The document discusses three platforms - an advertising billboard, social media, and a magazine cover - to promote the 2018 World Cup. For the billboard, the author plans to feature an image of the World Cup along with an original slogan they will create. They select a magazine cover as their final platform because it is an eye-catching way to attract their target audience and showcase their product. Release dates are provided for each platform, with the billboard launching in May 2018, magazine cover in July 2018, and social media campaign beginning in September 2018.

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7. I have decided to do a Advertising Billboard
as my second choice of platform to use. As
you can see this Advertising Billboard is
quite simple. Where in all reality it gives off
quite a lot of information. The image of the
World Cup 2018 will cover most of the
billboard. But underneath there is a little
slogan/message. The World Cup itself has
not got a slogan, but every country has their
won slogan. Such as England’s slogan is
“The Dream Of One Team, The Heartbeat Of
Millions”. So I will be making a slogan of my
own which I think will fit and be the best for
the World Cup

8. This is my third from of platform I have decided
to do. For my final platform I have decided to
make a poster/magazine front cover. This is
because if you create a magazine it is a good way
to get people to view your product as it is eye-
catching towards the target audience.

9. Release dates for the different platforms
Billboard - 12th May 2018
Magazine front cover - 23rd July 2018
Social media - 24th September 2018