Rajesh Kumar is seeking a growth-oriented position that allows him to contribute to organizational and individual goals. He has a PGDM in Marketing/HR from AICTE-approved Magadha University and a BA from B.I.E.C. He completed a 60-day summer internship at BSNL where he studied customer satisfaction of BSNL products and services. His computer skills include MS Windows and MS Office, and he is interested in cricket, music, and marketing.
Brutal lie of simplicity in developmentRichard Atom
Guide for junior and senior project managers to be able to handle complexity by Richard Atom
(Presentation date and location: Internet Hungary 2015, Hungary Siofok)
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
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-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
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In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
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In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
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Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
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A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
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Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
Rajesh kumar cv
1. RAJESH KUMAR
PGDM – Marketing/HR
Email ID : rajeshsonisingh1@gmail.com
Mob.
: +91-9337712929, 9386926741
OBJECTIVE:
To acquire growth oriented position which helps in building a purposeful career and contribute towards
fulfillment of organizational and individual goals, while consistently enriching both. And to Earn Money to
Support my Family.
EDUCATIONAL QUALIFICATION
EXAM
BOARD
P.G.D.M
AICTE
YEAR
2012 To 2014
Percentage of Mark
Pursuing
Magadha University
(Bodhgaya)
2010
(68%)
Intermediate
B.I.E.C (Patna)
2007
(45%)
Matriculation
B.S.E.B (Patna)
2004
(62%)
B.A
SUMMER INTERNSHIP
Company Name: Bharat Sanchar Nigam Limited, Dhanbad
Project Title
“A Study on Customer Satisfaction of BSNL Product & Services”
Duration:
Learning:
60 days (28th May 2013 to 27th July 2013)
Learned about Customers Satisfaction, Customer Perception, Customers Preferences, and
services requirements and about the other competitor’s status in the market thereby helping them in
improving their quality of Services Offered.
FINDING:
A good majority of respondents (73.2%) were using mobile phones while (26.8%) were not using
mobile phones.
A good majority of the respondents (94.8%) were using landline telephone while (5.2%) were not
using landline phones.
A good majority of the people (31.2%) are using BSNL, while Tata indicom are the least (0.4%) by
considering 250 samples, with respect to mobile.
A good majority of people (51.2%) are familiar with BSNL, while (0.8%) of people are familiar but
have never used.
2. . SKILL
-
Computer Skill: M.S-Windows, , D.B.M.S, M.S office.
-
Analyzing Skill
LANGUAGE KNOWN:
-
English
-
Hindi
INTEREST
Hobbies: Playing Cricket, Music Listening, Marketing.
ACHIEVEMENTS:
-
Won man of the match in school level competition
-
Participated and won 3rd prize in school level quiz competition
PROJECT AND RESEARCH WORK
-
Did a survey on customer satisfaction at BSNL, Dhanbad , Jharkhand
-
Did a survey on average foot fall and catchment area of Bali Yatra Cuttack.
EXTRA ACTIVITIES
Three days Training in Odisha Environment Congress.
Diploma in Computer application from Aptech Computer Center.
Organised sports day in college.
3. PERSONAL DETAILS
Name
: Rajesh Singh
S/O
: Bijay kumar Singh
DOB
: 17/02/1990.
Address
: Vill+PO+PS-Barh, Dist.-Patna, Bihar, PIN-803213.
Language
: Hindi, English with good Communication Skill.
Marital Status : Single.
Nationality
: Indian.
REFERENCES
Sanjeet Tiwari (President)
Indus Innovation
St. No.5, Ajeet Road, Bathinda, Punjab
Mob. : +91-9915740333,
E-mail : sanjeet.tiwari49@gmail.com
DECLARATION
I hereby declare that above information is correct and complete to best of my knowledge.
MAILING ADDRESS:
Rajesh Kumar
HDF School of Management
Naranpur, Belagacchia
Cuttack, Odisha
Pin: 754005
Mob: 9337712929
Email: rajeshsonisingh1@gmail.com
Date: ……………..
Place: …………….
Signature……………………….