This document provides an overview of the social media platform Reddit. It describes Reddit's key features like posts, comments, up/down voting, and subreddits. It also discusses how businesses can use Reddit for research, advertising, and organic marketing. Examples are given of brands like Audi and Toyota that have used promoted videos on Reddit. The strengths, weaknesses, opportunities and threats of Reddit are analyzed. Case studies are presented of how Mitsubishi Motors Canada and Fathead have partnered with Reddit for marketing campaigns.
Contextual Targeting in a Post-Privacy World: A Great Place to Start is Redd...Tinuiti
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How organisations can harness the power of Web 2.0?Amit Ranjan
Slides from a talk I gave at Nasscom titled "How organisatioins can harness the power of Web2.0"?
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OMLogic is proud to be the blogging partner with the NASSCOM Friday's 2.0
Contextual Targeting in a Post-Privacy World: A Great Place to Start is Redd...Tinuiti
In this session, we partnered with Reddit, where hyper-specific, well-informed, and passionate communities meet on the Internet, to discuss how marketers can engage with unduplicated audiences through various paid and organic tactics.
How organisations can harness the power of Web 2.0?Amit Ranjan
Slides from a talk I gave at Nasscom titled "How organisatioins can harness the power of Web2.0"?
Venue - Nasscom, IYC, Chanakaya Puri, New Delhi on 14th March, 08.
The audience was drawn from Nasscom member companies- typically small to mid sized organizations. The talk was focused on the marketing & social media aspects of Web 2.0.
How Organisations Can Harness The Power Of Web 20 NASSCOM Fridays 2.0 33rd Se...OMcareers Community
Mr. Amit Ranjan, Co. Founder Slideshare, shares his thoughts on How organisations can harness the power of Web 2.0? With a strong focus on WEB 2.0, Global trends, Organisational effort etc. Amit really strikes the chord at the 33rd session of the NASSCOM Fridays 2.0.
OMLogic is proud to be the blogging partner with the NASSCOM Friday's 2.0
Learn more about Automotive Digital Marketing at the most popular professional network for car dealers and interactive marketers working in the auto industry at http://www.automotivedigitalmarketing.com/
REDDIT GTM.
You’ve joined Reddit as VP of Product & Revenue. You realized that your revenue model heavily relies on advertisements and the paid membership you provide to users to have an ad- free experience on the platform.
You want to expand the monetization streams and launch new features which could positively impact on the revenue for the company.
Georgeanna Liu and Chris James from AMD and Chris Neal from Chadwick Martin Bailey discuss how to better understand B2B Social Media.
The presentation was originally delivered at the Social Media and Communities Strategies 2.0 Conference this May and discusses how to understand and prioritize social media marketing efforts for different target audiences
Why Reddit Should Be Part of Your Social Media Campaign ?Manoj Kumar Sethi
Reddit has been used long times to boost site traffic and has been considered as one of the important social bookmarking site .This is loved by SEO world.This is capable of generating even billion of page views in a month , hence very useful for social media campaigns.
Social Media & Digital PR Playbook> Miami & NY PR Firm> Roar MediaRoar Media
This presentation details our social media strategies and services. Roar Media is a digital PR and social media consultancy specializing in maximizing our client's visibility and presence in digital communication channels. Roar Media has its headquarters in Miami with offices in New York City.
Learn how to leverage social media to enhance your visibility as an individual or for your company in this interactive online webinar. We will discuss different social media platforms and how to utilize each of them during this time best. Additionally, we will talk about the importance of messaging during a time of COVID-19.
Learn about digital media and trends in 2020-2021, how to find the right channels, and how to use them for marketing.
Presenter: Rachel A. Adler, Senior Account Manager, and Digital Lead, Arch Street Communications
A forward-thinking and certified digital marketing specialist, branding professional, and unique storyteller, bringing more than ten years of experience to ASC clients, including managing ASC's work on the New York Power Authority's ReCharge NY marketing initiative. Rachel directs digital and earned media strategies for Metropolitan Washington Council of Governments' Commuter Connections and is the social media strategist on ASC community engagement projects, including Clean Energy Communities with the New York State Energy and Research Development Authority, and the Westchester County Airport Master Plan. In her previous position as Business Development Manager for Digital and 5G Telecomm Businesses for the Fairfax County Economic Development Authority in Virginia, she established the first Social Media Week Fairfax event and programs to attract and retain businesses to Fairfax County. Rachel also worked in public affairs at the New York State Empire State Development, supporting economic development events and campaigns with the Regional Economic Development Councils and StartUp NY.
Make Money on Reddit_ 10 Genuine Ways to Monetize Your Reddit Presence (1).pdfSaleem Qadri
Make Money on Reddit: 10 Genuine Ways to Monetize Your Reddit Presence" is your ultimate guidebook to unlocking the earning potential within Reddit's vibrant community. This comprehensive guide offers a roadmap to leverage Reddit effectively, exploring 10 genuine strategies to turn your Reddit presence into a revenue-generating platform. From affiliate marketing and selling digital products to providing services and engaging in sponsored content, this book delves into diverse avenues tailored for both beginners and experienced Reddit users. Discover how to navigate Reddit's landscape strategically, build an engaging presence, and transform your interactions into sustainable income streams.
#Reddit Monetization Guide
#Earning from Reddit
#Reddit Income Strategies
#Genuine Reddit Money-Making
#Reddit Revenue Streams
#Reddit Business Opportunities
#Monetizing Reddit Presence
#Reddit Marketing for Income
#Reddit Financial Strategies
#Passive Income on Reddit
What Social Media Networks Should Your Brand Be On?Falcon.io
Businesses need social media in order to stay relevant and visible to prospects and customers. But, just how much is too much when it comes to their social media presence? The truth is, more isn’t always better for effective marketing. Being selective about which social media networks a brand is on, is far better than over-saturating them all. Join us live as we discuss how to selectively choose social media networks for brands, and how this results in a more efficient marketing strategy.
In this webinar we'll dive into:
- The differentiation of audiences across platforms
- Distinguishing content between platforms when crossposting
- Niche social media networks to consider
La transidentité, un sujet qui fractionne les FrançaisIpsos France
Ipsos, l’une des principales sociétés mondiales d’études de marché dévoile les résultats de son étude Ipsos Global Advisor “Pride 2024”. De ses débuts aux Etats-Unis et désormais dans de très nombreux pays, le mois de juin est traditionnellement consacré aux « Marches des Fiertés » et à des événements festifs autour du concept de Pride. A cette occasion, Ipsos a réalisé une enquête dans vingt-six pays dressant plusieurs constats. Les clivages des opinions entre générations s’accentuent tandis que le soutien à des mesures sociétales et d’inclusion en faveur des LGBT+ notamment transgenres continue de s’effriter.
Learn more about Automotive Digital Marketing at the most popular professional network for car dealers and interactive marketers working in the auto industry at http://www.automotivedigitalmarketing.com/
REDDIT GTM.
You’ve joined Reddit as VP of Product & Revenue. You realized that your revenue model heavily relies on advertisements and the paid membership you provide to users to have an ad- free experience on the platform.
You want to expand the monetization streams and launch new features which could positively impact on the revenue for the company.
Georgeanna Liu and Chris James from AMD and Chris Neal from Chadwick Martin Bailey discuss how to better understand B2B Social Media.
The presentation was originally delivered at the Social Media and Communities Strategies 2.0 Conference this May and discusses how to understand and prioritize social media marketing efforts for different target audiences
Why Reddit Should Be Part of Your Social Media Campaign ?Manoj Kumar Sethi
Reddit has been used long times to boost site traffic and has been considered as one of the important social bookmarking site .This is loved by SEO world.This is capable of generating even billion of page views in a month , hence very useful for social media campaigns.
Social Media & Digital PR Playbook> Miami & NY PR Firm> Roar MediaRoar Media
This presentation details our social media strategies and services. Roar Media is a digital PR and social media consultancy specializing in maximizing our client's visibility and presence in digital communication channels. Roar Media has its headquarters in Miami with offices in New York City.
Learn how to leverage social media to enhance your visibility as an individual or for your company in this interactive online webinar. We will discuss different social media platforms and how to utilize each of them during this time best. Additionally, we will talk about the importance of messaging during a time of COVID-19.
Learn about digital media and trends in 2020-2021, how to find the right channels, and how to use them for marketing.
Presenter: Rachel A. Adler, Senior Account Manager, and Digital Lead, Arch Street Communications
A forward-thinking and certified digital marketing specialist, branding professional, and unique storyteller, bringing more than ten years of experience to ASC clients, including managing ASC's work on the New York Power Authority's ReCharge NY marketing initiative. Rachel directs digital and earned media strategies for Metropolitan Washington Council of Governments' Commuter Connections and is the social media strategist on ASC community engagement projects, including Clean Energy Communities with the New York State Energy and Research Development Authority, and the Westchester County Airport Master Plan. In her previous position as Business Development Manager for Digital and 5G Telecomm Businesses for the Fairfax County Economic Development Authority in Virginia, she established the first Social Media Week Fairfax event and programs to attract and retain businesses to Fairfax County. Rachel also worked in public affairs at the New York State Empire State Development, supporting economic development events and campaigns with the Regional Economic Development Councils and StartUp NY.
Make Money on Reddit_ 10 Genuine Ways to Monetize Your Reddit Presence (1).pdfSaleem Qadri
Make Money on Reddit: 10 Genuine Ways to Monetize Your Reddit Presence" is your ultimate guidebook to unlocking the earning potential within Reddit's vibrant community. This comprehensive guide offers a roadmap to leverage Reddit effectively, exploring 10 genuine strategies to turn your Reddit presence into a revenue-generating platform. From affiliate marketing and selling digital products to providing services and engaging in sponsored content, this book delves into diverse avenues tailored for both beginners and experienced Reddit users. Discover how to navigate Reddit's landscape strategically, build an engaging presence, and transform your interactions into sustainable income streams.
#Reddit Monetization Guide
#Earning from Reddit
#Reddit Income Strategies
#Genuine Reddit Money-Making
#Reddit Revenue Streams
#Reddit Business Opportunities
#Monetizing Reddit Presence
#Reddit Marketing for Income
#Reddit Financial Strategies
#Passive Income on Reddit
What Social Media Networks Should Your Brand Be On?Falcon.io
Businesses need social media in order to stay relevant and visible to prospects and customers. But, just how much is too much when it comes to their social media presence? The truth is, more isn’t always better for effective marketing. Being selective about which social media networks a brand is on, is far better than over-saturating them all. Join us live as we discuss how to selectively choose social media networks for brands, and how this results in a more efficient marketing strategy.
In this webinar we'll dive into:
- The differentiation of audiences across platforms
- Distinguishing content between platforms when crossposting
- Niche social media networks to consider
La transidentité, un sujet qui fractionne les FrançaisIpsos France
Ipsos, l’une des principales sociétés mondiales d’études de marché dévoile les résultats de son étude Ipsos Global Advisor “Pride 2024”. De ses débuts aux Etats-Unis et désormais dans de très nombreux pays, le mois de juin est traditionnellement consacré aux « Marches des Fiertés » et à des événements festifs autour du concept de Pride. A cette occasion, Ipsos a réalisé une enquête dans vingt-six pays dressant plusieurs constats. Les clivages des opinions entre générations s’accentuent tandis que le soutien à des mesures sociétales et d’inclusion en faveur des LGBT+ notamment transgenres continue de s’effriter.
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Johnny Depp Long Hair: A Signature Look Through the Yearsgreendigital
Johnny Depp, synonymous with eclectic roles and unparalleled acting prowess. has also been a significant figure in fashion and style. Johnny Depp long hair is a distinctive trademark among the various elements that define his unique persona. This article delves into the evolution, impact. and cultural significance of Johnny Depp long hair. exploring how it has contributed to his iconic status.
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Introduction
Johnny Depp is an actor known for his chameleon-like ability to transform into a wide range of characters. from the eccentric Captain Jack Sparrow in "Pirates of the Caribbean" to the introspective Edward Scissorhands. His long hair is one constant throughout his evolving roles and public appearances. Johnny Depp long hair is not a style choice but a significant aspect of his identity. contributing to his allure and mystique. This article explores the journey and significance of Johnny Depp long hair. highlighting how it has become integral to his brand.
The Early Years: A Budding Star with Signature Locks
1980s: The Rise of a Young Heartthrob
Johnny Depp's journey in Hollywood began in the 1980s. with his breakout role in the television series "21 Jump Street." During this time, his hair was short, but it was already clear that Depp had a penchant for unique and edgy styles. By the decade's end, Depp started experimenting with longer hair. setting the stage for a lifelong signature.
1990s: From Heartthrob to Icon
The 1990s were transformative for Johnny Depp his career and personal style. Films like "Edward Scissorhands" (1990) and "Benny & Joon" (1993) saw Depp sporting various hair lengths and styles. But, his long, unkempt hair in "What's Eating Gilbert Grape" (1993) began to draw significant attention. This period marked the beginning of Johnny Depp long hair. which became a defining feature of his image.
The Iconic Roles: Hair as a Character Element
Edward Scissorhands (1990)
In "Edward Scissorhands," Johnny Depp's character had a wild and mane that complemented his ethereal and misunderstood persona. This role showcased how long hair Johnny Depp could enhance a character's depth and mystery.
Captain Jack Sparrow: The Pirate with Flowing Locks
One of Johnny Depp's iconic roles is Captain Jack Sparrow from the "Pirates of the Caribbean" series. Sparrow's long, dreadlocked hair symbolised his rebellious and unpredictable nature. The character's look, complete with beads and trinkets woven into his hair. was a collaboration between Depp and the film's costume designers. This style became iconic and influenced fashion trends and Halloween costumes worldwide.
Other Memorable Characters
Depp's long hair has also been featured in other roles, such as Ichabod Crane in "Sleepy Hollow" (1999). and Roux in "Chocolat" (2000). In these films, his hair added a layer of authenticity and depth to his characters. proving that Johnny Depp with long hair is more than a style—it's a storytelling tool.
Off-Screen Influenc
Johnny Depp Long Hair: A Signature Look Through the Years
REDDIT.pptx
1. REDDIT
Haroon Bin Zahid
Almas Sherwani
Chirag Deshpande
Satnam Singh
School of Continuing Studies, York University
CSBA2200 – Marketing Fundamentals
Sheri Allain
Presentation Date: 31 May 2022
2. REDDIT - INTRODUCTION
It’s a massive collection of forums where people can share news and content or comment on other people’s posts.
The main features of Reddit:
Posts: It can only be submitted by users with a Reddit account. Posts have a comments section where other
users can discuss the post.
The up/down voting: It allows Redditors to vote up and down on posts. This feature is what defines Reddit and
sets it apart from traditional forums.
Subreddits: They are categories, and every post is placed into a single subreddit. Redditors subscribe to
subreddits that interest, allowing them to follow specific types of content more closely.
Karma: It is a metric given to Redditors that represent their contributions to Reddit. Each Redditor has "link
karma" and "comment karma".
Inbox: Every Redditor has an "inbox" which contains a record of comments, private messages
4. GOALS OF REDDIT
To provide a social space where content creation and publications are made easy
To let Redditors frequently give their opinion themselves by votes up and down
To Generate revenue on advertisements
5. WAYS IN WHICH REDDIT CAN BE USED BY
BUSINESSES
For research
Reddit provides a fantastic platform for research into company strategy and direction
Advertisement:
Companies can pay to promote posts on Reddit as well. Paid Reddit posts are automatically
pinned to the top of the subreddit page.
To market organically
Reddit can be a great way to help drive the conversation or to insert your brand or company
into conversations pertaining to your product or industry.
6. BRANDS THAT ARE USING REDDIT FOR MARKETING
Audi:
They took benefit of the sites streaming feature and created a web series where celebrities answered
Redditor’s questions while speeding in Audi’s latest car.
Toyota:
In the Formula 1 subreddit, Toyota promoted a video showcasing two Supras racing it out.
7. STRENGTHS
• People-oriented
• Diverse user base
• Reddit karma
• Variety of topics
WEAKNESSES
• Outdated design
• May deviate user from path
• Rules not followed
OPPORTUNITIES
• Have a chance to become the
word’s homepage
• Can be merged by top search
engines
• Become a social media platform
THREATS
• Freedom of reddit was gone due to
new censorship laws
• Truth is misled by up votes
• Promotion of unusual content
SWOT ANALYSIS
8. MITSUBISHI MOTORS CANADA X REDDIT
Target: Interest targeting based on key
Mitsubishi audiences and topics.
Mitsubishi Motors Canada launched an all-
new Outlander SUV for 2022. As a challenger
brand built on innovation, Mitsubishi felt right
at home on Reddit, driving awareness and
incremental reach in Canada through Category
Takeovers and Promoted Video.
Video assets showed the 2022 Outlander in
action allowing Redditors to take a closer look
at the SUV.
9. MITSUBISHI MOTORS CANADA X REDDIT
Results:
45% Higher CTR than Reddit’s benchmark for category Takeovers on mobile.
62% More reach per dollar compared to other social channels.
99% New users – these users have never visited the Mitsubishi site before.
Mitsubishi saw an opportunity to engage with specific audiences that they struggle to
reach on other platforms. Launching the campaign was very smooth, especially
considering they were the first advertisers to launch in Canada.
10. FATHEAD X REDDIT
• What is the company all about?
• What was the challenge?
12. USERS
• 430 million users globally
• 222 million alone in US
• 18% of adults
• 17% of white and Black people, 14% of Hispanics
• 36% of 18–29-year-olds, 22% of 30–49-year-olds
• 20% of those earning $50K-$74,999, 26% of those earning $75K+
• 20% of those with some college education, 26% of those with more than a
college degree
14. • Growing user base: The site’s active users climbed 44% in 2020 to hit 52
million. Unprecedented events like the GameStop investment craze, (which
was driven by the subreddit r/wallstreetbets) continue to drive — and
demonstrate — the site’s power.
• Cookie-proof targeting: Major tech companies have announced plans
to eliminate cookies that let brands target users based on their online
behaviors. Reddit advertising offers a broad audience that’s already self-sorted
into groups based on interest, location and activity.