SlideShare a Scribd company logo
A short story!A short story!
Easier video editing
and sharing on mobile!
Easier video editing
and sharing on mobile!
ProblemProblem
Difficulty in
video editing
Difficulty in
video editing
Bandwidth
cost
Bandwidth
cost
Duration of
the video
Duration of
the video
SolutionSolution
Automated
video editing
Automated
video editing
Compression
without loss of
quality
Compression
without loss of
quality
ProductProduct
App with
Crispify option
App with
Crispify option
Interesting
filters
Interesting
filters
Social featuresSocial features
CompetitionCompetition
MagistoMagisto
InstagramInstagram
VineVine
No compression. Does not
work on frame level.
No compression. Does not
work on frame level.
Only filters. 15 seconds
limit.
Only filters. 15 seconds
limit.
No automated editing.
6 seconds limit.
No automated editing.
6 seconds limit.
MarketMarket
End usersEnd users
OEMsOEMs
SMEsSMEs
DevelopersDevelopers
Professional
editors
Professional
editors
Market
Size
Market
Size
Total Market
Size
Total Market
Size
Addressable
Market Size
Addressable
Market Size
1.75 Billion Users*1.75 Billion Users*
877.5 Million Users877.5 Million Users
Users* - http://www.emarketer.com/Article/Smartphone-Users-Worldwide-Will-Total-175-Billion-2014/1010536Users* - http://www.emarketer.com/Article/Smartphone-Users-Worldwide-Will-Total-175-Billion-2014/1010536
Revenue
model
Revenue
model
B2B – Crispify
technology
B2B – Crispify
technology
Selling APISelling API
Paid appPaid app
ProgressProgress
Filed US patentFiled US patent
Released public
beta app
Released public
beta app
In talks with
probable clients
In talks with
probable clients
Incubated at
Startup Chile
Incubated at
Startup Chile
RoadmapRoadmap
Achieve 1 Million
app downloads
in a year
Achieve 1 Million
app downloads
in a year
Launch app in iOS
and Windows
Launch app in iOS
and Windows
Generate 1M
USD revenue in
2 years
Generate 1M
USD revenue in
2 years
TeamTeam
BalaramanBalaraman
Video technologyVideo technology
4 years experience in video codecs,
video editor for short-films
4 years experience in video codecs,
video editor for short-films
KarthickKarthick
Mobile technologyMobile technology
MS (Virginia Tech),
9 years experience, Microsoft mobile
devices team
MS (Virginia Tech),
9 years experience, Microsoft mobile
devices team
TeamTeam
TripatTripat
SundarSundar
Business & AlliancesBusiness & Alliances
Go To Market StrategyGo To Market Strategy
Founded a video startup, 15 years
experience in entrepreneurship
Founded a video startup, 15 years
experience in entrepreneurship
10 years experience in consumer
mobile and web
10 years experience in consumer
mobile and web
Funds
needed
Funds
needed
We are looking to
raise 500K USD
We are looking to
raise 500K USD
FeedbackFeedback
“Crispify indeed seemed to significantly
reduce the video file size. A 14 second
video took about 90 seconds to upload
on crispify vs 210 seconds via facebook
(both via LTE)”
“Crispify indeed seemed to significantly
reduce the video file size. A 14 second
video took about 90 seconds to upload
on crispify vs 210 seconds via facebook
(both via LTE)”
from industry
partners
from industry
partners “Crispified video has significant
improvement over original video.”
“Crispified video has significant
improvement over original video.”
“In the benchmark that I tried, the video
size decreased from 92 MB to 9.35 MB
without any decrease in quality.”
“In the benchmark that I tried, the video
size decreased from 92 MB to 9.35 MB
without any decrease in quality.”
- Vandan Parikh, Flickr PM- Vandan Parikh, Flickr PM
- Cliff Reeves, GM Emerging business,
Microsoft.
- Cliff Reeves, GM Emerging business,
Microsoft.
- InMobi app spotlight- InMobi app spotlight
ThanksThanksmail: bala@crispify.itmail: bala@crispify.it

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