Latin America now holds three of the top 10 spots on the list of the “Hottest Countries for Retail Expansion.” From Argentina to Brazil to Mexico and many other countries across the region, retailers continue to choose Latin America to expand their brands. With fewer shopping options currently in place than in the United States, these nations have significant room for retail expansion. Find out where large multinational corporations like Nike, Bloomin Brands and Old Navy are taking operations in Latin America today and where these companies plan to go in the future by downloading our RECon Latin America 2016 report.

2. RECon LATIN AMERICA
Retailers on the Move – Global and Cross-Border Expansions
David Zoba
Chairman, Global Retail Leasing Board
JLL

3. Why Latin America?
Top Expansion Destination
 Latin America has 3 of the top 10 “Hottest Countries for Retail
Expansion,” based on population, low risk and GDP per capita
Rank Country
1 China
2 Uruguay
3 Chile
4 Qatar
5 Mongolia
6 Georgia
7 UAE
8 Brazil
9 Malaysia
10 Armenia
Source: A.T. Kearney, Global Retail Development Index

4. Why Latin America?
FEWER SHOPPING OPTIONS
 Latin American countries have room for retail expansion
 The U.S. has over fifteen times more square feet of retail space
per person than Mexico
Country
Shopping Center GLA (SF)
per 100 Inhabitants
USA 2,357 SF
Argentina 54 SF
Brazil 71 SF
Chile 217 SF
Columbia 95 SF
Mexico 149 SF
Peru 74 SF
Source: ICSC.org

5. Cross-Border Expansion
RETAILERS EXPANDING INTERNATIONALLY
 Latin American retailers expanding internationally:

6. Cross-Border Expansion
RETAILERS EXPANDING INTERNATIONALLY
 Retailers expanding into Latin America:

7. Latin America Retailers
TOP BLUE JEANS
 Distributed in Colombia, Panama and Mexico
Image Source: Top Blue Jeans

8. Latin America Retailers
HAVAIANAS
 Havaianas is a Brazilian sandals retailer, with a strong global
presence, including in the Americas, Europe, the Middle
East and Asia
 The retailer has 10 locations in the U.S., including in
California, Florida, Nevada and New York
 In 2013, consumers in more than 100 countries bought more
than 200 million pairs of Havaianas
Image Source: Havaianas

9. Latin America Retailers
CINEPOLIS
 Cinépolis is the largest operator of cinemas in Latin America,
with presence in 13 countries worldwide, including Mexico,
United States, Guatemala, Honduras, El Salvador, Costa Rica,
Panama, Peru, Colombia, Chile, Brazil, Spain and India
 There are 44 locations in Brazil alone, with 9 upcoming
openings
 There are currently 11 locations in the United States: California
and Florida
Image Source: Cinépolis

10. Cross-Border Expansion
NIKE
 Nike has approximately 151 locations in Latin America
 13% of its 2015 sales took place in emerging markets,
including Latin America
Image Source: Nike
Country Number of Stores
Argentina 5
Brazil 50
Chile 16
Colombia 9
Costa Rica 2
Ecuador 12
Mexico 30
Panama 7
Paraguay 2
Peru 12
Uruguay 6

11. Cross-Border Expansion
BLOOMIN BRANDS
 Bloomin Brands currently has 90 restaurants in 7 countries
in Latin America
 There are 78 restaurants in Brazil, accounting for a third of
its international presence (75 Outbacks and 3 Abraccio’s)
 Outback plans to have 100 total locations in Brazil within the
next 3 years; Fleming’s restaurant to have inaugural opening
in Brazil early this year
Image Source: Outback Steakhouse

12. Cross-Border Expansion
OLD NAVY
 Old Navy opened its first 9 stores in Mexico within the span
of one week during October 2015
Image Source: Gap, Inc.

13. International Expansion
KEY CONSIDERATIONS FOR RETAILERS
 Franchise vs. Owned Stores
 Rule of Law
 Currency Stability
 Tariffs
 Professionalism of Shopping Center Industry
 Success of Other International Brands