Vapomania is a business plan for a limited partnership between two students, Giannoulis Ioannis and Bogdan Lazurenko, to import and sell electronic cigarette liquids and vapes in Cyprus. The plan outlines the company's history, objectives, target market analysis, product details, and SWOT/PESTEL analyses. The objectives are to maximize profits through efficient operations and target marketing to university students. The budget projects €265 profit in the first month with revenues of €5,400 and costs of €5,135. Risks include supplier instability and potential regulatory changes.
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This document provides information about EU trade channels for garments. It discusses the structure of different trade channels including clothing chains, department stores, hypermarkets/supermarkets, and others. It also covers topics like order quantities, retail ratios, gross margins, and the fashion cycle of buying periods and collections. The overall goal is to help attendees understand the trade channel structure and identify potential business partners in the EU garment market.
Educaterer India is an unique combination of passion driven into a hobby which makes an awesome profession. We carve the lives of enthusiastic candidates to a perfect professional who can impress upon the mindsets of the industry, while following the established traditions, can dare to set new standards to follow. We don't want you to be the part of the crowd, rather we like to make you the reason of the crowd.
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This document discusses trends in bringing offline and online retail together. It provides examples of companies that are collaborating across channels, such as Proyog selling on multiple marketplaces and YepMe expanding from online to offline retail. It also discusses the technology infrastructure needed to support an omni-channel approach, including elements like order management systems, store systems, warehouse management, and master data management. Customers now expect flexibility and convenience across channels, including options like store pickup, lockers, and same-day delivery. Retailers can benefit from collaborations that increase sales through new channels and provide customers a seamless experience.
This document proposes a smart lens product with two variants: one for monitoring blood sugar levels for diabetes patients, and one with a hidden camera for security agencies. It provides details on the product features and benefits. A SWOT analysis is presented, identifying strengths like the advanced technology and applicability in medical and security fields, as well as weaknesses around legal approval. Potential customer segments are listed, and a product pricing and distribution strategy is outlined, along with an advertising and promotion plan. Timelines and requirements for success are discussed.
This document provides information about EU trade channels for garments. It discusses the structure of different trade channels including clothing chains, department stores, hypermarkets/supermarkets, and others. It also covers topics like order quantities, retail ratios, gross margins, and the fashion cycle of buying periods and collections. The overall goal is to help attendees understand the trade channel structure and identify potential business partners in the EU garment market.
Educaterer India is an unique combination of passion driven into a hobby which makes an awesome profession. We carve the lives of enthusiastic candidates to a perfect professional who can impress upon the mindsets of the industry, while following the established traditions, can dare to set new standards to follow. We don't want you to be the part of the crowd, rather we like to make you the reason of the crowd.
Today's Effort For A Better Tomorrow
Customer segmentation is the process by which you divide your customers up based on common characteristics – such as demographics or behaviors, so you can market to those customers more effectively. These customer segmentation groups can also be used to begin discussions of building a marketing persona.
The document provides an analysis of opportunities for Finnish fashion brands in the Chinese market. It summarizes key details about China's geography, economy, apparel market size, top performing brands and categories. Distribution channels like department stores, shopping malls, specialty stores, and online sales are growing rapidly. New opportunities exist in tier 2/3 cities and among men's fashion. Digital marketing and multi-brand boutiques are also expanding in China.
El tequila es un destilado originario del municipio de Tequila en el estado de Jalisco, México. Se elabora a partir de la fermentación y destilado al igual que el mezcal, jugo extraído del agave, en particular el llamado agave azul (Agave tequilana), con denominación de origen en cinco estados de la República Mexicana (Guanajuato, Michoacán, Nayarit, Tamaulipas y por supuesto en todo el estado de Jalisco ya que en los tres primeros solo se puede producir en algunos municipios, los fronterizos a Jalisco). Es quizás la bebida más conocida y representativa de México en el mundo.
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1) El documento habla sobre el equipo de protección personal (PPE) recomendado para el uso seguro de herramientas eléctricas portátiles. 2) La principal diferencia entre las herramientas manuales y eléctricas es la velocidad a la que operan estas últimas, lo que aumenta los riesgos. 3) El PPE indispensable incluye gafas de seguridad, casco en algunos casos, guantes, calzado resistente y protección auditiva.
Este documento proporciona instrucciones paso a paso para particionar un disco duro virtual en una máquina virtual. Explica cómo crear tres particiones: una para Windows XP, otra para Windows 2000 y una partición de datos. Muestra imágenes para cada paso del proceso de particionamiento usando Hiren's Fdisk y confirma que las particiones funcionan correctamente al iniciar cada sistema operativo virtual.
This document provides a summary of Robin L. O'Brien's qualifications and experience. It outlines their background in accounting, finance, and project management. Their most recent role was as Manager of Project Finance at Beacon Power, LLC, where they were responsible for developing budgets, analyzing finances, and ensuring compliance for a portfolio of energy storage projects.
This document contains an assignment for a Mergers & Acquisitions course. It includes 6 questions asking students to explain key concepts related to M&A. Some of the questions ask students to describe types of mergers, steps in organizing a merger, management buyouts, takeover defenses, and valuation approaches and methods. The assignment is worth 60 marks total and provides evaluation criteria for each question. Students are instructed to answer in approximately 400 words for 10 mark questions. Contact information is provided to obtain solved assignments for Rs. 125 each.
The document provides information about getting solved MBA assignments from an online service for Rs. 125 per assignment. It includes details of an MBA Strategic Management assignment on the following topics:
1. Concept of strategy and levels of strategy in an organization.
2. Relationship between strategic planning and strategic management.
3. Differences between mission and vision statements.
4. SWOT analysis and its application in a matrix format.
5. Distinction between surgical and non-surgical corporate turnaround strategies with examples.
6. Characteristics of an effective strategy evaluation system.
Contact information is provided to obtain assignment solutions.
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Olivier Lacroix (http://ie.linkedin.com/in/olivierlacroix)
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El tequila es un destilado originario del municipio de Tequila en el estado de Jalisco, México. Se elabora a partir de la fermentación y destilado al igual que el mezcal, jugo extraído del agave, en particular el llamado agave azul (Agave tequilana), con denominación de origen en cinco estados de la República Mexicana (Guanajuato, Michoacán, Nayarit, Tamaulipas y por supuesto en todo el estado de Jalisco ya que en los tres primeros solo se puede producir en algunos municipios, los fronterizos a Jalisco). Es quizás la bebida más conocida y representativa de México en el mundo.
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This document outlines Petra Divac's progress and plans over 24 weeks for her Advanced Portfolio production diary. Some key points:
- Weeks 1-3 involved preliminary research on magazine designs and conducting surveys to inform her school magazine designs.
- Weeks 4-7 focused on designing draft magazine covers, content pages, and setting up her blog to document her process.
- Weeks 8-11 included additional research on fashion magazines, target audiences, and beginning pre-production planning.
- Weeks 12-16 involved developing rough drafts and a pitch presentation for her original fashion magazine designs.
- Weeks 17-19 consisted of photo shoots, finalizing draft designs in Phot
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The document provides a business case for a proposed Christmas Land tourism attraction project in Salford City. It outlines the project objectives of achieving customer satisfaction, completing the project on budget and schedule, and attracting 100,000 visitors in the first year. Key factors for the project's success are identified as stakeholder management, selecting an experienced project team, acquiring high quality materials and contractors, and designing an attractive environment. The document also provides an initial project plan, including a work breakdown structure and Gantt chart to schedule activities and allocate resources. Quality management will follow total quality management principles to ensure high quality from raw materials to customer experience.
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1) El documento habla sobre el equipo de protección personal (PPE) recomendado para el uso seguro de herramientas eléctricas portátiles. 2) La principal diferencia entre las herramientas manuales y eléctricas es la velocidad a la que operan estas últimas, lo que aumenta los riesgos. 3) El PPE indispensable incluye gafas de seguridad, casco en algunos casos, guantes, calzado resistente y protección auditiva.
Este documento proporciona instrucciones paso a paso para particionar un disco duro virtual en una máquina virtual. Explica cómo crear tres particiones: una para Windows XP, otra para Windows 2000 y una partición de datos. Muestra imágenes para cada paso del proceso de particionamiento usando Hiren's Fdisk y confirma que las particiones funcionan correctamente al iniciar cada sistema operativo virtual.
This document provides a summary of Robin L. O'Brien's qualifications and experience. It outlines their background in accounting, finance, and project management. Their most recent role was as Manager of Project Finance at Beacon Power, LLC, where they were responsible for developing budgets, analyzing finances, and ensuring compliance for a portfolio of energy storage projects.
This document contains an assignment for a Mergers & Acquisitions course. It includes 6 questions asking students to explain key concepts related to M&A. Some of the questions ask students to describe types of mergers, steps in organizing a merger, management buyouts, takeover defenses, and valuation approaches and methods. The assignment is worth 60 marks total and provides evaluation criteria for each question. Students are instructed to answer in approximately 400 words for 10 mark questions. Contact information is provided to obtain solved assignments for Rs. 125 each.
The document provides information about getting solved MBA assignments from an online service for Rs. 125 per assignment. It includes details of an MBA Strategic Management assignment on the following topics:
1. Concept of strategy and levels of strategy in an organization.
2. Relationship between strategic planning and strategic management.
3. Differences between mission and vision statements.
4. SWOT analysis and its application in a matrix format.
5. Distinction between surgical and non-surgical corporate turnaround strategies with examples.
6. Characteristics of an effective strategy evaluation system.
Contact information is provided to obtain assignment solutions.
Our shop is a small business located in downtown that sells various goods like clothing, accessories, home decor and more. We strive to provide our customers with high quality products at affordable prices in a welcoming environment. We have been operating for over 10 years and take pride in offering personalized service to every customer.
The document provides an overview of the key players in Canada's capital markets and the investment process. It identifies institutional investors like pension funds and mutual funds as the largest pool of capital, which gets invested through asset managers. The main barriers to integrating sustainability into capital markets are: 1) environmental and social impacts are often not reflected in prices due to market failures; 2) the short-term focus of most investors; 3) lack of consistent and comparable sustainability data; and 4) limited understanding of sustainability risks. The document also discusses some opportunities to help mobilize more capital towards sustainable economic activities.
The document discusses post-election cooperation in parliament following Canadian elections. It suggests that minority or coalition governments may have advantages over majority governments as they emphasize cooperation between parties rather than polarization. Historically, important Canadian policies like healthcare and pension plans emerged from cross-party cooperation. The effectiveness of minority or coalition governments depends on leaders acting in a spirit of cooperation for the common good.
The document discusses three main topics: social justice and digital divides, trust issues related to technology, and metaphors related to the Internet of Things (IoT). For each topic, it identifies an ethical issue, provides an example, and notes a related policy objective. The document includes references for further information.
Wings and Capes will produce beverages and drinks. It will create a unique brand image and offer affordable prices. Products will be sold through wholesalers to retail outlets. Major competitors include Coca Cola and PepsiCo. To differentiate, Wings and Capes will focus on health and customization. Initially it will follow competitors but plans to become a leader. It will use social media like YouTube and Facebook for promotions and expand globally in 5 years.
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Emer Ni Cheidigh (ie.linkedin.com/in/nicheidigh/)
Olivier Lacroix (http://ie.linkedin.com/in/olivierlacroix)
Lenka Matecna (http://ie.linkedin.com/pub/lenka-matecna/29/541/876)
Cariona Neary (http://ie.linkedin.com/in/carionaneary)
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2. It pioneered the direct trade model which guarantees farmers a minimum price and provides training and financing.
3. Over time, Cafédirect expanded its product range and distribution channels to become a mainstream high quality fair trade brand while maintaining its social mission.
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A new way to look at marketing... Introductory session to Hospital Management Students of BK School of Business Management, Gujarat University taken on 22 September 2011.
for more details, visit:
www.profmanishparihar.blogspot.com
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1. Brand building and communicating
2. Enable customer access to social media brands
3. Use social media in Orange branded products
1. 1
VAPOMANIA
Course : MGT206
Title : Business plan for Vapomania
Acad. Year : Fall Semester 2015
Instructor’s name : Hadjimanolis Athanasios
Students’ names : Giannoulis Ioannis and Bogdan Lazurenko
Submission date : 14/12/2015
2. 2
ABSTRACT
During the course “Small Business Management”, two students Giannoulis
Ioannis and Bodgdan Lazurenko have decided to conduct a business for a non
real company named Vapomania. Vapomania is a limited partnership which
import and sell to every who is interested vape, the liquid for electronic
cigarettes. On the following pages it will be examined thoroughly some key
aspects of the company, which of course must be embedded in every business
plan.
3. 3
TABLE OF CONTENTS
I. History and background...............................................................................4
II. Definitionof business.................................................................................4
III. Objectives andGoals.................................................................................5
A. Profit Plans........................................................................................5
B. Marketing Plans.................................................................................5
C. Quality Control Plans .........................................................................6
D. Financial Plans...................................................................................6
IV. Definitionof the Market ...........................................................................7
V. Descriptionof the product........................................................................9
VI. SWOT and PESTEL DG Analysies ...............................................................9
4. 4
I. History andbackground
The VapoMania will be a limited partnership between Bogdan Lazurenko and
Ioannis Giannoulis. These two individuals are students of EUC both on
bachelor degree with business related subjects. Personal and business
experiences of both will be utilized in order to benefit effectiveness of
business operations.
The initial idea of opening this trading unity was developed from the market
opportunities which are provided in electronic cigarettes sector in Cyprus
area. These opportunities are:
• Trend among students towards switching to electronic cigarettes from
smoking cigarettes. Market will grow rapidly due to the early stage of
trend developing.
• Underdeveloped marketing procedures of potential competitors.
• Relatively high cost of competing products and low quality of low cost
segment.
No physical facility will be created. Potential customers will be getting
information about the business through various promotional mixes but mainly
will be concentrated at the company’s website while the sales will be done
through personal selling practices. EUC is seen as a primary place of
concentration of customers for this business. Other universities of Cyprus are
seen as secondary and will be covered with later development of business
network. The mission of VapoMania is to help student vapers to enjoy more
from their electronic smoking devices by providing them low on cost but high
in quality liquids for their devices with the tastes they like.
The income received from business operations will be secondary income
sources standing after parental money support.
II. Definitionof business
Recent researches show that more than 600.000 people in Cyprus are
continuous smokers. Due to technological development new generation of
electronic cigarettes is now available in Cyprus. And due to global ‘healthy
lifestyle’ trend Cyprus now is showing great interest in e-cig related products.
5. 5
And here we state that VapoMania will help student-vapers to get the e-cig
liquid which was designed to fit their preferences in taste, quality and smoking
device they use with an affordable price.
III. ObjectivesandGoals
The prime purpose of the company is to provide to its customers high quality
products and services at a highly competitive price in the market, thus
maximizing the customer satisfaction
A. ProfitPlans
The company’s goals will be to maximize profits through efficiency and
effectiveness of the operations. Moreover, it must be mentioned that for this
enterprise it is not needed big building infrastructure e.g. buildings,
warehouses etc. The product can be stored to the house of one of the
members of the company, given that it does not need much space. This
practice will minimize the overhead costs and hence it will lead to high
marginality of the product and will speed up return on investments as well.
Β. Marketing Plans
Main promotional medium will be target marketing strategy through various
social media. The study of Facebook, LinkedIn, Instagram and Vk.com
communities (self segmented to the e-sig area of interest) shown that there
are at least 10 communities in Cyprus with actual total number of followers
over 100.000. These potential customers will be reached through various
promotional mixes and PR actions in Social Medias.
Other side of target marketing will be promotional and sales campaigns which
will be done first in EUC but then will expand to other Cyprus universities with
the purpose of creating initial pool (or population) of the potential customers
and the following step will be actual selling by personally contacting these
people.
The "promo-pack" option will be created for customers for a short term
launch period allowing them to buy 4 different tastes together with the price
lower than 1pc price multiplied by 4. This will help to create better liquidity in
business and will bring customer attention.
6. 6
C. Quality ControlPlans
Through the establishment and the implementation of quality standards e.g.
ISO to the production line and the distribution, through compliance to the
rules of the EU and through the establishment of an interactive
communication with customers, where they can express opinions and
concerns, the company hopes to provide a product of excellent quality and
narrow the gap between client and company's decision makers.
D. Financial Plans
Budget for the first month of operations:
CATEGORY DESCRIPTION AMOUNTS
REVENUES
Sales "promo packs" (consist of 4 30ml
bottles) - 200x20 (selling price)
4000 euros
200 1pc-selling bottles - 200x7
(selling price of 1pc)
1400 euros
TOTAL REVENUES 5400 euros
COST
Initial inventory 1000 bottles of 30 ml e-liquids -
1000x3
(3000 euros)
Sales and promotional
expences
100 bottles of 10ml e-liquids
(promo merchandise) - 100x1.65
(165 euros)
Business cards Creation (design+production) (50 euros)
Advertisement expenses Liflets and catalogues
developement
(100 euros)
Website creation The online presence of the company (150 euros)
Logistics and delivery of
inventory expences
(100 euros)
VAT 19% of purchasing price (570 euros)
Unexpected expences
7. 7
and "crisis money" (1000 euros)
TOTAL COST 5135 euros
TOTAL BUDGETED
PROFIT
5400-5135 265 euros
Second month budget will be developed based on the results of the first
month. This will help us to be flexible in terms of termination because with
this business having low fixed initial costs it allows it to break even after first
stage of selling.
IV. Definitionof the Market
This is a really promising market for several reasons. At first, there is a highly
increasing demand for this particular product, given that electronic cigarettes
tend to replace the conventional ones (approximately 10% of EUC smokers
use electronic cigarette and 30% of smoking population in Cyprus). Needless
to say, the rate of smokers in Cyprus is high. Moreover, it is observed a really
undeveloped network of distribution of vape in Cyprus and at a non
competitive price, fact that encourage us more.
Customers
The target market is firstly the EUC smokers, given that we are students there
and it is easy to build a distribution channel and more close relations with
them. At this point, it must be clarified that the plan is both to sell ourselves
as common retailers and to attract salesmen in later stages
Typical consumer of our product - is a student who enjoys vaping, no other
variables (like age or other lifestyle variables) are taken to account.
Competition
As it is already mentioned , the existing competition is only some retailers.
The channels of distribution are very poor and undeveloped. However, there
are some strengths and weaknesses that we should examine.
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Competitors’ strengths
• They know well the area and the hot spots , where there is
interest of selling vape
• They have created strong relations with the buyers
• They are locals and so people more willing to trust them
Competitors’ weaknesses
• Undeveloped network of distribution (sales done in one
physical shop)
• Poor quality of competing products
• Underdeveloped promotional base
Subtitutes
No substitudes for the product we proivide are around because as it comes
from the customer definition - this business is going to serve consumers who
are already have devices specifically designed for our type of a product.
Power of Suppliers
Supplier has big impact upon efficiency of business operations. But because of
friendly personal relations between us supplier can be named reliable and
comparobly stable. Dangers from supplier's unstability are nivilated by
flexibility of the business model.
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V. Descriptionof the product
VapoMania will offer its customers wide range of high quality electronic
liquids
First brand which company will launch and promote is“RoyalVape”. It’s new
brand which was created in Ukraine by the Subohm Store company.
Actual product range consists of liquids of different tastes (based on
customer’s preferences) with different production formulas for every vaping
device type as “tank”, “ego” and “dripper”. This unique approach will help
our customers to fit their actual needs for the specific type of a liquid.
VI. SWOT and PESTEL DG Analysies
In this part, it is important to examine thoroughly the key elements that affect
this business through these two analysies
Strenghts
• Good quality of product
• Highly competitive price
• Low business risk
• No big financial riscs
• The company consists of young,
eager to work people with big
amount of time avaliable for
busioness puposes.
• Unique in this sector marketing
and selling approaches.
Weaknesses
• No previous business experience
• Limited financial funds
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Opportunities
• There is a highly increasing
demand for this particular
product
• The rate of smokers in Cyprus is
high
• Undeveloped network of
distribution and low quality 0of
low price sector
Threats
• Supplier's environmental
unstability (crisis in Ukraine)
• Tax and legal issues (no special
taxes or obligations engaged in
Cyprus for this specific type of a
good but it can happen)
PESTEL DG Analysis
Political factors:
First and foremost, Cyprus is a presidential republic. The head of state and of
the government is elected by a process of universal suffrage for a five-year
term. Moreover, Cyprus is one of the 28 members-states of the European
Union. For all these aforementioned reasons, it could be said that in this
country there is political stability, conducive to entrepreneurship. However, it
can not be ignored the Cyprus dispute, namely the fact that the island is
divided by the Greek-Cypriot community at the South side of Cyprus and by
the Turkish-Cypriot community at the North side of Cyprus, after the Turkish
invasion in 1974.
Economical factors:
Cyprus has been affected by the recent economic crisis, but the time being it
seems to return slowly to growth. More specifically, according to the annual
budget of the state, the growth rate is estimated to be 1,4% for the 2016.
Cyprus is famous for its low tax rates and that is why many businesses are
established in Cyprus. Needless to say, Cyprus’ currency is euro since 2008,
fact that provides it, at some point, safety from fluctuations at exchange rates.
Last but not least, economically Cyprus can be stated as being stable in its
crysis.
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Social factors:
As for the culture, Cyprus has many similarities with the Greek population, for
instance in art, in language, in religion, in the ancient civilization etc. What is
really remarkable is that Greek-Cypriots and Greeks have the same national
anthem. However, given that the island was under British Empire for many
years, Cyprus has been influenced by the British way of life, eg the left side
driving, the English accounting system etc.
Technological factors:
Unfortunately, according the regional yearbook of Eurostat, Cyprus spend only
0.50% of R & D Activity. This can be explained from the economic recession
that affect Cyprus, but it must be mentioned that EU offer many funds to the
member states for the fields of R & D and Innovation and therefore each
enterprise can following the appropriate procedures absorb these funds.
No critical technological issues affecting this type of a business are present in
Cyprus.
Environmental factors:
In Cyprus the climate in Cyprus is quite good. There are some fluctuations in
tempetature eg heat at the morning and cold at the evening, but this is not a
issue to worry. Furthermore, it can not be neglected that tourism in Cyprus is
really at high rates. Last but not least, there are strict regulations from EU for
the protection of environment eg recycling, air pollution etc that are
implemented in Cyprus, as a member state.
Legal factors:
From 2004, Cyprus is part of the European Union and therefore it has
integrated in its legislation the community law. Primary law of EU and any
decisions( eg directions) arising from it are binding on all member states. One
really important issue for businesses in EU is the free movement of people
and capital within the Union, namely without any supplementary tariffs
imposed by each state.
One of the possible threats is a possibility of creation of various obligatory
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papers (like licences) or new taxation schemes which can affect businesses
profitability. But for now no sign of such is around.
Demographic factors:
According to the last population census conducted by the Statistical Services
of Cyprus it is observed a decrease in the population of Greek Cypriots from
858. 000 the year 2013 to 847.000 the year 2014.
Source (http://www.mof.gov.cy/)
Global factors:
It is obvious that the events around the globe clearly affect all countries and
Cyprus, as well. Issues in the macroeconomic environment e.g. the economic
crisis, the climate change, the immigration problem, the war in Syria etc are
really considerable issues, which must be examined further but for now they
are still have little impact on the effectiveness of operations of this particular
business.