Product Research Sample Process

1. AMAZON
PRODUCT
RESEARCH
Presented by: Bea Melissa Baculi

2. Why is Product
Research
necessary?
Align user needs with
business goals
Gain competitive edge
Profitable and innovative
product

3. Product Research
Process
Search for Potential
Products
1
Main Keyword Research
2 Checking of Product
Criteria and Restrictions
3
Product Revenue
Analysis
4
Profit Calculation
5
Reviews and
Recommendations
6

4. Search for
Potential
Products
Consider client's needs
Consider your target market
Consider if profitable

5. Price: $25 and up
Sales: 300 units and up
Revenue: $7000 and up
Reviews: 500 and below
Criteria for Product Research and Main
Keyword
Profit Margin: 30% and up
Item Weight: 3 lbs and below
Keyword Research Volume: 2000 and up

6. Criteria for Restrictions
Not Patented/Trademark
Not Hazmat/Gated
Eligible for PPC
Not Breakable/Electronic
With Market Trend
No Variations

7. Methods used for
Product
Research
Helium 10
MBS Retriever
Alibaba
Amazon
Etsy

8. Product Revenue
Analysis
Average Selling Price
Average Product Cost
Shipping Cost

9. Profit Calculation
Criteria for the net profitability
should be 30% and above for the
product chosen

10. Positive feedbacks highlights the
best quality of the product
Negative feedbacks make room for
improvemens of the said product
Reviews and Recommendations

11. Hooray!
Congratulations!
We just landed
to our Potential
Product!
Presented by: Bea Melissa Baculi
Email: bmaabaculiva@gmail.com