Swiss International Hotels & Resorts is pleased to announce the launch of its new website www.swissinternationalhotels.com

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Press release
For Immediate Release
Swiss International launches new website
with many new features
The Hotel Company appointed the Digital Marketing Company
CiCORP to assist in the development of the new website, which
will go live on May 3, 2022
Baar (CH)/Ras Al Khaimah, (UAE), May 2nd,
2022 --- Swiss International is thrilled to
announce the launch of its new website www.swissinternationalhotels.com
Contact: Noor Khan - Corporate Communication & PR
Manager
Company name: Swiss International Hotels & Resorts
Telephone Number: +971-7-2433-242
Email Address: noor.khan@swissinternationalhotels.com
Website: www.swissinternationalhotels.com

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This will play a major role in Swiss International’s desire to keep up to date with the changing
digital trends as well as to meet the needs of our diverse stakeholder. The new website is faster,
easier to navigate, and will include new features to enhance the viewer’s experiences. The
website has been made more intuitive and user-friendly. The altered User Interface (UI), affects
how visitors our website interact with it on desktop, mobile, tablets, and other devices. HubSpot,
Google, and Meta technologies were implemented to make the content on the website more
personalized for users
Supplementary information has been added about the Royal Swiss, Swiss International, and
Swiss Spirit hotels, and the Swiss International Brands and Concepts. This new website will be
updated regularly with up-to-date information and company announcements, as well as with
sharing our hospitality skills and expertise in the News & Update area. The careers page has also
been improved for a better user experience; and website users can now submit applications
directly from the site, which will be routed to the HR email address.
Swiss International’s President & CEO Mr. Henri Kennedie said: “The distribution spectrum
reservation is changing very fast and digital marketing is definitely making drastic inroads. We
need to know more about our visitors of the website and for that one needs to have a CRM
system “under” the website. during the last couple of, years we have seen already a big increase
in reservations via www.swissinternationalhotels.com and now, with all the improvements, we
are ready for the next couple of years.
Mr. Altaf Hussain, Managing Director of CiCORP added “We are committed to assisting our clients
to thrive in the fast-paced digital world while exceeding their expectations. We have
implemented technology from HubSpot, Google, and other major digital service providers to
personalize the content for website visitors. Additionally, we changed the UI (User Interface) to
give the website a fresh new look. The website features an invigorated look, enhanced
navigation, and a handful of other features which will make the overall experience more
impactful”
With this venture, both Swiss International and CiCORP are committed to creating brand
awareness and optimal revenue growth for the hotels in the group. The new website will keep
the visitors posted with new product launches, essential changes in the company, and corporate
milestones. Visitors are encouraged to explore the website and sign up for the monthly
newsletter at https://swissinternationalhotels.com/pressroom.php to get the latest news and
updates.
About Swiss International Hotels
Founded in 1980, Swiss International Hotels is established in Switzerland. Swiss International Hotels & Resorts is
currently associated with upscale and luxury hotels in the Middle East, Africa, Nepal, and Asia. The company is registered
in Baar, Switzerland, and is operating from the UAE (Ras Al Khaimah). Swiss International is operating and licensing its
hotels under the following brands: Royal Swiss (Luxury), Swiss International Hotels & Resorts (Upscale), Swiss Spirit
Hotels & Suites (Mid-market), and Yes Inn (Mid-Market-Families). Please visit www.swissinternationalhotels.com for more
information or connect with Swiss International on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
About Ci CORP Digital Marketing
Ci CORP Digital was created in 2016, The team at Ci CORP, previously known as Creative Corp has been delivering
creative digital innovation for over a decade since the past five years positioned as a Digital Marketing expert in the
region and served many international brands, celebrities, and royals. The multi-award-winning agency based in Dubai,
UAE is specialized in the education, health care & hospitality sector. Please visit https://cicorp.digital/ for more
information.