1. Name: ________________________
POSTER DESIGN CHECKLIST
Name of Chosen Charity: ___________________________________________
What social issue is being addressed in your poster design?
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Call to Action: Donate Volunteer Call a Helpline
Other: _______________________________
Please specify the full details of the call to action:
(ex. What kind of donation is being asked for?, What kind of help is needed from volunteers?)
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Creative Slogan that addresses the social issue and/or call to action:
* Should use as few words as possible. * (ex. Believe in Tomorrow; Don’t Delay, Give Today!)
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I created a sense of visual hierarchy by experimenting with:
Scale Colour Proximity Similarity Closure
Dissimilarity/Anomaly Figure-Ground/Positive and Negative Space
* It is not necessary, nor are you required to use all seven design principles. What matters is
how you use the principles; not how many of them you use. Your goal should be to carefully
select which of the above design principles to use and how to use them to successfully create a
sense of visual hierarchy in your poster design. *