mastercard:
- Battle of the Banks Golf Day 2014 and 2016
Powerade:

3. - ION4 Sweat Session 2015
- ION4 Media and Bottler Launch 2015 (Immersion Chamber)
- Endorser Academies 2015
Valpre:
- Whisky Live Festival 2015 (3 x satellite events, 1 x main event)
- Valpre Greenhouse project 2015
APRIL 2013 – OCTOBER 2013
EMPLOYER: TGC Innovative Business Solutions (Johannesburg)
POSITION: Retail Operations Analyst
RESPONSIBILITIES:
 Operations audits in Spar stores around Gauteng
 Mystery shopping
 Assessing health and hygiene standards in the stores
 Price checking products in the stores
 Assessing TOPS liquor stores and their promotional sections
JANUARY 2013 – APRIL 2013
SABBATICAL, South America
 Self-funded sabbatical
 Travelled around 8 countries
AUGUST 2012 – JANUARY 2012
EMPLOYER: Self employed
POSITION: Imported and sold bikinis from Thailand to the South African market
RESPONSIBILITIES:
 Communicating with the appropriate supplier
 Drafting budgets and projected statements
 Networking and selling to the South African market
 Preparing and approving orders
 Managing pricing information and invoices
FEBRUARY 2012 – DECEMBER 2012
EMPLOYER: Kajonkietsuksa School (Thailand)
POSITION: Homeroom English Teacher (P2 English programme)
RESPONSIBILITIES:
 Teaching English, Science, Mathematics, Reading and Drama
 Researching and Lesson Planning
 Building relationships with parents
 Private Tutoring
 Creating a positive environment for the students
 Class management
 Preparing classes each day
 Ensuring optimum performance by each member of the class on a day to day basis

4. FEBRUARY 2011- DECEMBER 2011
EMPLOYER: The Salesian Institute (Cape Town)
POSITION: Volunteer work as a teacher (whilst studying at University)
RESPONSIBILITIES:
 Teaching Art and English to children from underprivileged backgrounds
 Creating a positive environment for the students
 Organizing social events so that children could interact with communities
 Class management
 Preparing classes each day
 Ensuring optimum performance by each member of the class on a day to day basis
JANUARY 2009 – NOVEMBER 2009
EMPLOYER: Redbull (Durban)
POSITION: Brand and Sales Developer (part-time whilst studying at University)
RESPONSIBILITIES:
 Liaising with a variety of organizations and individuals to create an awareness of the brand
 Strengthening existing relationships with customers
 Maintaining and improving distribution, visibility, presentation and activity in the On-Premise
environment
 Attending team meetings on a weekly basis
 Brainstorming ideas with the team
 Attending festivals and competitions around KwaZulu-Natal to market the brand
JANUARY 2008 – MARCH 2009
EMPLOYER: Waxy O’ Connor Restaurant and Bar (Durban)
POSITION: Bartender (part-time whilst studying at University)
RESPONSIBILITIES:
 Stock take and cash up
 Customer relations
 General bar work
 Ordering stock
 Maintaining relationships with customers
APRIL 2008 – JULY 2008
EMPLOYER: Blackberry (Durban)
POSITION: Sales Developer (part-time whilst studying at University)
RESPONSIBILITIES:
 Creating brand awareness
 Strengthening existing relationships with customers
 Educating customers on how to use the product
JANUARY 2007 - DECEMBER 2009
EMPLOYER: Purple Rocket Promotions and Events (Durban)
POSITION: Promoter (part-time whilst studying at University)
RESPONSIBILITIES:

5.  Promoting brands such as Millers, Skelters and Powerade
 Managing promotion teams
 Hosting at events such as the Durban July and the Durban Fashion Week
ACHIEVEMENTS
MOUNTAIN BIKING
2013 – 2015 Completed Berg N Bush two day stage races (2015 achieved third place in
parent child category)
2013 – 2015 Completed numerous day races in KwaZulu-Natal and Gauteng
ROAD RUNNING
2005 – 2006 Represented KwaZulu-Natal in Road Racing 10 km distance at SA
Championships
2009- 2015 Completed numerous half marathons including the Knysna and the Two Oceans
half marathon
WATERPOLO
2005- 2006 Represented KwaZulu-Natal u17B at SA Schools Championships
BIATHLON
2003 & 2006 Represented KwaZulu-Natal at SA Championships. Achieved 2nd
place in the
National Championships 2003
TRACK & FIELD (800m and 1500m)
2000 -2006 Represented KwaZulu-Natal at both Schools and Club Level at SA Championships.
Captained provincial and school teams. Top 10 ranking
CROSS COUNTRY (Distances of 4, 5 and 6 km & 10km)
1999 – 2006 Represented KwaZulu-Natal Cross Country at both Schools and Club levels at SA
Championships. Top 10 ranking. Captained provincial and school teams
SCHOOL HONOURS
Honours for representing KwaZulu-Natal at South African Championships in Cross Country,
Track and Field, Biathlon, Waterpolo and Endurance Sports
INTERESTS
Reading, Running, Sporting Activities, Fishing, Mountain Biking, Hockey (member of
Wanderers social team in 4th
division), Soccer (Member of MMG Fireflies in 1st
division), Golf,
Diving and Travelling
REFERENCES
Available on request