Sensika TC 5 min pitch
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This document summarizes Sensika, a company that facilitates 1 billion efficient professional actions per day through an awareness, action, and collaboration platform. It lists the team members and their roles. Sensika provides awareness of data from 3.5 million sources to beneficiaries across various industries. It generates revenue through platform access subscriptions and value-added services. While some competitors focus on specialized or isolated uses, Sensika aims to be collaborative for whole companies. It differentiates itself through integrated data from multiple sources and control over algorithms. The company has seen early traction and plans to break even in Q3 2013 and increase monthly recurring revenue in future quarters, potentially expanding to the US.
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Sensika TC 5 min pitch
- 1. Facilitating 1 Billion efficient professional actions per day
- 2. TEAM Nen Atanas Vassil Kosta Ross Stayko Role: Previous: Technology Architecture Technology UI and Workflow Technology Platform Biz. Dev. East. Europe Biz. Dev. West. Europe Operations VAS
- 3. SENSIKA
- 5. WHAT SENSIKA DOES? AWARENESS ACTION
- 6. WHAT SENSIKA DOES? AWARENESS ACTION COLLABORATION
- 7. BENEFICIARIES 1 2 3 4 5 6 SALES MARKETING PR INTERNAL COMMS COMPETITIVE INTELLIGENCE HR 7 LEGAL 8 RnD Pharma Energy Telecom Finance FMCG
- 8. SAAS BUSINESS MODEL 1 PLATFROM ACCESS 2 SOCIAL DATA 3 PREMIUM CONTENT 4 INTEGRATION & CUSTOMI- SATION SERVICES 5 VALUE ADDED SERVICES + + + + SUBSCRIPTION FOR 1,2,3 OR MORE YEARS…
- 9. COMPETITION Specialized, for isolated teams Collaborative, for the whole company
- 10. Specialized, for isolated usage Collaborative, for the whole company SENSIKA POSITIONING
- 11. Social networks Free web sources Premium data Internal sources HOW WE ARE DIFFERENT? – INTEGRATED DATA • 3.5 MILLION SOURCES • 3 MAJOR SOCIAL HUBS • 15 TOP STOCK INDICIES
- 12. HOW WE ARE DIFFERENT? – CONTROL OVER ALGORITHMS INDEXING LANGUAGE DETECTION NER CATEGORIZATION SENTIMENT CALCULATION DATA AUGMENTATION • 20+ LANGUAGES SENTIMENT CALCULATION • 26 FACET TYPES
- 14. THE JOURNEY UP TO NOW APR 2012 Prototype launch, Pre-investment SUMMER 2012 Demos to potential clients, Concept proof, Potential investor meetings SEP 2012 EUR 25 K acceleration investment taken JAN 2013 V 1.0 released JAN 2013 EUR 175 K seed investment taken FEB 2013 First trials started APRIL 2013 1ST Beta client
- 15. PLANS AHEAD Q3 2013 Break even: annual revenue EUR 200 K Q2 2014 Monthly subscription revenue (recurring): EUR 80 K Q3/Q4 2014 Business development unit in US 2015 Launch of the Sensika Algorithm Marketplace
- 16. Konstantin Christoff e-mail: konstantin.christoff@sensika.com mobile: +359 896 863 500 Pharma Energy Telecom Finance FMCG THANK YOU!
Editor's Notes
- In today’s market, there are massive volumes and variety of data being generated at an alarming speed. It is physiologically impossible for the human brain to process all the available information to find patterns and relationships. Coupled with the diverse nature of the available data, the speed in which business is expected to react and make decisions, and the increasingly limited resources, “gut feel” decisions are no longer acceptable.Today, the most competitive organisations globally use a combination of mathematical techniques and computing power to uncover vital intelligence that exists in the data. This unique combination of technologies empowers business to tap into the wealth of available data to make decisions based on “what they know to be true” rather than “what they believe to be true”.
- In today’s market, there are massive volumes and variety of data being generated at an alarming speed. It is physiologically impossible for the human brain to process all the available information to find patterns and relationships. Coupled with the diverse nature of the available data, the speed in which business is expected to react and make decisions, and the increasingly limited resources, “gut feel” decisions are no longer acceptable.Today, the most competitive organisations globally use a combination of mathematical techniques and computing power to uncover vital intelligence that exists in the data. This unique combination of technologies empowers business to tap into the wealth of available data to make decisions based on “what they know to be true” rather than “what they believe to be true”.
- Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
- Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
- Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
- One single workspace tailored to the specific information needs of every employeeReal-time delivery and comprehensive display of all relevant insightsImmediate awareness, quick fact understanding and efficient executionEasy and efficient engagement of other colleagues in work-related collaborations Cloud based and accessible through the browser For PCs, Laptops and Tablets alike
- Sensika offers flexible subscription packages tailored for the specific needs of every company. The functionality is served from a virtual private cloud with sufficient capacity provisioned to cover the usage and processing requirements of the company.
- Complete & Integrated IntelligenceCross-domain fact understandingEfficient comparative analytics
- Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
- Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
- Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data