This document provides 5 rules for writing process-oriented business reports that help readers progress through the content. The rules are to (1) make clear the purpose and direction upfront, (2) take logical steps in the structure and reasoning, (3) get to the main conclusion or point, (4) enhance coherence between different text levels, and (5) make the report scannable so readers can easily find relevant parts. Following these rules will help readers have a clear journey through the report and engage with the content instead of getting lost or distracted.

1. Report writing for professionals
How to write an accessible,
process-oriented business report
&
help your reader progress.

2. ● It's a business report that follows your
project or research journey step-by-step
● It takes your reader to the apex of the
journey: the conclusion
The process-oriented business report
That's it.
Looks simple and yet
adventurous, doesn't it?

3. Well....
it can be a bit of a drag sometimes.
Also for report readers, since
many report writers just seem
to flaunt their knowledge
these hyperfocused writers
simply forget about their
readers

4. In fact, hundreds of readers get
lost every year in business reports
As a consequence, their projects
get hopelessly behind on
schedule*
* because of the search and rescue
operations (which are often kept silent).
Which has an impact

5. By applying them to your business reports
you're really going to help your readers
They might even going to like the journey
(She's just read that her
new product concept has
market potential...)
So, here are some simple rules

6. #1 Make clear where you're heading and why
Prefer surprise and suspense?
Try writing a thriller
You know the saying:
If you don't know where you're going...
your reader will end up
reading something else

7. #2Take logical steps
If hopscotch's your favorite,
get up from behind your desk
and look for a playground.
A business report is one
long reasoning, really
That reasoning has to be
sound and solid
.

8. #3 Get to the key point you set out for
Only the one who set sail for India
but arrived in the 'alternative India',
got away with it.
But that was centuries ago.
And you're not Columbus.

9. #4 Enhance coherence on every text level
It makes the traverse a
cakewalk for your reader.
You wouldn't cross if the elements
weren't connected,
would you?
(No, you
wouldn't)

10. Part 3
Part 4
Part 5
#5 Make your report scannable
Your reader wants to have an
overview.
And he might just wanna pick the
parts that interest him most.*
* No, report readers
don't read the whole lot
Yes, life's tough

11. So,
(1) Make clear where you're heading and why
(2) Take logical steps; structure as one reasoning
(3) Get to the key point you set out for.
(4) Enhance coherence on each text level.
(5) Make your report scannable
Acknowledgements:
Several photos were downloaded from pixabay.com.
Many thanks to all their member photographers!
Apply these rules and
your readers will be
looking out for your
next business report!
Happy trails!