The document discusses the 'MD Entrepreneur' program, which fosters entrepreneurship and innovation within healthcare environments, particularly hospitals. It outlines the program's achievements, including the creation of innovation departments and spin-offs, and emphasizes the importance of intrapreneurship in enhancing healthcare services. Additionally, it highlights the potential for knowledge transformation into new business opportunities in the post-crisis world.

1. Promotion of entrepreneurship: “MD
entrepreneur. A Healthcare Entrepreneurial
program” and its application to other
environments
Marcel Prunera Colomer
Project Manager
MIHealth 2012, Barcelona, 25th May

2. MD entrepreneur. A Healthcare Entrepreneurial program
• Hatching of processes of creating innovation programs and
technology transfer in big hospitals and healthcare environments
• Creation of:
• Innovation Departments
• Spin offs
• Infrastructure of service to the entrepreneurship in sector
2

3. Promote
All levels: doctors, entrepreneurship Detection of Promote Calculate
nursing, adm. culture opportunities dialogue operational and
€ impact
All areas:
Periodical scientific,
sessions management,
technology,
Basic training in CULTURE operations,
innovation channels,
DETECTION strategy
Define process
Define rules INTRAPRE
NEURSHIP Hospitals Implementation
Generate and monitoring
Innovation
spin-offs
Program
Monitoring EXECUTION Get clinician
innovation buy-in
practices BENCH
abroad MARKING Generate
innovation funnel
Adapt external ENVIRONME projects portfolio
ideas NT
Best practices Management criteria,
identical to venture
Dissemination/ capital, adapted to
export the hospital settings
innovation VC, technological Search agreements/
generated springboards, admin, partners innovation
acc10, hospitals

4. INNOVATION ECOSYSTEM
Hospitals
Universities
IESE, and Tech.
ESADE, UPC parks
EADA UAB, UB, Investigation •H Sant Pau
UG, Salle Foundations •H. Vall d´Hebron
•H Badalona
IESE
•IMIM / H.del Mar •Parc recerca
Business biomed
•IDIBAPS / H. Clínic
schools •etc…
•IDIBELL/ H Bellvitge
ESADE
COMB EXIT
Venture
Health Equity Capital
AltaPartners
Gilde Venture
Capital
Fund
Sofinnova Business Administra managers
Innova 31 Ysios angels tion
Highgrowth Biocat
GFCRs
BANC, Bioregion
La Caixa CR Keiretsu,
Corsabe ACC10
Esade

5. Characteristics of the MD entrepreneur. A Healthcare Entrepreneurial program
• Sectorial program of attention to entrepreneurs.
• Arises from a professional corporate body .
• Plays an important role in the development of innovation
departments in many hospitals.
• Encourages intrapreneurship in hospitals.
• Has catalyze much of the effervescence of a sector
• Has led the creation of investment forums, ecosystem investor and
a venture capital fund.
MD Entrepreneur.
Entrepreneurs
Advises
Analyzes
Help 5

6. Outcomes 2011
406 projects
20 companies
Collaborations
Health Equity
6

7. Partners of the project
Innovation Services Model
Organizational Model
Entrepreneurship
Business Group
Business Angels
7

8. Ecosystem
• Dozens of agents (Hospitals, Biocat, COMB, partners)
• Less than 10 years
• + than 800 business ideas / year
• 40/50 start ups and spin offs year
• Now, Public Sector valorizes its know how
• Fundraising
8

9. Model and transfer
Models (organizations,
ecosystems, methods)
Transferable,
implementable or
learning source and
guidance
Other healthcare
environments,
professionals, business,
publics (education,
security…)
9

10. The future
The post-crisis world will be built in large by
our capacity to transform the knowledge into
new business as never before, and find new
paradigms in our more established
foundations.
10

11. Thank you for your attention!
Marcel Prunera
marcelprunera@copru.com