1. QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 1

2. QUALITY OVER QUANTITY CASTING
AGENCY
QUALITY OVER QUANTITY VIDEO & PHOTO
PRODUCTION 2

3.  Business Profile
 Business Name : Quality Over Quantity
 Date Of Registration :
 Company Tax Number :
 Address :
 Business Contact Number :
 Occupancy Status : Partnership
 Type Of Business : Close Corporation
 Contact Persons : Thato Matlala / Mpho Molefi
 0745565035 / 0794845052
 BEE Status / Verification :
 Business Classification : Services
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 3

4. NAME &
SURNAME
POSITION
HELD IN
ENTERPRISE
ID NUMBER CONTACT
NUMBERS
PERCENTAGE
% OF
ENTERPRISE
OWNED
Thato Matlala Manager/Phot
ographer
0745565035 35%
Tshepo
Motloung
Sound/Video
Engineer
30%
Mpho Molefi Lawyer/
Accountant
0794845052 35%
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 4

5.  1.Description of company services
Quality Over Quantity will be a business that will
focus on photography , video making, editing and
mastering of those aspects
On Photography it will open the first casting agency
in Soweto in simple terms it will produce fresh and
new talent such as models who would stand a
chance of auditioning for local and international
magazines
On Video making it will focus on shooting music
videos of events such as Birthday Parties, Weddings
basically any special event which the client will
require our job will be to produce Quality Over
Quantity in any manner
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 5

6.  It is to always make sure that the client or
customer is always satisfied with the
service that was provided by us as business
 And also to build a long and lasting
relationship with all clients and employees
in the country and internationally
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 6

7.  Vision
Our Vision is not only to grow and expand internationally as a
brand but also to empower the youth in our country
We aim to use the business as a platform for young film
makers and graduates
 Mission
The mission of QOQ is to over power the low quality service
providers with Quality which will sustain our customers
Our 8 Keys to Success
HARD WORK
UNITY
DETERMINATION
PROSPERITY
ONE GOAL
PUNTUALITY
WORK ETHIC
AMBITION
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 7

8.  General Company Description
Quality Over Quantity is going to specialize
in Video making and Photography basically
the business will be divided into two
sectors which will be Photography and
Video making
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 8

9.  Start Up Requirements for the business
 Skills and Equipment needed for the
business
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 9
SKILLS EQUIPMENT
Photography 3 Apple Laptops
Film / Video making 5 Nikon Cameras
Marketing 5 Camera Stands
Video Editing Photo / Disco Lights / Wallpapers
Photo Editing Desks, Snake Cables, Microphone
Cables etc
Computer / Internet Skills USB Cables, USB SD CARDS,CAMERA
CARDS
Mini Van

10. Expenses Source Of
Funding
Value Of
Funding
Water NYDA Faithfulness
Electricity Trustworthy
Internet Data
Equipment
Regular Check ups
Petrol
Mini Van
Maintenance
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 10

11.  Cash Requirements : For every aspect of
the business
 Business Location : Johannesburg CBD
 SWOT Analysis :
 Strength : Quality
 Weakness : Punctuality
 Opportunities : Birthday Parties, Special
Events etc
 Threats : Compotation amongst people
doing the same business
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12.  Description of services : It will be based on photography and Video making
 Market Segmentation (Target Market)
Modelling Agencies, SABC, Billboard Advertisers, Magazines, Newspapers etc
 Competitors : Business doing this same kind of business
 Marketing Action Controls :
Pamphlets, Facebook, Twitter , Car Stickers , Newspapers, Magazines, Please call
service adverts
 Web Plan Summary :We are going to advertise our business on YouTube and in
all Social Media Networks
 Marketing Budget :
 Total Marketing Cost
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Cost
Billboard Advertising R5000 – R10000
Please call adverts R15000
Internet Bundles R1000

13.  Technical Plan : Suppliers (for equipment stock)
Game store, Digital stores etc
 Production Capacity : Time the company will
start and end Monday – Saturday
10:00am – 18:00pm
The management of Accounts and Finance of the
business will be handled by Mpho
 Business Account : FNB
 Financial Plan : Apply for funding
 Conclusion : The business is well structured
what is only needed is only the capital
contribution and the registration of the
business
QUALITY OVER QUANTITY VIDEO & PHOTO PRODUCTION 13

14.  Gadget and a appliance repairs
 Musical Studio
 Online trading business
 Laundry
 Appendices
 1. Copy of registered certificate
 2.Copy of quotation
 3.Copy of tax clearance certificate
 4.ID Copies of paarticipants
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