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Responsible UX
Design for Young
India
@Redd Experience Design / Deepak Pakhare / July 26, 2019
BAU
Business As Usual
Climate change
Health
Digital Wellbeing
“Digital wellbeing is a term used by health
professionals, researchers and device
manufacturers to describe the concept that
when humans interact with technology, the
experience should support mental and/or
physical health in a measurable way. The
goal of improving digital wellbeing is to
design technology in such a way that it
promotes healthy use and proactively assists
the user to maintain a healthy lifestyle.”
With data costs falling by 95 per cent
since 2013, India will see internet users
rise by about 40 per cent and number
of smartphones will double by 2023 -
McKinsey report
According to a 2013 survey conducted
by the Indian Council for Medical
Research in Bengaluru, 4.1% people in
the IT city between 18 and 60 years of
age are addicted to their mobile
phones, while 1.3% were internet
addicts
Personal choice
Warning: Smoking is injurious to health
But as design professionals what does
it mean to be responsible?
Frustrating Financially
detrimental
Harmful to
mental health
Physically
harmful or Fatal
Use of dark patterns Socially irresponsible
design
Tragic design
Avoid Dark Patterns
Be socially responsible
Researchers from the All India Institute
of Medical Sciences last year found
that about half of the 259 reported
selfie deaths and accidents between
2011 and 2017 occurred in India
Design to save lives
1. Infinite scroll
2. Activity streams
3. Up next
4. Share
5. Social proof
6. Comments
7. Notifications
8. Language selection
Goals for responsible UX
1. Work where your skills are most needed
2. Design the right thing for the right audience
3. Build experiences that are less addictive
4. Design for safety
5. Design to alert users of impending danger
1. Integrity
2. Awareness
3. Empathy
4. Design acumen & expertise
5. Design activism
As designers and design leaders, we
must evolve from being user-centric to
society-centric. This shift in mindset is
the most important current trend
References /
Climate change:
https://www.marketwatch.com/story/can-capitalism-beat-climate-change-2019-04-29
Digital wellbeing:
http://www.digitalresponsibility.org/-
https://youtu.be/OINa46HeWg8
https://whatis.techtarget.com/definition/digital-wellbeing
https://economictimes.indiatimes.com/tech/internet/internet-users-in-india-to-rise-by-40-smartphones-to-double-by-2023-
mckinsey/articleshow/69040395.cms
https://tech.economictimes.indiatimes.com/news/ internet/how-bengaluru-citizens-are-dealing-with-internet-addiction/
66173091
https://markmanson.net/attention-diet
https://www.youtube.com/watch?v=o-jamNT9CkY
https://www.youtube.com/watch?v=5yj1GH111Xc
https://uxdesign.cc/dark-patterns-in-ux-design-7009a83b233c
https://www.nngroup.com/articles/infinite-scrolling/
https://www.smashingmagazine.com/2013/05/infinite-scrolling-lets-get-to-the-bottom-of-this/
http://www.mcgilltribune.com/opinion/dangers-endless-scroll-social-media-use-mental-health-indicator-345678/
https://medium.com/tragic-design/how-bad-ux-killed-jenny-ef915419879e#.j96jk8r1p
https://www.abc.net.au/news/2019-03-08/selfie-deaths-india-world-capital-killfies/10874536
Goals:
https://medium.com/opower-ux/the-social-responsibilities-of-interaction-designers-952a233d1ad8
https://theblog.adobe.com/social-responsibility-ux-designers-comes-teens-tech-addiction/
https://uxdesign.cc/ethical-aspects-of-ux-what-we-must-not-forget-while-designing-bd4046f77e85,
Credits for icons and photos:
nounproject.org
unsplash.com
Thank You!

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Responsible User Experience Design For The Young

  • 1. Responsible UX Design for Young India @Redd Experience Design / Deepak Pakhare / July 26, 2019
  • 2. BAU
  • 7. “Digital wellbeing is a term used by health professionals, researchers and device manufacturers to describe the concept that when humans interact with technology, the experience should support mental and/or physical health in a measurable way. The goal of improving digital wellbeing is to design technology in such a way that it promotes healthy use and proactively assists the user to maintain a healthy lifestyle.”
  • 8. With data costs falling by 95 per cent since 2013, India will see internet users rise by about 40 per cent and number of smartphones will double by 2023 - McKinsey report
  • 9. According to a 2013 survey conducted by the Indian Council for Medical Research in Bengaluru, 4.1% people in the IT city between 18 and 60 years of age are addicted to their mobile phones, while 1.3% were internet addicts
  • 10. Personal choice Warning: Smoking is injurious to health
  • 11. But as design professionals what does it mean to be responsible?
  • 12. Frustrating Financially detrimental Harmful to mental health Physically harmful or Fatal Use of dark patterns Socially irresponsible design Tragic design
  • 15. Researchers from the All India Institute of Medical Sciences last year found that about half of the 259 reported selfie deaths and accidents between 2011 and 2017 occurred in India Design to save lives
  • 16. 1. Infinite scroll 2. Activity streams 3. Up next 4. Share 5. Social proof 6. Comments 7. Notifications 8. Language selection
  • 18. 1. Work where your skills are most needed 2. Design the right thing for the right audience 3. Build experiences that are less addictive 4. Design for safety 5. Design to alert users of impending danger
  • 19. 1. Integrity 2. Awareness 3. Empathy 4. Design acumen & expertise 5. Design activism
  • 20. As designers and design leaders, we must evolve from being user-centric to society-centric. This shift in mindset is the most important current trend
  • 21. References / Climate change: https://www.marketwatch.com/story/can-capitalism-beat-climate-change-2019-04-29 Digital wellbeing: http://www.digitalresponsibility.org/- https://youtu.be/OINa46HeWg8 https://whatis.techtarget.com/definition/digital-wellbeing https://economictimes.indiatimes.com/tech/internet/internet-users-in-india-to-rise-by-40-smartphones-to-double-by-2023- mckinsey/articleshow/69040395.cms https://tech.economictimes.indiatimes.com/news/ internet/how-bengaluru-citizens-are-dealing-with-internet-addiction/ 66173091 https://markmanson.net/attention-diet https://www.youtube.com/watch?v=o-jamNT9CkY https://www.youtube.com/watch?v=5yj1GH111Xc https://uxdesign.cc/dark-patterns-in-ux-design-7009a83b233c https://www.nngroup.com/articles/infinite-scrolling/ https://www.smashingmagazine.com/2013/05/infinite-scrolling-lets-get-to-the-bottom-of-this/ http://www.mcgilltribune.com/opinion/dangers-endless-scroll-social-media-use-mental-health-indicator-345678/ https://medium.com/tragic-design/how-bad-ux-killed-jenny-ef915419879e#.j96jk8r1p https://www.abc.net.au/news/2019-03-08/selfie-deaths-india-world-capital-killfies/10874536 Goals: https://medium.com/opower-ux/the-social-responsibilities-of-interaction-designers-952a233d1ad8 https://theblog.adobe.com/social-responsibility-ux-designers-comes-teens-tech-addiction/ https://uxdesign.cc/ethical-aspects-of-ux-what-we-must-not-forget-while-designing-bd4046f77e85, Credits for icons and photos: nounproject.org unsplash.com