This document is a research proposal for a radio broadcast about rugby. The proposal summarizes primary and secondary research conducted. Surveys found that the target audience is mostly young adults aged 18 and students/unemployed. Both males and females were interested in rugby. The research showed 100% watched rugby union and topics should focus on this code. There was interest in debating the £4 million salary cap. Most had watched or attended rugby matches. The conclusion is the broadcast will analyze rugby union rules and regulations, ask about the creation of the Rugby Championship cup to compete with the Heineken Cup, and explain the sport at club and international levels.