RL Skin Essentials Website Proposal
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This document proposes a new website for a skin care business to help achieve marketing objectives. It includes an executive summary, objectives, persuasive defense for the new site, consumer profile, technical details, budget, and appendices showing pages for a new site design and details on upgrading from the original site. The proposal recommends a new website to help promote products and services, build the brand, and drive more customers through improved online marketing and booking capabilities.
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RL Skin Essentials Website Proposal
- 1. Website Proposal Digital Marketing Strategies December 4th, 2013 Saasha Day | Sarah Janssen Skin EssentialsRena Lang
- 2. Table of Content Executive Summary_______________________________________________________1 Marketing Objectives______________________________________________________3 Persuasive Defense _______________________________________________________5 Consumer Profile_________________________________________________________7 URL, ISP Host, Search Engine______________________________________________13 Budget Sheet ___________________________________________________________14 Appendix I. New Website a. Home Page b. Home Page with drop down tab c. Site Map d. Philosophy: About the Owner e. Service: Moor Mud Wrap f. Products Page g. Contact Page h. Contact: Calendar II. Detail Sheet III. Original Website a. Home Page b. Contact and Hours c. Directions d. Facials e. Body Treatments f. Peels and Waxing