Doing Things That Don't Scale - Counter intuitive marketing for startups...Almog Koren
Counter intuitive marketing for startups...
After closing down Scoreoid now having some free time, I enrolled startup class. Part of the reading was Paul’s Graham’s do things that don’t scale.
I realized what I did for Scoreoid in the being was exactly this, and it really works….
Tips & tricks *for developers, by a developer* on how to work with end users and the business, making software development a bit easier.
This was delivered at Link State 2014 at Case Western Reserve University in Cleveland, OH on September 20, 2014.
Delight 2013 | Secrets of the UX Team of OneDelight Summit
Leah Buley of Intuit shares advice for UX practitioners looking to get buy in around delightful experience design.
Originally presented at Delight 2013, Oct. 7-8, 2013. http://delight.us/conference
Have a idea of Mobile app development, you need to know many latest trends and updated on mobile application development and find the Guide for the Mobile application Development
Doing Things That Don't Scale - Counter intuitive marketing for startups...Almog Koren
Counter intuitive marketing for startups...
After closing down Scoreoid now having some free time, I enrolled startup class. Part of the reading was Paul’s Graham’s do things that don’t scale.
I realized what I did for Scoreoid in the being was exactly this, and it really works….
Tips & tricks *for developers, by a developer* on how to work with end users and the business, making software development a bit easier.
This was delivered at Link State 2014 at Case Western Reserve University in Cleveland, OH on September 20, 2014.
Delight 2013 | Secrets of the UX Team of OneDelight Summit
Leah Buley of Intuit shares advice for UX practitioners looking to get buy in around delightful experience design.
Originally presented at Delight 2013, Oct. 7-8, 2013. http://delight.us/conference
Have a idea of Mobile app development, you need to know many latest trends and updated on mobile application development and find the Guide for the Mobile application Development
How to Keep an Open-source App Together With Commercial Products?All Things Open
Presented at Open Source 101 2023 - Charlotte
Presented by Tatiana Krupenya, DBeaver
Title: How to Keep an Open-source App Together With Commercial Products?
Abstract: There is this special magical moment in the life of any successful open-source project when owners decide to make some money on it. It doesn't matter what business model you choose - the first competitor that you will meet is your own open-source app.
The easiest way to solve the issue is to get rid of the open-source version. In DBeaver, we have heard this suggestion plenty of times. But we have never followed this advice. Why? Let's talk about these:
- Why is it beneficial to keep an open-source app when you go to the commercial story?
- How to share the resources between open-source and commercial apps?
- How to grow the product community and make it your friend?
There is an opinion that people will never pay for something they can get for free. From some point of view, it is true. But it doesn't mean that we have to forget about open-source.
Digitz- Digital Trends Report - August 2015Azam Jalal
The purpose of this report is to give readers an overview of Pakistan’s digital industry landscape. The report shows how social media is evolving and how brands locally and globally are effectively using the medium to reach out to an ever growing social audience. The report also includes research on trends, topics and innovations that are being talked about worldwide
From MeeGo Conference 2010, Dublin:
http://conference2010.meego.com/
The importance of using an "official" Human Interface Guidelines (HIG) doc in the user-centered design process.
Prompt engineering is a concept in artificial intelligence, particularly natural language processing. In prompt engineering, the description of the task that the AI is supposed to accomplish is embedded in the input, e.g. as a question, instead of it being explicitly given.
Curiosity Stop Special: Techcrunch Disrupt 2016We Are Social
Techcrunch Disrupt is where some of the world’s most game-changing technologies and tech innovations are first revealed. Didn’t get a chance to go? Fear not. We've identified six of the most interesting themes and talks from this year to keep you in the know of what’s going to be big over the coming months.
Thank you for joining in! Where is a very big chance that you are curious about mobile apps and looking to find out more about it or maybe even start designing one on your own. Or, you are a mobile developer, who wants to improve your skills in mobile app design and learn awesome stuff which could definitely improve your app?
If so - that’s exactly what we’re going to do with this presentation! I’m going to help you take your first step towards the great looking and user-friendly mobile app design!
That’s what this presentation is about: taking an idea from a rough concept to a polished experience that your users will love.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
How to Keep an Open-source App Together With Commercial Products?All Things Open
Presented at Open Source 101 2023 - Charlotte
Presented by Tatiana Krupenya, DBeaver
Title: How to Keep an Open-source App Together With Commercial Products?
Abstract: There is this special magical moment in the life of any successful open-source project when owners decide to make some money on it. It doesn't matter what business model you choose - the first competitor that you will meet is your own open-source app.
The easiest way to solve the issue is to get rid of the open-source version. In DBeaver, we have heard this suggestion plenty of times. But we have never followed this advice. Why? Let's talk about these:
- Why is it beneficial to keep an open-source app when you go to the commercial story?
- How to share the resources between open-source and commercial apps?
- How to grow the product community and make it your friend?
There is an opinion that people will never pay for something they can get for free. From some point of view, it is true. But it doesn't mean that we have to forget about open-source.
Digitz- Digital Trends Report - August 2015Azam Jalal
The purpose of this report is to give readers an overview of Pakistan’s digital industry landscape. The report shows how social media is evolving and how brands locally and globally are effectively using the medium to reach out to an ever growing social audience. The report also includes research on trends, topics and innovations that are being talked about worldwide
From MeeGo Conference 2010, Dublin:
http://conference2010.meego.com/
The importance of using an "official" Human Interface Guidelines (HIG) doc in the user-centered design process.
Prompt engineering is a concept in artificial intelligence, particularly natural language processing. In prompt engineering, the description of the task that the AI is supposed to accomplish is embedded in the input, e.g. as a question, instead of it being explicitly given.
Curiosity Stop Special: Techcrunch Disrupt 2016We Are Social
Techcrunch Disrupt is where some of the world’s most game-changing technologies and tech innovations are first revealed. Didn’t get a chance to go? Fear not. We've identified six of the most interesting themes and talks from this year to keep you in the know of what’s going to be big over the coming months.
Thank you for joining in! Where is a very big chance that you are curious about mobile apps and looking to find out more about it or maybe even start designing one on your own. Or, you are a mobile developer, who wants to improve your skills in mobile app design and learn awesome stuff which could definitely improve your app?
If so - that’s exactly what we’re going to do with this presentation! I’m going to help you take your first step towards the great looking and user-friendly mobile app design!
That’s what this presentation is about: taking an idea from a rough concept to a polished experience that your users will love.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Dive into the innovative world of smart garages with our insightful presentation, "Exploring the Future of Smart Garages." This comprehensive guide covers the latest advancements in garage technology, including automated systems, smart security features, energy efficiency solutions, and seamless integration with smart home ecosystems. Learn how these technologies are transforming traditional garages into high-tech, efficient spaces that enhance convenience, safety, and sustainability.
Ideal for homeowners, tech enthusiasts, and industry professionals, this presentation provides valuable insights into the trends, benefits, and future developments in smart garage technology. Stay ahead of the curve with our expert analysis and practical tips on implementing smart garage solutions.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
7 Alternatives to Bullet Points in PowerPointAlvis Oh
So you tried all the ways to beautify your bullet points on your pitch deck but it just got way uglier. These points are supposed to be memorable and leave a lasting impression on your audience. With these tips, you'll no longer have to spend so much time thinking how you should present your pointers.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
1. p o r t f o l i o
S H I P R A S H A H
U S E R E X P E R I E N C E D E S I G N E R
2. INDEX
36Other Projects
UI/UX DEsign
21Omidyar Network India
Website Design HumanX
15Xplain
Web App Design HumanX
7Crittr
HumanXApp design
2Firstlight
HumanXApp design
27Money for Life Planner
HumanXWeb App design
32Dice
undergraduate projectProduct design
3. NBA Streaming
A sports app for avid basketball fans
that works at creating a community
watching experience.
March 2020
4. Brief
Process steps Role
To design an application for NBA
fans, a ‘go-to-buddy’, and engage
them in the ‘Game beyond the
game’ unlike other sports apps.
NBA fans spend 2x more time on subscriptions on fan site than regular sports
fans and are an untapped monetization potential. A sports app that would be
designed for everyone and not just the number crunches.
We looked at NBA streaming apps, OTT
platforms and gaming. We got a look into
some of the features.
Market Research
Allow for personalization to show the
app is catered for them
Live channel playback
Exhaustive content to keep users engaged
Multiple views along with different kind of
overlays for advanced user
Social watch: People love the experience of watching
sports with friends
2 types of users: Advanced, who keeps up with
everything and some one who just watches the match
Social media: In today’s world people love sharing
their life on social media, why not this?
Users like some sort of engagement while the sport is
being viewed
There are certain experiences unique to each sport
User research
Along with talking to NBA fans, we also talked to avid sports
viewiers to get an insight into the experience of it all.
3
5. Persona & Jobs to be done
By crafting personas we get an insight into the mind of different types of users, their motivations and
what’s holding them back. Here we took a key persona of a basketball fanatic to take a look at the
experience from his lens. After identifying the barriers, we used them as opportunities for interventions.
There is an important
match for the celtics
coming up
Don’t want to miss out on the experience of watching with friends
Don’t want to be left out of the latest action
Missing out on off-court gossip
Not recieving an in-depth view of the sport
Experience the game
behind the game and
not just look at the
scoreboard
I can stay on top of
everything that has to do
with basketball and
discuss it with my friends
When:
What’s holding me back?
I want to: So I can:
I am a huge Celtics fan, if there’s
a game, I’m watching it. I like to
keep up with all the updates
and news surrounding
basketball. My friends and I
have the same love for the
game and our conversations
last for hours.
Dylan, 33
4
6. Interventions+Visual Design
‘Create an event’ feature to
get the experience of
watching with your friends
See what your friend’s
are watching
Personalize the app
by following your
favorite teams
Keep up with the buzz on
social media, the ‘Must
see’ moments and off
the court gossip
5
Experience the joy of watching the match
with your friends. Send reaction emojis,
gifs, like messages.
Scared of spoilers? Toggle
to hide all the scores
7. For avid NBA followers:
Live match statistics, split screen
and group watch features
Give live reactions to iconic
moments within the gameWho doesn’t love some stakes?
Live predict with nothing to lose
Check out and re-visit the
moments everyone loved
The watch party will sync to you
and your friend’s calendars
Make a party out of the game!
Invite your friends and have a
virtual watching session
What’s a game without some
munchies? Pre-order some food to
have a relaxed viewing experience
6
8. Crittr
An animal welfare organization operating
with the purpose of improving the lives of
animals, with a focus on pets.
O c t o b e r 2 0 1 9
9. Brief
Process steps Role
To build a digital ecosystem
that will help humans care for
animals better.
The challenge
There is currently no single platform for pet owners that caters every
pet’s needs at once. Crittr brings together all stakeholders interested in
animal services. As an app, Crittr would primarily be designed to
address all needs of pets through a single, easy to use platform. It also
serves as an emergency rescue, aids adoption and care for strays.
8
10. Competition scan
A mobile app with dual functions of one
being an aggregator that connects pet
owners to the services they need and a
rescue app creating a proactive network
of volunteers to conduct as many rescues
as possible. Such dual functions are not
offered by any other app in the market.
Pain points from User survey
Lack of verified information
related to adoption.
Vets are an integral
part of a pet parent’s life, users want to be
comfortable with them and need them to be
available in emergencies.
The users want reliable
and trustworthy service without having to try and
test.
When in
face with the situation where an animal needs to be
rescued, users are unaware of the next steps.
1. Finding a healthy pet:
2. Finding a vet they can trust:
3. Uncertainity of services:
4. Insuffient knowledge on rescue protocols:
9
11. Persona & Jobs to be done
We created a user persona for segment of users which is pet parents. From the persona’s
situation and motivation, we can pinpoint the jobs to be done which can lead to
interventions in the journey.
I am considering to
adopt or buy a pet
Lack of verified information related to adoption
Finding trustworthy and reliable services
Not sure what the correct option is
Needs guidance on how to take care of the pet
Be informed of all my
options
Find a healthy pet and
have all resources to
take care of it
When:
What’s holding me back?
I want to: So I can:
Full-time graphic designer based
out of Mumbai. Living alone with
pet cat Simba. Considers Simba
her own child. Waits for the
opportunity to help pet-sit for her
friends when they are out of town.
Pet Parent
Rachel, 23
10
12. Interventions
Share adoption
notices with
foster parents
05
Provide her with
information related to
adoption
01
Guide her in
taking care of a
pet
02
Give her a list of
verified services
she trusts
04
Help her give their
pet the best care
she can
03
1. Services at home from verified service providers
2. Pet-Tinder: Swipe to mate
3. “What pet is best suited for me?”
4. A daily step-by step pet care interactive manual.
5. Appointment calendar
6. Critter Social: a community of pet lovers
Using ‘how might we’, we came up with interventions we could have in the journey.
How might we ...
11
13. Information Architecture
Creating this structure helps visualize the features and
information hierarchy from a bird’s eye view. We included the
interventions from above to see how they fit into the app.
12
15. Visual design
We chose an interface style which best suits the user base. We went with a
contemporary UI style using minimalistic elements while showcasing the
illustrations as the hero. We used shadow card styles and different icons
to prevent monotony.
16. A p r e s e n t a t i o n t o v i d e o e d i t i n g t o o l t h a t
s i m p l i f i e s t h e p r o c e s s o f v i d e o c r e a t i o n f o r
w h o e v e r w a n t s t o u s e t h e t o o l .
D e c e m b e r 2 0 2 0
17. 16
Brief
Process steps Role
A video creation tool that uses your
presentations to create a video.The
tool should be designed for a novice
user who is not used to other complex
platforms.
Benchmarking
The idea was to create a tool that is as simplified as
Canva-like platforms for all categories of users. Some
takeaways from these applications are:
1. Simplified use
2. Guided journey
3. Onboarding
4. Clear iconography
5. Multi-functional features
18. 17
Information architecture
After finalizing the features (explained in detail ahead) we created the information
architecture to see how they fit into the user journey and the structure of the app.
19. Take a tour
Familiarizes the users with the
functionalities of the tools to
make it easier
Sample presentation
For users with no presentations
to use. A sample template for
the users to play around with.
Tutorials
Content that is going to help
users make better and
comprehensive videos
1 8
Dashboard
20. 19
Editor tool
Text to speech
Type out text to convert it to
words. Adjust the speed, pitch
to make it more realistic.
Voice Record
Record your own voice and sync
it to the annotations to have your
own take on the presentation
Annotations
Select the text and point out
what you want corresponding
to the text to speech
Smart Animation
Give faces to the words. Pick a
persona to give it facial
expression and actions to bring
your videos to life
22. Omidyar Network India
An investment firm helping drive
empowerment and social impact at scale,
working with entrepreneurs in the private,
non-profit and public sectors, who tackle
India’s hardest and most chronic problems.
October 2019
23. Brief & Process
Process steps Role
Creating a responsive website with a
new visual language which reflects
the India through their perspective.
The goal
The website's visual grammar is an amalgamation
of Indian culture coupled with the progressive
force of digitization. The objective of the website
redesign was to showcase Omidyar Network India's
mission to empower the lives of all Indians, while
also increasing average time spent per page and
making platform more Informative.
Highlight the impact
Diversity of India
Focus areas
Storytelling approach
22
25. Visual Style exploration
The final visual style was narrowed down to something that
not only represented the technological aspect of the
institution but also made it authentically Indian.
Incorporating Indian motifs and elements set it apart from
the parent company Omidyar Network.
24
26. Graphics
Illustrating the impact created by
Omidyar in rural areas.
Showing diversity through Indic script.
Background pattern inspired by
Indian motifs.
Circuitry to show technology aspect
linked to uplifting the rural area.
Visual Design
ImageryBrand Identity
Using powerful imagery that
showcases the bright side to the
lower income population. Showcases
emotions of upliftment, resilience,
motivation etc.
It conveys the story and the
cause of the brand. An
impression of Omidyar
Network India was created as:
A storyteller
Relatable
Reflecting impact
Showing diversity of India
25
28. MoneyforLife Planner
An online personal financial planning tool
that helps plan your complete life with all
your goals.
J a n u a r y 2 0 1 9
29. Brief
Process steps Role
To re-design an existing
robo-advisory tool to make
financial planning easier.
Problem + UX AuDit
Financial planning is bane of our existence. With big words and confusing charts we
tend to dread the day. With MoneyforLife Planner we aim to make the financial planning
for your entire lifetime easy and help achieve your goals. After conducting a thorough
UX audit of the existing tool, we narrowed down on certain problems that we aim to
improve upon:
1.
2.
3.
4.
5.
Too many details are asked at the start making users hesitant to giving details resulting in exit.
Would prefer to allow for skipping fields to get a glimpse of the end result to develop trust.
Process takes too long to complete which is demotivating.
Users need to be educated on financial terms.
S keptical ab out using since they don’ t know what the end result will be.
1.
2.
3.
4.
5.
2 8
30. User flow
We created a very basic user flow to get an idea of how the user will go through
the journey from the entry point to the end giving us an idea of where the friction
occurs in the journey.
29
31. Wireframing + Interventions
1. Conversational UI to put the user at ease and add some trust
2. Maximum actionable dashboard
3. Allows user to come back and add details later
4. Choice-based UI for easier and less tedious form filling
34. Brief
Process steps Role
A tangible user experience interface
for the discovery of music that gives
you an authentic listening experience.
Concept
The idea was to create a listening device for the discovery of new music that
induces the nostalgia of listening to music using vinyl records and cassettes,
creating a juxtaposition of old music media and transcending tangible interfaces.
33
35. 28
Features
Technology
Discovery: Dice lets you discover new music from
all across the world and ages.
Nine Genres: There are nine different genres to
meet everyone’s fancy.
Shuffle: The music plays in a shuffle mode so you
have constant source of entertainment
Lego Stacking: The cubes can be stacked on top
of each other to customize the genres.
36. How it works
Select the boxes of genres you
want from those that are
provided and place them on
the stand. You can place
however many you want to. The
songs from those genres will
play on shuffle deriving the
library from iTunes/google play.
35
37. Other Projects
Some more design projects I have worked on during
my time at HumanX, ranging from venture capital
companies to Covid-19 detecting robots.
38. Mitra Invento Robotics
One of the most relevant projects in
today’s day that I had the chance to
work on. A robot that stands on the
front lines for detecting Covid-19
symptoms and reduces the risk faced
by health workers. We used certain
behavioral science concepts to nudge
users to self-declare their symptoms to
prevent the spread of the virus.
March 2020
37
39. Timesbridge
A website design project for the
investment arm of The Times Group-
India’s largest media conglomerate. A
concept of string animation was used
to design the entire website to depict
the story of India.
December 2019
38
40. Idea to Prototype
A product proposition that Human X
offers to their clients taking their
ideas to prototype, a minimum viable
product, in just 3 weeks. I designed
the website page and showcased my
previous project’s case study.
September 2020
delightful
39
41. HT Media
I designed the website of the HT
Media Group, one of India’s
largest mass media companies
with many prominent publications
under its banner. The design
highlighted the scale of reach
and the impact made by the
group companies.
May 2020
40
42. Aavishkaar Capital
In designing the website of an Indian
venture capital firm, I imbibed
distinct features to display the
entrepreneurs as heroes keeping in
mind the company’s core philosophy
of focus on impact investment.
J u l y 2 0 1 9
4 1