This document outlines a social media conference with 5 speakers discussing various topics related to using social media for business and social innovation. The speakers are Justin Small on why social media is important, Kate Andrews on social media and social innovation, Araceli Carmago-Kilpatrick on building a business through social media, Alison Coward on social media and collaboration, and Nathalie Nahai on moving online relationships offline. The document also includes instructions for attendees to brainstorm ideas, problems to solve, and solutions in the discussion area with feedback.