A sharp product vision allows teams to focus their time on building the right product and meeting goals, while a fuzzy vision causes teams to spend more time trying to determine what to build. A clear vision leads to better products, stronger brand alignment, and meeting objectives, whereas an unclear vision results in more wasted effort and churn.

1. How Sharp is Your
Product Vision?

2. Quite simply,
when your
product vision
is fuzzy…

3. …this is where
your teams
spend much
of their time.

4. and when your
product vision is
sharp…

5. …this is
where your
teams spends
their time.

6. That’s not all... sharper visions lead to:
- Better product experience
- Better brand alignment
- Clearer positioning and differentiation
…and most importantly less churn, better
execution, and meeting goals.