Take Two is a perfume and deodorant duo that provides the scent of perfume with the functionality of deodorant. It is aimed at young girls aged 14-25 and busy, image-conscious women. Market research found that the majority would buy such a product, prefer tropical scents in a glass bottle, and would pay $5-10 for deodorant or $70-100 for perfume. Take Two will be priced at $15, and marketed through television advertising featuring celebrities during comedy shows, as well as radio, magazines, and department stores, to target consumers' preferences uncovered in the primary research.