Mohammad Dadkhah started his career in online marketing field in 2005 with Google Adwords. Since then his competences expanded into other spheres such as Google Analytics, Facebook Ads, Search Engine and Website optimization. In August 2012 he published a bookOnline Marketing: Den Røde Tråd, that has collected all the good advices and recommendations for easy and concrete do-it-yourself methods. http://seofolk.dk

1.
Experts. Network. Events.
facebook.com/
owlaidk
twitter.com/owlaidk
owlai.com

2. Præsenteret
af:

3. Agenda
3
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Adforce1.dk
Introduc*on
Onsite
–
common
knowledge
Content
–
do
you
provide
quality
content?
Traffic
is
the
most
important
thing
Why
linkbuilding
Break
Watch
for
the
Google
updates
Linkbuilding
–
This
is
how
you
can
do
Q&A

4. AdForce1
4
Ring: +45 44 40 40 64, Email: info@AdForce1.dk
AdForce1.dk
• Founded
november
2011
by
Mohammad
Dadkhah
• Focus
is
online
marke>ng
• SEM
+
Google
Analy>cs
=>
adfolk.dk
• Book
+
educa>on
=>
marke>ngbogen.dk
• SEO
=>
seofolk.dk
• Websites
=>
designfolk.dk
• 9
people
in
AdForce1
family
• Next
project=>
kodefolk.dk

5. Write Title Tags & Meta Description on all pages – no exceptions
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AdForce1.dk

6. Use heading tags – H1 is the content title and the most important
6
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AdForce1.dk

7. Link internally
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AdForce1.dk

8. You must never have errors on your site
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AdForce1.dk

9. Write text on every single page on your site!
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AdForce1.dk

10. Even a little bit is better than noting!
10
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AdForce1.dk

11. Look for which pages of your site, Google have indexed by
searching for site:yourdomain.com
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AdForce1.dk

12. Look for pages of your site that needs to have Title Tags written
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AdForce1.dk

13. Don’t have content? Then Create it!
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AdForce1.dk

14. If a keyword appears in the content, in the H1, in the URL and in
the Title Tag, then…
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AdForce1.dk

15. There is a good chance that you will have a naturally good
ranking on that keyword!
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AdForce1.dk

16. A webshop should at least have 3.000 visits per month from
Organic as a minimum!
16
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AdForce1.dk

17. Google Organic traffic is free traffic and basically only requires
time to get!
17
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AdForce1.dk

18. But the top rankings comes from getting links
18
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AdForce1.dk

19. “Authority sites rank often highest and are crawled more often“
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AdForce1.dk

20. Don’t mess with the penguin and panda!
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AdForce1.dk

21. Don’t get links by any means
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AdForce1.dk

22. What you DON’T DO!
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AdForce1.dk

23. What you DON’T DO!
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AdForce1.dk

24. Linkbuilding – this is how you do
24
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AdForce1.dk

25. The main purpose of linkbuilding => Be a trusted site!
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AdForce1.dk
Social
Likes
+
share
Inbound
links
Relevant
content

26. Relevant content
26
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AdForce1.dk

27. Get links from different sources
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AdForce1.dk
Your
site
Other
sources
database
/
linkcatalogue
Commercial
sites
Partnersites
Social
Blogs
/
Ar*cles

28. Articles
28
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AdForce1.dk

29. Databases “ Open Directory “
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AdForce1.dk

30. Linkcatalogue
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AdForce1.dk

31. Commercial sites: fx. Trustpilot
31
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AdForce1.dk

32. Commercial sites: Fx. E-maerket.dk
32
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AdForce1.dk

33. Links from “partner”sites or relevant sites
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AdForce1.dk

34. Other Sources
34
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AdForce1.dk

35. Adfolk.dk & www.adfolk.dk are two different things. Be careful
that you don’t create duplicate content
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AdForce1.dk

36. Facbook shares valued more than Facebook likes
36
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AdForce1.dk

37. Google+ should be your main focus when getting social with your
site!
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AdForce1.dk

38. It’s all about being a trusted site
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AdForce1.dk

39. “Trusted and authority sites ranks higher and are crawled more
often”
39
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AdForce1.dk

40. Follow Googles guidelines and you wont be affected by any
Google updates
40
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AdForce1.dk