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The document discusses insights and hidden opportunities in retail stores. It notes that music is an important factor in making customers feel comfortable. The environment can influence buying decisions. One surprise was sellers intending to assist customers, making them feel confident and encouraging purchases. A hidden opportunity is that the cash register location is poor, wasting customers' time as they look for it.
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Surprise! Halloween is not a pagan festival after all
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Presentación1
- 1. INSIGHTS and HIDDEN OPPORTUNITIES
- 2. • What types of things had you missed before? • THE MUSIC IS AN IMPORTAN FACTOR BECAUSE IT IS PERMIT THAT THE PEOPLE FEEL CONFORTABLE • THE ENVIROMENT BUYING INFLUENCE
- 3. • What were your biggest surprises? • I WAS SORPRISED WHEN I SAW THT THE INTENTION OF THE SELLERS ASSIST YOU MAKES YOU FEEL CONFIDENT AND ENCOURAGES TO BUY THE PRODUCT
- 4. • Are there opportunities hidden in plain sight? • ONE OPORTUNITY IS THE cash register IS LOCATED IN BAD PLACE BECAUSE THE CLIENT LOOKING FOR SOME MINUTES IT IS SO MUCH IMPORTANT