There are many SEO tips and tricks that you can use to give your website the boost for the remaining days of the year 2014. These tips are quite easy and you can do basic Search Engine Optimisation by yourself, but if you are looking forward to stay a step ahead than your competitors, then hire a professional SEO expert. If your business is based on the Gold Coast, then hire an SEO company that can help you to target the local consumers of your products and services.