The document outlines a project proposal for developing a mini-site aimed at providing travelers with information about the United States, focusing on creating a local social environment for discussion. It includes details on design processes, marketing approaches, project phases, costs, and timelines, emphasizing mobile optimization and social media engagement to connect with the target audience. The proposal also highlights the team's expertise and the importance of feedback to ensure client needs are met.

1. Project
Proposal

2. Proposal Outline
What we heard
from you
Target
Audience
Design
Process
Site
Map
Marketing
Approach
Project Phases
& Timeline
Project
Cost
About
Us
Where we
Typically Partner
with Clients
Our
Team
Case
Study
Our
Clientele
Client
Feedback
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3. NEW WEBSITE
Company XX
would like us to
develop a
That provides information about all
TRAVELLING DESTINATIONS
What We
Heard from
You
Project Context
The purpose of this mini-site is to develop a valuable set of
information sources that provides travelers with information and
news about United States and building synergy with your brand
➢ Add your text here
➢ Add your text here
➢ Add your text here
➢ Add your text here
Project Objectives
This website will serve as a local social environment that allows
for travelers to discuss and chat about travel related topics
➢ Add your text here
➢ Add your text here
➢ Add your text here
➢ Add your text here

4. Target Audience
Middle age,
Group,
Planned
Single
Adventure
Couple short
team
Travelers
3 DEMOGRAHIC
ARCHETYPES
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5. Design Process
PHASES TO
WEBSITE
DEVELOPMENT
Wireframes
UI/ UX
Mockups/
Design
Front end
coding
Back end
coding
QA & Testing
Hand
over
07
06
05
04
03
02
01
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6. The following site map is proposed. The site map
may change during the development of the website
Site Map
01
Home Page
Including an introduction,
booking module,
subscriber sign up form,
related news, promotions
and social modules
02
Article Pages
Up to 10 Search Engine
optimized article pages
providing information to
visitors searching the
web looking for
information on your firm,
tourism or USA travel
03
A Web-blog (Blog)
Page for additional
information and to assist
your SE Optimization
efforts A Newsletter sign
up page
04
A Contact Us page
Including your company
address, phone, fax, and
an online contact form to
minimize spam email
messages

7. Marketing Approach
Web site
SEM & other
online advertising
Mobile Apps
& content
Social media
marketing
SEM & Linking
strategy
E – Mail
program
Campaign
conversion
masteries
Offline advertising,
PR & Promotions
Visitation & Bookings
(Influenced by campaign)
Analytics
&
Research
Increasing brand awareness
Connecting with potential consumers
Developing a trust relationship with
consumers through social engagement
Extending commercial relationships with
Travel Agents through this micro-site
Building awareness of the
values you offer to travelers
Main Objectives

8. Mobile Apps
With mobile internet users outnumbering
desktop internet users in US, a mobile-
optimized website and mobile app to support the
mini site is essential
Mobile support is also a great way to boost
and maintain engagement and participation
with your website readers
Our experienced design team can develop unique
and engaging iPhone, iPad, and Android apps
catered to the specific Brand content and
messages you want to deliver

9. Social Media Approach
Our backbone of our social
strategy is to interact with your
target audience as a sociable
Brand by building an online
community hub through which
you and brand sponsors can
deliver engaging content and
activities to generate buzz
leading up to the event
We will work with your team to ensure best
practice in the management of the online
community and social media activities
Our dedicated team are experts in
Seeding &
feeding activities
KOL & blogger
outreach &
management
Social media
advertising
Structured content
development
Paid media planning
& management

10. Search Marketing
Targeted SEM will drive traffic to the
campaign online community and
website, increasing reach
Utilizing paid search tactics will allow you to
connect with potential customers who already
have an interest in digital cinema or Chinese film
Off-site SEO tactics include link-
building, blogger outreach, and the
release and promotion of articles
Our SEO strategy begins with a detailed SEO audit (of
your current site as we will automatically SEO the mini-
site) followed by on-site SEO recommendations and
implementation

11. Project Phases & Timeline
➢ Proposal review
➢ Contract signing
➢ Kick off meeting to confirm objectives,
project scope, communication protocols,
milestones
Phase 01
➢ Decide on and register your domain name
➢ Design of site theme, look and feel, template
selection, Fonts etc.
➢ Development of navigation scheme
➢ Additional keyword and competition research
➢ Finalization of site map, site layout, and final
preparations for construction
➢ Client review and approval
Phase 02 (10 to 15 days)

12. Project Phases & Timeline Continued…
➢ Optimize all of these pages for search engine positioning
(Baidu/Qihoo) inclusion methods into your website
➢ Create and Submit XX articles to appropriate article directories,
guest blog, ePR announcement
➢ Build links to XX appropriate association/business websites
➢ Test all links, forms and email addresses to make sure that they
all work effectively
➢ Present your site to you for review and approval
Phase 03 (15 to 20 days)
➢ Transfer and handover
Phase 04 (3 to 5 days)

13. Project Phases & Timeline
Phase 1 Task Estimates Hours Rate Cost
Graphic & User Interface Deign
Home page
➢ Home page design concepts X2 12 $130.00 $1560
➢ Revisions X3 3 $130.00 $390
Inner pages
➢ Inside page designs 2 $130.00 $260
➢ Revisions X3 3 $130.00 $390
Implementation
Home page 26 $130.00 $3380
Focus Pages X4 17 $130.00 $2210
Get Involved (static – multiple blocks) 2 $130.00 $260
Experts (grouped & sorted lists) 4 $130.00 $520
Research – Programs & Projects (summaries & links) 9 $130.00 $1170
Events (calendar widget, lists) 4 $130.00 $520
People (sorted & grouped lists) 4 $130.00 $520
About Us (static) 2 $130.00 $260
Disclosures (static) 2 $130.00 $260
Cases (grouped lists) 4 $130.00 $520
Publications (lists) 4 $130.00 $520
Multimedia – youtube (lists w/featured) 6 $130.00 $780
Academics (static links with subnav) 2 $130.00 $260
News (lists) 4 $130.00 $520
Contact (forms with sitepal) 4 $130.00 $ 520
Comments w/spam control 8 $130.00 $1040
Print friendly pages 8 $130.00 $1040
Taxonomies 2 $130.00 $260
Access control for admin, blogger, & guest blogger 4 $130.00 $520

14. About Us
Key
Offerings
Key
Verticals
Tools &
Methodologies
Hi-tech /
Telecom
Retail /
CPG
Lifesciences / Healthcare
Financial Services
Website
Deign
Website
Maintenance
Website
Promotion
Website
Development
Content
Writing
Article
Writing
Business
Benchmarking
43%
Key
Stats 1
780+
Key
Stats 2
1
Million
Key
Stats 3
Mention in brief about your company, key service offering and core competencies in 3-4 lines
➢ Your Text Here
➢ Your Text Here
➢ Your Text Here

15. Where We Typically Partner With Clients
Service Offering
Service Offering
Service Offering
Service Offering
Service Offering
Service Offering
Service Offering
Service Offering
Service Offering
Our Company’s Experience Includes A Wide Range Of Engagement Types, Providing Support Across
Functions And Departments

16. Name Here
Designation
Overview
Experience Project Manager, Digital Design (2001-2004)
Education Bachelor in Graphic Design, University of California (2001-2004)
I’m an independent, full-time freelance Graphic Designer with 10+ years of professional design experience. I am passionate about
what I do and committed to delivering high calibre design, consistent communication and follow-through every time. I work directly
with you to achieve the best solution for your specific needs and never, ever outsource work. My goal is to make your experience
better than you expect. I can help you with all phases of creative development from conception through production. It’s not
uncommon to find someone who has expert technical software skills OR a great eye for design, the key to my success is that I
offer a combination of both.
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convallis molestie mi, a consectetur erat tincidunt at. Nullam arcu lacus, suscipt quis lorem id, blandit pretium lectus.
Our Team
Contact Information:-
Website URL
Email ID
+1443559889
123 Address, City.

17. Case Study
Client Objective
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audience's attention.
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audience's attention.
Our Approach
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capture your audience's attention.
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capture your audience's attention.
Timeline: 3w ks

18. Our Clientele
06
01
02
03
04
05
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audience's attention.
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audience's attention.
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19. A Proven
Record of
Success
Name Here
Designation - Company
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audience's attention.
Client feedback
Name Here
Designation - Company
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audience's attention.
Client feedback
Name Here
Designation - Company
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audience's attention.
Client feedback

20. Person
Contact Details
01
Person
Contact Details
02
Person
Contact Details
03
‘COMPANY
LOGO’
For more Information,
please Contact

21. Coffee
Time
10 Minutes
Break

22. Our Graph
And Charts

23. Line Chart
0
10
20
30
40
50
60
70
80
FY' 11 FY' 12 FY' 13 FY' 14 FY' 15 FY' 16 FY' 17 FY' 18
Sales
in
percentage(%)
Financial years
➢ Product 01 ➢ Product 02
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

24. 0
10
20
30
40
50
60
70
80
90
100
Jan Feb Mar Apr May Jun
Sales
in
percentage(%)
Financial year in 2018
98%
Column
Chart
➢ Product 01
➢ Product 02
This graph/chart is linked to excel, and changes automatically based on data.
Just left click on it and select “Edit Data”.

25. Area Chart
100%
0
10
20
30
40
50
60
70
80
90
100
FY '12 FY '13 FY '14 FY '15 FY '16 FY '17 FY '18
Sales
In
Percentage(%)
➢ Product 01 ➢ Product 02
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

26. Radar
Chart
0
5
10
15
20
25
30
35
03-05-2018
05-05-2018
08-05-2018
12-04-2018
15-05-2018
17-05-2018
➢ Product 01
➢ Product 02
This graph/chart is linked to excel, and changes automatically based on data.
Just left click on it and select “Edit Data”.

27. Additional
Slides

28. Target Audiences
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audience's attention.
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audience's attention.
Preferred by Many Values Client
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audience's attention.
About Our
Company

29. Name
Designation
Name
Designation
Name
Designation
Name
Designation
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Our Team

30. Financial
25%
Minimum
Maximum
75%
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audience's attention.
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audience's attention.

31. Our Goal
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replace image.
➢ This is a representative image, and should be
replaced by your own image. Just right click and
replace image.

32. Dashboard
0%
50%
100%
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your needs and capture your audience's
attention.
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attention.
0%
50%
100%
%50 %75

33. Mind Map
01 02
03
04
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attention.
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attention.
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attention.
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attention.

34. Bulb With
Idea
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your audience's attention.
02
03
01

35. Thank You
Address
# street number, city, state
Email Address:
emailaddress@123.com
Contact Numbers:
0123456789