Unit/ Topic: Who is your Superhero?
By: Neville Boone
For my project-based learning activity, I will
have my class break up into small groups
of 4 and work collaboratively on an activity
called who is your Superhero?
Overview
The purpose of this activity is to help students
to learn how to work as a team, and enhance
21st century skills in collaboration, innovation
and critical thinking skills. Overall I would like
my groups to form super teams in marketing.
Overview Continued…..
According to the article what is collaborations?
“Collaboration is still a group of people working
together to make one goal or one project happen, but
they are working together and feeding off one another.
They are making decisions together and working jointly
rather than separately completing their own tasks”(p. 1).
Overview Continued…..
I would like to
have my
students feed
off of one
another, and
encourage
one another,
with ideas
that would
continue to
broaden their
horizons in
the area of
critical
thinking.
Objective:
Objective Continued…
What is Marketing?
Marketing is…
 The process of developing, promoting,
pricing and distributing products in order
to satisfy customers’ needs and wants.
 Needs (necessities) vs. Wants (desires)
(Raliski, pp. 2)
A target market is…
 The group of consumers a business desires to
have as customers.
 Customer vs. Consumer
A market is…
•The group of potential consumers.
(Raliski, pp. 3
“Marketing is beneficial to
consumers because it brings new
and improved products to the market, as
well as lowering prices.”
 List five products you or your family use that are
new or have been improved
 List five products your family uses that now have
lowered or reduced prices
 List five stores which have lowered their
prices
(Raliski, pp. 4
Customer vs. Consumer
 Customer purchases the product
 Consumer uses the product
(Raliski, pp. 5)
Products are…
 Both goods and services
 Goods (tangible items)
 vs.
 Services (intangible deeds or tasks)
(Raliski, pp. 6)
Activity:
If you were apart of the Marvel
Superheroes Avengers Team,
what character would you
choose to be?
Choices are between:
Iron Man
Thor
Captain America
Hulk
Black Widow
Lesson Structure:
Time limit: 90 minutes, a total of 5
days.
Have students join in the group that
represents their character
Next:
While in groups,
Students will write,
why is their Superhero the best,
and why?
Continue:
Students will write,
What are their characters
limitations, and how to overcome
them?
What students will do?
Students will have to find
employment for their characters, by
marketing their characters skills,
abilities, and wit.
Student will have to create a poster,
or a flyer that best represents their
characters skills, abilities, and wit.
Students will also have to present their
characters presentation, flyer, or poster, to their
fellow peers around the school, to determine
who wants to be apart of their teams, Super
Team.
Participants would have students
around the school, sign their names
in-order to be apart of their dream
team. There will be no duplicate
names or any type of cheating.
The group who gets the most votes
win...
The group who gains the
most signatures will have
the opportunity to be a
superhero for the day, by,
hosting an all paid
expense pizza party
funded by the teacher, for
their group.
Reference:
What is Collaboration? Is it the
Same as Teamwork? (n.d.).
Retrieved August 17, 2016, from
http://www.team-building-
bonanza.com/what-is-
collaboration.html
Raliski, K. (n.d.). NC Education.
Retrieved August 17, 2016, from
https://center.ncsu.edu/nccte-
moodle/mod/folder/view.php?id=21
66

Project-based Learning: Who is your Superhero

  • 1.
    Unit/ Topic: Whois your Superhero? By: Neville Boone
  • 2.
    For my project-basedlearning activity, I will have my class break up into small groups of 4 and work collaboratively on an activity called who is your Superhero? Overview
  • 3.
    The purpose ofthis activity is to help students to learn how to work as a team, and enhance 21st century skills in collaboration, innovation and critical thinking skills. Overall I would like my groups to form super teams in marketing. Overview Continued…..
  • 4.
    According to thearticle what is collaborations? “Collaboration is still a group of people working together to make one goal or one project happen, but they are working together and feeding off one another. They are making decisions together and working jointly rather than separately completing their own tasks”(p. 1). Overview Continued…..
  • 5.
    I would liketo have my students feed off of one another, and encourage one another, with ideas that would continue to broaden their horizons in the area of critical thinking. Objective:
  • 6.
  • 7.
  • 8.
    Marketing is…  Theprocess of developing, promoting, pricing and distributing products in order to satisfy customers’ needs and wants.  Needs (necessities) vs. Wants (desires) (Raliski, pp. 2)
  • 9.
    A target marketis…  The group of consumers a business desires to have as customers.  Customer vs. Consumer A market is… •The group of potential consumers. (Raliski, pp. 3
  • 10.
    “Marketing is beneficialto consumers because it brings new and improved products to the market, as well as lowering prices.”  List five products you or your family use that are new or have been improved  List five products your family uses that now have lowered or reduced prices  List five stores which have lowered their prices (Raliski, pp. 4
  • 11.
    Customer vs. Consumer Customer purchases the product  Consumer uses the product (Raliski, pp. 5)
  • 12.
    Products are…  Bothgoods and services  Goods (tangible items)  vs.  Services (intangible deeds or tasks) (Raliski, pp. 6)
  • 13.
    Activity: If you wereapart of the Marvel Superheroes Avengers Team, what character would you choose to be?
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
    Lesson Structure: Time limit:90 minutes, a total of 5 days. Have students join in the group that represents their character
  • 21.
    Next: While in groups, Studentswill write, why is their Superhero the best, and why?
  • 22.
    Continue: Students will write, Whatare their characters limitations, and how to overcome them?
  • 23.
  • 24.
    Students will haveto find employment for their characters, by marketing their characters skills, abilities, and wit.
  • 25.
    Student will haveto create a poster, or a flyer that best represents their characters skills, abilities, and wit.
  • 26.
    Students will alsohave to present their characters presentation, flyer, or poster, to their fellow peers around the school, to determine who wants to be apart of their teams, Super Team.
  • 27.
    Participants would havestudents around the school, sign their names in-order to be apart of their dream team. There will be no duplicate names or any type of cheating. The group who gets the most votes win...
  • 28.
    The group whogains the most signatures will have the opportunity to be a superhero for the day, by, hosting an all paid expense pizza party funded by the teacher, for their group.
  • 29.
    Reference: What is Collaboration?Is it the Same as Teamwork? (n.d.). Retrieved August 17, 2016, from http://www.team-building- bonanza.com/what-is- collaboration.html Raliski, K. (n.d.). NC Education. Retrieved August 17, 2016, from https://center.ncsu.edu/nccte- moodle/mod/folder/view.php?id=21 66