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Robert walters global salary survey 2015
1. VIETNAM
2014 was a challenging year
for the Vietnamese recruitment
market. Job opportunities opened
up in a number of areas, but a
general shortage of specialist skills
made it difficult for hiring managers
to secure their ideal candidates.
New businesses continued to
arrive in Vietnam, attracted by
the comparatively low costs
associated with setting up
operations in the country –
particularly in the manufacturing
sector. As foreign companies seek
a viable outsourcing alternative to
China, Vietnam is becoming an
increasingly popular destination for
those looking to secure a foothold
in Southeast Asia.
Following Singapore’s example of
prioritising domestic and overseas
talent, the emphasis was on
hiring Vietnamese professionals
based at home and abroad, with
strong demand for candidates
with experience in established
overseas markets. However, given
the limited local talent pool, foreign
professionals were still recruited at
the mid-to-senior levels.
These trends look set to continue
in the year ahead, particularly as
the FMCG sector is expected to
recover. Demand for specialist
skills is also likely to outstrip supply
in the year ahead. However, with
international businesses looking to
keep costs low, there was often a
gap between salary expectations
and actual offers. In 2015, hiring
managers are advised to promote
development opportunities and
wider company benefits in order to
secure their ideal candidates.
SUMMARY
2. Growth in the
manufacturing and
pharmaceutical sectors
stimulated hiring
activity in accounting
and finance. Finance
professionals who understood the business-
partnering potential of their role were
sought-after. In addition, specialists skilled in
cost-related issues and financial control saw
increased demand.
Internationally-recognised certifications such
as ACCA, CIMA or CPA continued to be
highly valued. With a limited talent pool, hiring
managers will need to pay competitive salary
raises of 15-25% for job movers.
BANKING & FINANCIAL SERVICES
As banks competed for business within
the market, we did see some requests for
front office staff during the year. Overseas
experience was a major hiring requirement,
coupled with Vietnamese language skills.
However, professionals in this sector
showed little inclination to move jobs, which
significantly restricted mobility and hiring
levels. Salaries increased by 10-20% for job
movers and 7-10% for non-movers in 2014.
HUMAN RESOURCES
Companies across the board looked
to strengthen their HR teams in 2014.
Candidates with regional experience who
could add value through business partnering
as well as compensation and benefits experts
were key hiring priorities. HR professionals
who could help retain key talent and develop
business capabilities internally were also
valued.
Salaries increased by 15-25% for job movers
in 2014. Hiring managers may need to
meet these rates in 2015, while also offering
broader development packages to secure the
best candidates.
INFORMATION TECHNOLOGY
IT specialists with strong technical skills were
required across the board in 2014. Requests
for cloud computing, mobility engineering, big
data, business intelligence and information
security specialists increased.
Vietnam will continue to be a preferred
destination for software outsourcing
companies due to the country’s competitive
labour costs. Across commerce, employers
are likely to seek senior-level sales and
marketing professionals with strong technical
knowledge and business leadership potential.
Overseas Vietnamese professionals will be a
much sought-after resource.
SALES & MARKETING
Industrial
We saw demand for sales and marketing
professionals in a range of industrial areas,
including oil and gas, technical, automation,
and raw materials. Candidates were keen to
explore new opportunities and employers were
happy to hire professionals with transferrable
skills from other sectors. Salary increases
were around 20% for job movers and 15% for
non-movers in 2014, these trends are likely to
continue in 2015.
FMCG
In 2014, Vietnam’s FMCG sector saw negative
growth for the first time in approximately 10
years. Consumers took a cautious approach
to the purchase of luxury goods, which
affected certain multinationals. As a result, we
saw changes at the senior level among some
FMCG companies, with demand for heads
of business who could implement strategic
change. Replacement hiring rather than
recruitment for new roles was common.
Pharmaceutical
With double-digit growth in the pharmaceutical
sector in 2014, we saw an upturn in demand
for sales and marketing professionals.
Pharmaceutical professionals with compliance
expertise were also sought-after as the
government introduced new regulatory
measures. Salary increases were around
15-25% for job movers and 10-15% for
non-movers in 2014, these trends are likely to
continue in 2015.
SUPPLY CHAIN & ENGINEERING
As new businesses continued to invest
in Vietnam, we saw an ongoing need for
companies to build robust supply chains,
which had a positive knock-on effect for
recruitment. Companies also continued
to expand their factory operations, which
generated demand for supply chain and
engineering professionals alike – particularly
those with experience in sourcing and quality
control.
VIETNAM
COUNTRY OVERVIEW
ACCOUNTING
& FINANCE