This document summarizes and promotes the book "Secrets of Power Marketing" which provides guidance on personal marketing strategies for business owners and professionals. The book outlines five key marketing strategies: managing perceptions, building relationships, leveraging media exposure, leveraging resources, and database marketing. It includes dozens of examples and hundreds of tips. Testimonials from satisfied clients praise how the book helped them increase their business and build positive client relationships.

2. Secrets of Power Marketing The first guide to personal marketing for the non-marketer. National Bestseller Promote Brand You! www.PowerMarketing.ca

3. Is this book for you?

4. Are you a business owner, professional service provider or

5. Are you facing tough competition?

6. Do you want to get more from your marketing – without spending more money?

7. Here’s what “they” said

8. Client Results " Secrets of Power Marketing helped us increase our business 3,000% - and that was from just one client. Secrets of Power Marketing enabled us to better service our client and build a positive working relationship.” Richard Maude, President Ad Plus Promotions Inc.

9. Chicken Soup for the Marketing Soul “ If every entrepreneur had to read this book before they started their business, they would enjoy a more profitable and rewarding life.” Jack Canfield Co-author of Chicken Soup for the Soul

10. Media Review .. aimed at entrepreneurs, essentially a 245 page list of practical tips on how to accomplish that visibility and presence. It's hard not to pick up lots of usable advice from the book. Globe & Mail

11. What Does Corporate Say? “ Next to a lifetime of experience this is one of the most practical marketing books I have seen. I know you wrote this book for small business - but big business could learn a lot from it too.” George Cohon Senior Chairman of McDonalds Canada

12. What will you find inside? Five Power Marketing strategies Dozens of marketing examples Hundreds of marketing ideas & tips

13. Five Marketing Strategies Perceptions Relationships Media Leverage Database

14. 1. Perceptions

15. Manage the perceptions that prospects form about you

16. It’s up to you to manage the perceptions that other have of you

17. 2. Build Relationships

18. Build Better Relationships and Build Better Business

19. Build the right relationships with the right people.

20. 3. Work with the media

21. Build better relationships with the media and get more than your fair share of media exposure.

22. 4. Leverage

23. Discover and leverage your tangible and intangible resources

24. 5. Database

25. Build, maintain and harvest your database

26. Build, maintain and harvest your database It might be boring but database marketing is powerful & profitable.

27. That is an quick outline of what you will find inside Secrets of Power Marketing Read a free excerpt at http:// www.PowerMarketing.ca

28. Your Coauthors George Torok www.Torok.com Peter Urs Bender wwwPeterUrsBender.com

29. Free Marketing Tips http://PowerMarketing.ca http://Twitter.com/MarketingZoo

30. Contact George Torok Call 905-335-1997 Visit www.Torok.com Follow www.Twitter.com/GeorgeTorok Coaching for the business owner, training for your staff and keynote speech for your association conference.