2. WHAT ARE WE SEEING
IN THE MARKETPLACE?
The nature of work is
for a radically
There is an opportunity
to increase both reach
and value leveraging
digital enablers and a
Students have more
options than ever
before, and education
providers must offer
don’t exist today –
humans will need
access to learning to
retune and upskill
With the “just-in-
time” revolution and
adapt to meet the
needs in real-time.
Prepare Me for
Pique and Keep
36%By 2020, more than one-third of the
desired skill sets of most jobs will be
comprised of skills not yet considered
4. HYPER-RELEVANT SKILLS
The nature and structure of work is changing. The emergence of
new technologies, particularly AI, necessitates changes in both the
and in education to prepare for a radically different future. The way work
organized is also changing, with gig economy
platforms such as Upwork and TaskRabbit decoupling “work” from “jobs”
creating scores of independent workers.
Education providers must offer new types of education and skilling to help
students cope with the future of work, including versatile skills that can’t
automated – creativity, emotional intelligence, critical thinking, and the
capacity to rapidly reskill throughout their lifetime.
The digital revolution also means organizations have an opportunity to be
driven, and education institutions are not the exception. Data can help
providers predict – rather than react to the changing learning needs of
6. LIFELONG LEARNING
The velocity of change in skills demanded by
employers is increasing. The most rapidly growing
jobs didn’t exist 20 years ago, and workers unable to
are left out of the digital economy. This presents an
opportunity to engage students as lifelong learners
them navigate transitions.
To do this, education providers must stay relevant to
students and to employers. There is an opportunity
rethink apprenticeship models and ways to accelerate
the speed to value of education.
79%of business leaders across industries
believe that the future workforce will
be structured more by project than
8. UNBUNDLED & PERSONALIZED
With a shift to rapid reskilling and lifelong learning, education must also
adapt to meet the learner’s needs in real-time. Predictive analytics
offers opportunities to anticipate needs to present personalized
recommendations and customized offerings. New players such as
Knewton are finding ways to curate learning experiences.
Unbundled models have the potential to reach people whose
needs are not met by traditional educational models. Today,
coding bootcamps offer rapid, cost-effective training and
compelling placement rates.Traditional institutions are also
uniquely positioned to gain share in this space. Arizona State
University, for example, launched an unbundled freshman year
in partnership with edX.
10. EXPERIENCE DRIVEN
A seemingly infinite supply of educational content is now available
online at free or low cost. Education providers must differentiate in
the classroom and offer dynamic experiences that connect learning
real-world scenarios (e.g., pitching a startup idea to VCs, simulating
There is an opportunity to use virtual and augmented reality to
immersive experiences for learners. These technologies can
facilitate authentic learning experiences for users in a low-stakes
Students also expect seamless digital experiences across all aspects
campus and academic life.
To compete, providers must meet learners wherever they are –
digital channels – with differentiated offerings that are easy to
transparent, and delightful.
12. PLATFORMS & PARTNERSHIPS
The industry is faced with cost pressures that threaten the
economics of traditional models.There is an opportunity for
education providers, governments, employers, and adjacent
industries to come together in order to reach more students and
deliver greater value.
Digital marketplace models create an opportunity to connect
students worldwide to an ecosystem of learning and experiences.
Using partnerships and platforms to bring relevant offerings to
students allows providers to do so faster and with greater scale.
13. ENTRANTS (OLD AND NEW) ARE
RESPONDING TO DEMANDS
Free project-based tech
training and housing without
teachers or curricula.
Online courses sponsored
by employers offering
Platform to track and
certify lifelong informal
and formal learning.
program providing an
alternative pathway to hiring.
“Unicorn” in-demand tech
training platform for
employers and individuals.
Offering free lifelong
executive education for
Free freshman year curriculum
with the option to purchase
transfer credit upon completion.
Analytics platform to assess
progress and recommend
content tailored to learner needs.
taught by world famous
Using devices as a tool.
Helps teachers create lessons
using students’ mobile devices as
Enables virtual reality field trips
powered by inexpensive Google
Educational resources for
teachers using the ubiquitous
Establishing global “micro
campuses” via partnerships
with global universities
Prepare Me for
Pique and Keep
RESPONDING TO DISRUPTIVE FORCES
WITH FUNDAMENTAL CHANGES IN BEHAVIOR
THE FORCE YOUR ACTION
INTERNET OF THINGS
Automate where appropriate and embrace the power of AI to increase convenience
for learners and anticipate their needs.
Strategically use web-based platforms to both collect data and connect everything
for your learners to provide access in the moment of demand.
Partner with employers and government to understand and continuously adapt
offering to real-time in-demand competencies.
Prioritize investments in digital channels and digitized assets that deliver flexibility
and efficiency for all stakeholders.
Understand your consumer with investments in data and analytics. Consider
partnerships and ways to turn insights into action at scale.
Listen to your consumer and create a culture of innovation that will enable you to
proactively and continuously exceed their expectations.
Expand traditional operating models to increase the degree of choice for students
and unbundle costs that have historically been grouped in degrees.
SPOTLIGHT: ARIZONA STATE UNIVERSITY
GLOBAL FRESHMAN ACADEMY
Arizona State has partnered with edX, a MassiveOnlineOpen
Course (MOOC) platform, to provide freshman year courses free
and open to anyone on the edX platform.
Students can pay to receive credit for ASUx courses after passing
and may repeat courses at any time, providing a cost-effective
“pay for results” option.
ASU has also launched me3, an interactive assessment platform
and app to guide students through the selection of career paths,
related educational offerings, and exploration of the job market.
CONNECT IT ALL
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Head of Education
Learn more at https://www.accenture.com/digitalstudent.
Source: WEF Future of Jobs, http://www3.weforum.org/docs/WEF_Future_of_Jobs.pdf
Source: OECD Forum Issues, 2016. http://www.oecd.org/forum/issues/forum-2016-issues-the-future-of-education.htm (via Accenture New Skills Now - Inclusion in the Digital Era (https://www.accenture.com/t20171011T185302Z__w__/us-en/_acnmedia/PDF-63/Accenture-New-Skills-Now-Inclusion-in-the-digital.pdf & Accenture Harnessing the Revolution https://www.accenture.com/us-en/_acnmedia/A2F06B52B774493BBBA35EA27BCDFCE7.pdf)
Source: Accenture, Humanizing Work Through Digital, 2016 https://www.accenture.com/t00010101T000000__w__/au-en/_acnmedia/Accenture/Conversion-Assets/DotCom/Documents/Global/PDF/Dualpub_9/Accenture-Workforce-Future-Humanizing-Work-Through-Digital.pdf#zoom=50
Source: Gartner, Best Practice for Virtual Reality in Higher Education https://www.gartner.com/document/3777463?ref=TypeAheadSearch&qid=19d67de1273a4336f