Anjuli Bedi's Presentation at Mumbrella's Sports Marketing SummitJordanDervish
Anjuli Bedi, Associate Director, Analytics and Psychometric Analysis, Edelman Presented 'Building Brand Fandom – How to Maximise the Sponsorship Dollar'
Capital One Digital Strategy - Rachel ShapiroRachel Shapiro
This presentation is about my ideas for where I think the future of Capital One's digital strategy should look like and how it can appeal to larger audiences.
Lottery Marketing Case Study Analysis presentation by Michael Thomas. Marketi...Michael Thomas
Lottery Marketing Case Study Analysis presentation by Michael Thomas. Michael Thomas is a B2B and B2C marketing strategist, marketing brand champion, skilled corporate marketing and advertising agency seasoned professional. Michael has developed world class, best-in-class marketing, branding, and advertising strategies, campaigns, and programs for global large (Coke), global medium (Smithfield), and domestic small clients and organizations. Michael brings to the table proven success, large global firm best practices, strong personal and business maturity and emotional intelligence, and the passion for collaboration and branding success that leads to higher customer loyalty and increased market-share. He is dependable, balanced, rooted in a history of helping others and focusing on raising the bar on personal, group, and organizational performance, and a very caring family and people person.He is a productive "doer" who loves to be in the marketing and branding trenches as well as a very successful humble leader.
Anjuli Bedi's Presentation at Mumbrella's Sports Marketing SummitJordanDervish
Anjuli Bedi, Associate Director, Analytics and Psychometric Analysis, Edelman Presented 'Building Brand Fandom – How to Maximise the Sponsorship Dollar'
Capital One Digital Strategy - Rachel ShapiroRachel Shapiro
This presentation is about my ideas for where I think the future of Capital One's digital strategy should look like and how it can appeal to larger audiences.
Lottery Marketing Case Study Analysis presentation by Michael Thomas. Marketi...Michael Thomas
Lottery Marketing Case Study Analysis presentation by Michael Thomas. Michael Thomas is a B2B and B2C marketing strategist, marketing brand champion, skilled corporate marketing and advertising agency seasoned professional. Michael has developed world class, best-in-class marketing, branding, and advertising strategies, campaigns, and programs for global large (Coke), global medium (Smithfield), and domestic small clients and organizations. Michael brings to the table proven success, large global firm best practices, strong personal and business maturity and emotional intelligence, and the passion for collaboration and branding success that leads to higher customer loyalty and increased market-share. He is dependable, balanced, rooted in a history of helping others and focusing on raising the bar on personal, group, and organizational performance, and a very caring family and people person.He is a productive "doer" who loves to be in the marketing and branding trenches as well as a very successful humble leader.
Big Data and Analytics are playing an important role to improve the performance of game and players on the field, off the field through predictive decisions.
Sports Analytics: Market Shares, Strategy, and Forecasts, Worldwide, 2015 to ...Shrikant Mandlik
The 2015 study has 472 pages, 177 tables and figures. Worldwide markets are poised to achieve significant growth as the cloud computing for utility infrastructure and the tablets and smart phone communications systems make training information more cogent and more available, remaking all sporting everywhere.
Information services will leverage automated process to leverage cloud computing: services The value of sports analytics is the predictive capabilities provided. The best sports teams are the ones using the power of real-time information to their advantage. What to measure? What real time information is the best? Can the players game the analytics systems?
Lets start with the story of Babe Ruth. The “Babe” used to come to every at bat with the desire to win the game. So early in the game, aware that at the end of the game it would fall on him to win the game, the “Babe” would deliberately strike out on pitches that he really could hit. Later in the game, the pitcher would remember the pitches that had gotten the “Babe” out and “Babe Ruth” could hit with ease, winning the game defying the statisticians.
So, Babe Ruth used sports analytics in the 1930’s in reverse, hoping to entice the pitcher to throw that very pitch he could hit in a tight situation later in the game. His very success illustrates that in sports analytics sophistication is needed. For sports analytics to track Babe Ruth, it would have been necessary to look at the pitches he could hit at the end of the game, not just everything that came at him. How sophisticated is that? You have to know your players to do good sports analytics.
Babe Ruth is at the center of one of the sad stories of sporting in Boston. The Boston Red Sox baseball team, in 2003, had not won a world series since Babe Ruth was sold to New York, the so called “Curse of the Bambino.” John Henry, a financial analytics wizard came along and purchased the Boston Red Sox along with other partners and he took the team to three world series using sports analytics as the dominant force for running the team and building fan enthusiasm. Sports become the model for predictive business decision making. Business has been reorganized among teams, inspired by sports. Analytics, developed by businesses are finding innovative use in sports, leading to models for
business to organize and manage teams.
Sports analytics market driving forces relate to the ability to improve winning percentages and decrease the cost of paying players. By implementing metrics functions that describe how to put together a winning team without a very high payroll, sports analytics provide a winning edge to team management. Analytics are used to figure out how a team can improve fan appeal.
Sports analytics are used for creating fantasy leagues, giving sports fantasy players access to statistics that enhances their play of the game. It is used to improve scouting, to detect new player unusual talent and evaluate
Υπάρχει κάποιος μαθηματικός τύπος που να περιγράφει το σασπένς; Το σασπένς προκαλείται από την κατάλληλη ανάμιξη του χρόνου με την προσμονή και την αβεβαιότητα, λένε οι καθηγητές οικονομικών Emir Kamenica και Alexander Frankel από το Πανεπιστήμιο του Chicago, που μελέτησαν τη δομή του σασπένς στο πλαίσιο της έρευνάς τους για τη σχέση του σασπένς με την οικονομία. Πηγή : http://thalesandfriends.org/
Big Data and Analytics are playing an important role to improve the performance of game and players on the field, off the field through predictive decisions.
Sports Analytics: Market Shares, Strategy, and Forecasts, Worldwide, 2015 to ...Shrikant Mandlik
The 2015 study has 472 pages, 177 tables and figures. Worldwide markets are poised to achieve significant growth as the cloud computing for utility infrastructure and the tablets and smart phone communications systems make training information more cogent and more available, remaking all sporting everywhere.
Information services will leverage automated process to leverage cloud computing: services The value of sports analytics is the predictive capabilities provided. The best sports teams are the ones using the power of real-time information to their advantage. What to measure? What real time information is the best? Can the players game the analytics systems?
Lets start with the story of Babe Ruth. The “Babe” used to come to every at bat with the desire to win the game. So early in the game, aware that at the end of the game it would fall on him to win the game, the “Babe” would deliberately strike out on pitches that he really could hit. Later in the game, the pitcher would remember the pitches that had gotten the “Babe” out and “Babe Ruth” could hit with ease, winning the game defying the statisticians.
So, Babe Ruth used sports analytics in the 1930’s in reverse, hoping to entice the pitcher to throw that very pitch he could hit in a tight situation later in the game. His very success illustrates that in sports analytics sophistication is needed. For sports analytics to track Babe Ruth, it would have been necessary to look at the pitches he could hit at the end of the game, not just everything that came at him. How sophisticated is that? You have to know your players to do good sports analytics.
Babe Ruth is at the center of one of the sad stories of sporting in Boston. The Boston Red Sox baseball team, in 2003, had not won a world series since Babe Ruth was sold to New York, the so called “Curse of the Bambino.” John Henry, a financial analytics wizard came along and purchased the Boston Red Sox along with other partners and he took the team to three world series using sports analytics as the dominant force for running the team and building fan enthusiasm. Sports become the model for predictive business decision making. Business has been reorganized among teams, inspired by sports. Analytics, developed by businesses are finding innovative use in sports, leading to models for
business to organize and manage teams.
Sports analytics market driving forces relate to the ability to improve winning percentages and decrease the cost of paying players. By implementing metrics functions that describe how to put together a winning team without a very high payroll, sports analytics provide a winning edge to team management. Analytics are used to figure out how a team can improve fan appeal.
Sports analytics are used for creating fantasy leagues, giving sports fantasy players access to statistics that enhances their play of the game. It is used to improve scouting, to detect new player unusual talent and evaluate
Υπάρχει κάποιος μαθηματικός τύπος που να περιγράφει το σασπένς; Το σασπένς προκαλείται από την κατάλληλη ανάμιξη του χρόνου με την προσμονή και την αβεβαιότητα, λένε οι καθηγητές οικονομικών Emir Kamenica και Alexander Frankel από το Πανεπιστήμιο του Chicago, που μελέτησαν τη δομή του σασπένς στο πλαίσιο της έρευνάς τους για τη σχέση του σασπένς με την οικονομία. Πηγή : http://thalesandfriends.org/
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
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Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
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RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
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Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
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1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
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To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
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Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
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Ryan mkr research_proposal
1. Aidan Ryan
MKT 1414
Research Proposal
Background (2 paragraphs)
As an expansion team dating back to 1962 the NYM have always been the
underdogs and have been hidden in the shadows of the New York Yankees. With only
two world series titles under the Mets belt, they have struggled to produce a large
number of fan attendance over the years. Being the underdog in NY and the worse of
the two teams in NY the Mets have been looked down upon and have lost some of their
loving fans and support as a result.
The New York Mets have been struggling to win games the past few years
following their world series run in 2015. The NYM have seen attendance numbers drop
and are losing the fan base that they have worked so hard on to establish. To increase
fan attendance, we are diving into the fan base to see what we can do to leverage our
strengths and diminish our weaknesses and get more tickets sold and establish that
NYM fan base that has driven the Mets to success.
2. Marketing Research Question
How do we as the New York Mets sell more tickets for the upcoming season?
Research Objectives (4 or 5 objectives)
• Why do Mets fans come to watch the games?
• Are ticket prices competitive and fair?
• What is the number one attraction in Citi Field? (Mets Stadium) • What can we
leverage to make the fan experience that much better?
Secondary Research (3 paragraphs)
During the secondary research phase, we found that the NYM plan on launching
a new ticket deal along with an in-game experience app to potentially boost the sales
and fan attendance. The article was written by a reporter from CNBC and Cornell
graduate, Emma Newburger. With the information gathered from Newburger’s article
we can determine how many ticket plans will be sold and record the number of users of
the new app they plan to implement. To go along with ticket sales, we looked at an
article done by K. Bradenhausen, which describes the increased price of tickets
following the 2015 world series run. With this information gathered we can evaluate
how many people are willing to spend the extra dollars to watch the NYM or see if the
attendance diminishes and produce little numbers.
Also found was an article done by Mike Ozanian, a well-known author and editor
for Forbes. In this article he explains the fact that the NYM profits have fallen 44%,
3. which is a huge percentage when speaking on a Major League Baseball team. With the
information in this article we can be able to determine where we need improvements
and of course improve upon the profit margin for the upcoming season, whether it if
through ticket sales or through marketing strategies. We also looked at the world
population review, which displays the demographics, average income, and median age
for individuals living in NYC. With this information we are able to narrow down and of
course strategize who we will target as the NYM fans, to drive ticket sales and prompt
the fans to buy our merchandise.
We also dove into Data USA, who recorded data for New York, New York in
2018. With the information gathered from this resource we determined the population
as well as median age & income in NY and can dissect how many of that population
are attending Mets games throughout the upcoming season. Lastly, we looked at the
article “The ultimate guide to Citi Field” written by Amy Pitt. In this article we found out
what the best overall experiences are or things to do when you are attending a NYM
game. The article lists almost all of the best things to do at the ballpark and what the
entail and where to find them.
4. Research Approach (1 paragraph)
For this data research quantitative research will be the most beneficial with this
research question. This is due to us wanting to know how many tickets are being sold
and how many actually attend the game. We can also quantify the number of fans who
attend the games and what the reasoning behind it is, whether it is for the game itself,
the food, family time, or you just love the NYM in general. Also using quantitative
research, we can make up fan surveys, Q&A’s, and of course experiments that will in
theory give us the data we need to increase fan attendance and of course sell more
tickets as the New York Mets.
Sample (2 paragraphs)
The best sample to use would be to use a fan survey. There will be up to 50,000
people who are used in this survey and can be disturbed through email of the NYM fan
base. Our demographics will be Mets fans between 30-40 years of age, which is the
median age of a person living in New York. The survey will be used to identify the
reason people come to Mets games in the first place amongst other things like what
their favorite thing to eat at the ballpark is and what the number one thing to do at the
park is besides watching the game.
Surveys are used to increase knowledge in fields such as social research and
demographics around the area of concern. Survey research is often used to assess
thoughts, opinions, and feelings. Surveys can be limited, specific, and can have
widespread goals. We figured out that a survey would be best for our data analysis
5. based on the fact that it is a quantitative research method and can be used to gain
mass data with a little effort. With lots of Mets fans and typically newcomers every
game we want to have a large data population which is unique, and everyone has an
equal chance to participate.
Research Instrument (Online survey or Interview Guide – Please link to Google Forms
item)
https://docs.google.com/forms/d/e/1FAIpQLSc9FP2BYdPCGVxWoB8zj7N8EmoJ91nZ
XIWJoj1BFZZLXYLBA/viewform?usp=sf_link Sources (Please use APA format)
emma_newburger. (2019, March 20). NY Mets launch new ticket subscription deal for 78 home
games. Retrieved from https://www.cnbc.com/2019/03/20/ny-mets-launch-new-ticket-
subscription-deal-for-78-home-games.html.
Badenhausen, K. (2016). Royals, Mets Lead Baseball’s Most Expensive Opening Day Tickets.
Forbes.Com , 21. Retrieved from
http://search.ebscohost.com.oclc.fullsail.edu:81/login.aspx?direct=true&db=bth&AN=11425559
&site=ehost-live
Ozanian, M. (2019). New York Mets’ Citi Field Profits Fell 44% Last Season. N.PAG.
Retrieved from
http://search.ebscohost.com.oclc.fullsail.edu:81/login.aspx?direct=true&db=bth&AN=13562781
6. New York City, New York Population 2019. (n.d.). Retrieved from
http://worldpopulationreview.com/us-cities/new-york-city-population/.
New York, NY. (n.d.). Retrieved from https://datausa.io/profile/geo/new-york-ny.
Plitt, A. (2019, April 1). The ultimate guide to Citi Field. Retrieved from
http://ny.curbed.com/2018/3/26/17116672/citi-field-guide-seating-transportation-food-parking.