Rampa is a mobile city guide app that provides information on dining, shopping, entertainment, news, maps, and traffic to help users on the go. It also acts as an urban social network to allow users to share their locations and activities with friends and invite them to meet up. The free app is designed for mobile use and aims to always provide up-to-date, local content to users on supported phones. Rampa's business model includes generating revenue from ads, coupons, promoted events and services, premium features, and revenue sharing from on-site sales and referrals made through the app.