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MUSIC VIDEO EVALUATION
       Shake it out
The opening shot shows the performance element of one of the band
members singing. This incorporates the promotion of the band and allows the
audience to acquaint themselves with the band. The majority of this particular
  music video is performance which is unusual for a music video but better
  promotes the band and makes them more recognisable. This shot is a mid
      close up which helps focus on the face and emotion of the song.
This shot shows the band at a different angle which makes the video seem
more professional. Also by seeing who the band is singing to incorporates the
 narrative by helping the story tie in and making it more understandable. We
 can also see the whole band in this shot helping it be another promotional
   factor within the video. They have also used an over the shoulder shot.
This is another mid close up shot. This has been used to focus on each
member of the band as a promotional factor and focus on who is singing at
  the time. It also shows the range of shots used throughout the video
This is the first time we see the narrative element n the video. Unlike usual
   videos, the narrative takes up far less of the video in comparison to the
   performance element. The main focus of the narrative has already been
introduced through the band singing to her from the start. They have used an
 over the shoulder shot in this section so it appears like the audience is just a
          hidden onlooker rather than just an normal viewer at home.
In this shot we can see the whole band at a distance from behind to vary the
shots used and make it appear more professional. We can also see all the band
members in this shot yet again to promote the band. We can also see a shot of
       one of the instruments used, the piano, to show ore of the band.
Here we see the group over the shoulder of the person they are singing to
making it appear as though they are singing to us as apposed to the main
                        character in the narrative.
Here we see more of the band such as the guitarist and the pianist as well as
some of the singers. This was done to incorporate the band more by showing
                               more of them.
This is another example of the narrative. It mainly focuses around one woman
which is usual in music videos as they are usually the damsel in distress which
      is blatant in this video. The angle is a low angle with a mid close up.
This shot was used so we could see the whole band and the others
emotions. This also includes a performance element into the
video which is vital for a successful music video.
In this shot we can see another shot of the whole band making the video
mainly performance based. It’s a mid long shot at eye level so the audience can
better connect with the band and feel like they are in the room watching a live
performance.
This shot is an over shoulder shot mixing the performance element with the
narrative as we can see the person the narrative is based on being sung to by
the band. We also see a close up of the guitarist which is a generic feature of
             music videos to focus on particular band members.
This is the end of the video which also focuses on the narrative. This helps
make the video less based solely on performance. It also incorporates a story
 in to the video which is typical in a music video. She is also portrayed as a
         damsel in distress which is a typical feature in music videos.

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Presentation1

  • 1. MUSIC VIDEO EVALUATION Shake it out
  • 2. The opening shot shows the performance element of one of the band members singing. This incorporates the promotion of the band and allows the audience to acquaint themselves with the band. The majority of this particular music video is performance which is unusual for a music video but better promotes the band and makes them more recognisable. This shot is a mid close up which helps focus on the face and emotion of the song.
  • 3. This shot shows the band at a different angle which makes the video seem more professional. Also by seeing who the band is singing to incorporates the narrative by helping the story tie in and making it more understandable. We can also see the whole band in this shot helping it be another promotional factor within the video. They have also used an over the shoulder shot.
  • 4. This is another mid close up shot. This has been used to focus on each member of the band as a promotional factor and focus on who is singing at the time. It also shows the range of shots used throughout the video
  • 5. This is the first time we see the narrative element n the video. Unlike usual videos, the narrative takes up far less of the video in comparison to the performance element. The main focus of the narrative has already been introduced through the band singing to her from the start. They have used an over the shoulder shot in this section so it appears like the audience is just a hidden onlooker rather than just an normal viewer at home.
  • 6. In this shot we can see the whole band at a distance from behind to vary the shots used and make it appear more professional. We can also see all the band members in this shot yet again to promote the band. We can also see a shot of one of the instruments used, the piano, to show ore of the band.
  • 7. Here we see the group over the shoulder of the person they are singing to making it appear as though they are singing to us as apposed to the main character in the narrative.
  • 8. Here we see more of the band such as the guitarist and the pianist as well as some of the singers. This was done to incorporate the band more by showing more of them.
  • 9. This is another example of the narrative. It mainly focuses around one woman which is usual in music videos as they are usually the damsel in distress which is blatant in this video. The angle is a low angle with a mid close up.
  • 10. This shot was used so we could see the whole band and the others emotions. This also includes a performance element into the video which is vital for a successful music video.
  • 11. In this shot we can see another shot of the whole band making the video mainly performance based. It’s a mid long shot at eye level so the audience can better connect with the band and feel like they are in the room watching a live performance.
  • 12. This shot is an over shoulder shot mixing the performance element with the narrative as we can see the person the narrative is based on being sung to by the band. We also see a close up of the guitarist which is a generic feature of music videos to focus on particular band members.
  • 13. This is the end of the video which also focuses on the narrative. This helps make the video less based solely on performance. It also incorporates a story in to the video which is typical in a music video. She is also portrayed as a damsel in distress which is a typical feature in music videos.