Education Sector solution

1. HISTORY (Where are we, and how did we get here?) – Historically fragmented laptop acquisitions programme. £300m p.a. for only 15% of disadvantaged children, based on an imperfect and unfair measure of free school meals eligibility. Outcome = pent-up demand MARKET (Why should we be interested in this sector?) - Govt changes & the economic environment cause loss of funding, ongoing curriculum requirements exist and grow over time, See the estimated £700m of market size (but note this is notional if its not funded) OPPORTUNITY (what’s in it for us, as supplier, as lessor?) - a managed LOTM programme offers100% inclusion. The full market potential now becomes realisable. Needs can be satisfied with the right programme. There is profit to be had. SCHOOLS / ACADEMIES (Is this a tangible demand; what is the scope?) - The demand is for socio-economic inclusiveness. More schools have to replace funded IT suites, and previous LOTM plans need refreshing. New academies are also inviting tenders. Does this add up to real and immediate demand? As Churchill would say, "Ohhhhh Yes!" SUPPLIER / LESSOR (What barriers must we overcome?) – A simple solution is required, in contrast to the complex requirements of the scheme. CPU/Genie wraps it up CPU: YOUR KEY TO A LUCRATIVE MARKET THE EDUCATION SECTOR Demand ( £m ) LOTM

2. CPU: TECHNOLOGY; THERE’S NO GOING BACK THE EDUCATION SECTOR Lesson for today EDUCATION PROFIT = [ ( HISTORY x MARKET ) / Sn ] Scheme_Sustainability Where: Sn = No. of supply chain interactions (e.g. laptop suppliers, leasing companies, maintainers, insurers, schools/academies, LAs, security, pupils, parents, payment collection & monitoring, end-of-life disposal, scheme refresh, pupil movements etc)

3. MEETING THE DEMAND (managed services are the answer) - CPU provides the insurance for parents and schools. We also manage the supply chain interactions on-line and with our own dedicated admin staff, so reducing costs whilst increasing the scheme’s sustainable success; boosting your profit, today and over the long term. CPU: COMPLEXITY, MADE SIMPLE THE EDUCATION SECTOR LOTM Scheme ? QUESTIONS How can we tap into this huge, complicated market What are schools, academies & universities looking for How can we ensure we secure long-term arrangements

4. MEETING THE DEMAND (managed services are the answer) - CPU has the capability and capacity to deliver value now, so that you can take advantage of the avalanche of education interest in 2011. We have the building blocks in place to get you to launch quickly and cost effectively. RESULTS: (what this means to YOU) - Simple route to (a complex) market. More laptop sales, more leasing business; now and in the future. More profit. CPU: READY MADE SOLUTIONS THE EDUCATION SECTOR LOTM Scheme

5. CPU: your success INsures ENsures MEETING THE DEMAND (managed services are the answer) - CPU provides the insurance for parents and schools. We also manage the supply chain interactions on-line and with our own dedicated admin staff, so reducing costs whilst increasing the scheme’s sustainable success; boosting profit today and over the long term. RESULTS: (what this means to YOU) - Simple route to (a complex) market. More laptop sales, more leasing business; now and in the future. More profit. “ A successful ‘learning on the move’ solution resolves a complex web of relationships, contracts, services and expertise.” THE EDUCATION SECTOR LOTM Scheme

6. CPU: Capability & capacity to help you meet market needs - NOW EDUCATION: SUMMARY Notes: 1. Source: www.cilt.org.uk/.../LAtables... 2. A further 1.8m students are in Higher Education DEMAND IMPLICATIONS HM Govt. previously funded £300m p.a. helping disadvantaged children obtain laptops for school This plan has been axed Learning in all three education tiers has become dependant on technology The trend will continue despite the withdrawal of grants Past Govt. support covered 15% of those children in secondary education. Demand in that tier circa £2bn. Refresh rate £336m p.a. (560,000 pupils p.a. in 3,448 secondary schools [Eng & Wales] totalling 3.3m pupils)