2. Music & videos in trailer process
accomplished 2 things
1. Get more information across
2. Hide the flaws more easily.
Fast cutting - reached extreme the old
fashioned method of letting trailer quietly
unfold more dramatically than information
overload.
3. Most dramatic impact:
1. Uses understated title cards instead of
same voice-of-god announcer.
2. Eternal singing voice instead of blaring
rock music or exaggerated fanfare or full
orchestra.
In general trailers are louder now than
ever, MPAA passed a sound rule putting
cap on max volume or trailers.