1. Windows Server 2012 Essentials Briefing
Clinton Ho
Sr. Program Manager

2. First Server Market Overview
Annual Worldwide Server Shipments SMBs w/out Servers by Firm Size[2]
Total SMBs w/ PCs[2]
1.1M Units[1] 0.5M 0.2M
1% 1%
$4.9B
4.2M
Untapped SMB 12% 1-4 PCs
Percent of Server 5 - 9 PCs
Company Company SMBs 6.7M
Size: 100+ Market 18% 10 - 24 PCs
Size: 1-99 19% w/ Server
24.8M 25-49 PCs
75%
25% 68% 50-99 PCs
36 Million SMBs
Microsoft Windows dominates a $4.9B
SMB server market that remains 75% untapped
Sources:
[1] Estimated using IDC data
[2] Total SMBs w/ PCs based on 2009 data from AMI (2H09)

3. NO LIMITED TWO UNLIMITED
VIRTUALIZATION VIRTUALIZATION VIRTUAL INSTANCES VIRTUALIZATION
RIGHTS RIGHTS
- Per Server Licensing - Per Server Licensing - Processor & CALs - Processor & CALs
- Limited to 1 processor only - Per Proc Licensing in SPLA - Up to 2 processors per license; - Up to 2 processors per license;
- Up to 15 users - Up to 2 processors only no processor limit no processor limit
- Cannot be virtualized and - Up to 25 users, no CALs - Virtual Use Rights: 2 Instances - Virtual Use Rights: Unlimited
cannot be used as a - Can be virtualized, but cannot - Full product features Instances
virtualization host be used as a virtualization host (parity with DC) - Full product features

4. Dashboard, Client PC Backup, Health • Add support for client backups with > 2TB disks
Monitoring, Client Management, • Touchable RWA, Win8 Metro Client, Updated Windows Phone App
Unique
Remote Web Access, O365 • Enhanced SDK and new Web Services platform
Capabilities Integration, Win7 Pro Pack, Windows • Email via Office 365, Hosted or On-Premises Exchange Server
Phone App • Grow to Windows Server Standard
• Storage Spaces alerts and add new disk wizard
Turn WS Automatically install roles and features • Centralized file history configuration for Win8 clients
• Simplified VPN deployment
features into and configure according to best
• Integrated Online Backup
a solution practices for small businesses • Remote domain join
• Monitor remote connections
• Storage Spaces, NIC Teaming, Simplified DirectAccess,
Active Directory, File & Print Server,
Windows PowerShell 3.0, etc.
Application Server, Networking, IIS,
Server RDS, Backup • More Closely Aligned Deployment Story
• Improved App Compatibility

5. The Past The Future
Exchange Server will not be integrated, allowing
SBS Essentials customers and partners to choose: how/where to run
SBS Standard leveraged those workloads:
unconditionally messaging/ collab
integrated with services in the cloud
On-Premises
Exchange Server or on-premises

6. Windows Server 2012 Beta Essentials can be deployed in several on-premises scenarios with
Windows Server 2012 Standard, Exchange Server, and SQL Server
One Physical Server One Physical Server
Two Physical Servers
with two virtual machines with three virtual machines
Host Host
Windows Windows
Server Server 2012
2012 Standard
Standard
Infrastructure Messaging Infrastructure Messaging Infrastructure Messaging LOB
Server Server Server Server Server Server Server
Windows Server 2012 Windows Server 2012 Windows Server 2012 Exchange Server Windows Server Exchange Server SQL Server
Beta Essentials Standard & Exchange Essentials Standard 2012 Essentials Standard Standard
Server Standard

7. Ability to perform an in-place license transition from Windows Server 2012 Beta Essentials
to Windows Server 2012 Standard
Most of the value-added features of Essentials will remain, but the locks and limits will be
removed, e.g., gaining the ability to have trust relationships and not hold all FSMO roles
The value-added features of Essentials 2012 will not scale indefinitely, but for
Growth supportability purposes will be subject to a maximum of 75 users and 75 devices
Customers will need to purchase a full copy of Windows Server 2012 Standard and the
appropriate number of CALs for their users/devices to be license compliant