Purification of water has become very important as the quality of drinking water is deteriorating day by day.

1. Kent
KENT WATER PURIFIER
-house of purity

2. #DidYouKnow?
“
“It is more important to have an
adequate intake of water than it is
to have enough calories. Water for
”
drinking should be free of
unpleasant odors and flavors in
order to make sure the individual
will ingest enough to meet
his/her requirements.”
- Dr. Olaf Mickelson, former
president of the American
Institute of Nutrition

3. #CURRENT SCENARIO
The quality of drinking water is deteriorating day by day.
It is no longer as pure as it was during our forefather’s time.
Population blast is affecting the whole scenario
Purification of water has become very important

4. Primary reasons why tap water may no
longer be safe for human consumption are:-
Climatic changes
Increasing pollution levels
Ageing pipeline network and poor maintenance
Demand for municipal water is greater than the supply
Reliance on pesticides and insecticide
& may more…

5. Climatic changes
Climatic changes, draughts,
rampant and uncontrolled
industrialization has led to
alarming levels of waste being
disposed into our water sources
such as rivers, water reservoirs
and ground well water.

6. Increasing pollution levels
Due to ever increasing pollution
levels, the water sources are under
dire stress and are getting
contaminated with dissolved
impurities, bacteria, viruses and
cyst.

7. Ageing pipeline network & poor maintenance
Ageing pipeline network and poor
maintenance results in municipal
water getting contaminated by
the time it reaches our homes.

8. Demand VS supply
Since the demand for municipal water is
greater than the supply and due to the
onset of multi-storied buildings, the
practice of storing water in overhead tanks
has become more common. These storage
tanks are not airtight and become
breeding grounds for unwarranted
harmful micro-organisms like bacteria and
viruses.

9. Reliance on pesticides and insecticide
With increased reliance on pesticides and
insecticides in our agricultural industry,
these harmful chemicals, when used
excessively, percolate into the ground well
water as well as get washed away into the
rivers.

10. Presently available water purification
technologies…
Boiling - This is the most common and widespread form of purification technology
available to us. Boiling effectively kills all harmful micro-organisms but has no effect on
other suspended impurities like dust, sand, etc.
Ultra Violet (UV) Disinfection - Ultra Violet (UV) Disinfection has been in the
market for many years now. Some people also refer to this technology as electronic
boiling. This technology successfully deactivates harmful micro-organisms like bacteria and
viruses but fails to properly deactivate the more harmful ones – cysts.
Reverse Osmosis (RO) Filtration - O technology is probably the best known
purification technology to the mankind. It effectively removes all harmful micro-organisms
such as bacteria, viruses and cyst.

11. KENT'S MINERAL ROTM TECHNOLOGY
Keeping in mind the disadvantages of RO technology, KENT has
invented a new technology called the KENT's Mineral RO™
Technology.
This patented technology has all the benefits of the RO
technology, while eliminating its limitations.
KENT’s patented KENT's Mineral ROTM Technology uses an
innovative TDS (total dissolved solids) control valve which allows
the user to control the amount of essential natural minerals
present in drinking water.
It ensures that the RO purified water does not have a bitter taste
and the pHis maintained around 7.
It also enables the user to adjust the amount of TDS in purified
water according to one’s taste.

12. Thank you