This document provides an overview of the European Location Study 2010, which analyzes positioning technologies, location-capable devices, and location-based services markets and opportunities in Europe. The study is based on over 50 interviews and extensive research. It offers an in-depth examination of 18 location technologies, 16 vertical markets, key players and strategies, quantitative market size and forecasts to 2014 across in-vehicle, mobile, and consumer electronics positioning markets. Sponsorship opportunities are available to receive the full study report or portions on market analysis and case studies.