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Podcasting for Beginners
                         Peter Baron, edSocialMedia & AdmissionsQuest

Thursday, July 2, 2009
Photo credit: donnaidh_sidhe
                         http://www.flickr.com/photos/donnaidh_sidhe/1032985990/




Thursday, July 2, 2009
New Rules of PR & Marketing
                                 David Meerman Scott



Thursday, July 2, 2009
twitter.com/dmscott

Thursday, July 2, 2009
gobbledygook




Thursday, July 2, 2009
Outbound marketing



                     AdmissionsQuest (AQ) offers a comprehensive school search web portal for
                     families interested in enrolling their son or daughter in a private boarding or day school.

                     Daily, we dedicate ourselves to providing parents, students, and school admission
                     professionals with a unique combination of internet based admission
                     information and expertise, along with personal service and support.




                                                                                            Photo Credit: Thomas Hawk




Thursday, July 2, 2009
Photo Credit: teresia
                         http://www.flickr.com/photos/tea_time/773556201/


Thursday, July 2, 2009
A real conversation...




Thursday, July 2, 2009
Photo credit:YlvaS
                         http://www.flickr.com/photos/ylvas/327409128/sizes/l/




Thursday, July 2, 2009
Thursday, July 2, 2009
216,000,000


                                  Source: Universal McCann:Wave.3 (3/2008)

Thursday, July 2, 2009
What is a podcast?
                            A podcast is a series of audio or video digital
                           media files which is distributed over the Internet by
                           syndicated download, through Web feeds, to portable
                    media players and personal computers.
                                                            http://en.wikipedia.org/wiki/Podcasting




Thursday, July 2, 2009
IN SIMPLER TERMS...




Thursday, July 2, 2009
Voice
                                                         Photo credit: Archie McPhee Seattle
                             http://www.flickr.com/photos/archiemcphee/3074742967/sizes/l/


Thursday, July 2, 2009
Story Telling
Thursday, July 2, 2009
WHY SHOULD I PODCAST?
                         Adds a layer of richness to your site:

                            •   It lets people hear your voice, story

                            •   Easy to produce, keep up-to-update

                            •   Records your school’s narrative




                                                                        ++++++


Thursday, July 2, 2009
WESTOVER SCHOOL
                         Centennial
Thursday, July 2, 2009
WHY SHOULD I PODCAST?




                         Portable content...


Thursday, July 2, 2009
How do I get started?




Thursday, July 2, 2009
DO I NEED A PROFESSIONAL STUDIO?




    PROJECT




                                                   PHOTO CREDIT: ERICKSON
                                                         BROADCAST
    DATE                         CLIENT
                   DATE                   NAME   WWW.ERICKSONBROADCAST.COM
                                                         /PART15.HTM
Thursday, July 2, 2009
Assemble an
                         inexpensive toolbox.




                                           Photo credit: Struan Toymakers
                                        www.struantoys.co.nz/View_Toys_1.html

Thursday, July 2, 2009
Microphones comes in lots of shapes & sizes...




Thursday, July 2, 2009
Some tools are perfect mates!




Thursday, July 2, 2009
Video podcasting!
Thursday, July 2, 2009
Editing options

Thursday, July 2, 2009
GARAGEBAND
Thursday, July 2, 2009
AUDACITY	
Thursday, July 2, 2009
Many hosting options

Thursday, July 2, 2009
PROMOTING & DISTRIBUTING YOUR PODCAST
    BOTH AT HOME & AWAY
Thursday, July 2, 2009
There’s not enough time in the day.
                         How do I manage all the directories?




Thursday, July 2, 2009
Photo credit: Travelin’ Librarian
                         http://www.flickr.com/photos/travelinlibrarian/534589284/




Thursday, July 2, 2009
Thursday, July 2, 2009
AS SIMPLE AS PRESSING ENTER!	
                         LET RSS DO THE WORK FOR YOU.




Thursday, July 2, 2009
ITUNES: THE KING OF EDUCATIONAL PODCASTS	
    TIME TO RESERVE YOUR REAL ESTATE!
Thursday, July 2, 2009
Podcast examples?




Thursday, July 2, 2009
Photo credit: OldShoeWoman
                         http://www.flickr.com/photos/judybaxter/45956014//




    CAMPUS TALK
    PODCAST EXAMPLES
Thursday, July 2, 2009
Photo credit: PeskyLibrary
                         http://www.flickr.com/photos/peskylibrary/354928756/sizes/l/




    CLASS DISCUSSION
    PODCAST EXAMPLES
Thursday, July 2, 2009
Photo credit: feministjulie
                         http://www.flickr.com/photos/peskylibrary/354928756/sizes/l/




    CLASS PROJECT
    PODCAST EXAMPLES
Thursday, July 2, 2009
Photo credit: heraldpost
                                         http://www.flickr.com/photos/heraldpost/2472706737/




    ATHLETE OF THE WEEK
    PODCAST EXAMPLES: INTERVIEW SERIES
Thursday, July 2, 2009
Photo credit: Wonderlane
                                         http://www.flickr.com/photos/wonderlane/37531816/




    FACULTY SPOTLIGHT
    PODCAST EXAMPLES: INTERVIEW SERIES
Thursday, July 2, 2009
Photo credit: profstewartrk
                                         http://www.flickr.com/photos/profstewartrk/3442039755/sizes/l/




    ALUMNI UPDATE
    PODCAST EXAMPLES: INTERVIEW SERIES
Thursday, July 2, 2009
Photo credit: redjar
                                      http://www.flickr.com/photos/redjar/114095703/sizes/l/




    ADMISSION PROCESS
    PODCAST EXAMPLES: HOW TO SERIES
Thursday, July 2, 2009
Photo credit: Financial Aid Podcast
                                      http://www.flickr.com/photos/financialaidpodcast/2363112893/




    APPLYING FOR FINANCIAL AID
    PODCAST EXAMPLES: HOW TO SERIES
Thursday, July 2, 2009
Photo credit: qwrrty
                                      http://www.flickr.com/photos/qwrrty/3446221502/sizes/l/




    PLANNED GIVING
    PODCAST EXAMPLES: HOW TO SERIES
Thursday, July 2, 2009
Photo credit: lee
                                      http://www.flickr.com/photos/lsevenoaks/13964702/sizes/o/




    HOW TO GET INVOLVED
    PODCAST EXAMPLES: HOW TO SERIES
Thursday, July 2, 2009
Podcast in action




Thursday, July 2, 2009
Room 208, 3/4 Students in Wells, ME




                                                               +

Thursday, July 2, 2009
Professional Development Opportunities
                            EdTech Talk: 21st Century Learning
                                  www.edtechtalk.com




Thursday, July 2, 2009
St. Anne’s-Belfield School
                               Head’s Podcast




                              www.stab.org/podcast/list.aspx?ModuleID=188


Thursday, July 2, 2009
Boarding School Podcast

Thursday, July 2, 2009
Some final thoughts
               •         Not necessary to spend big $$ on gear

               •         Find your voice, format

               •         Practice makes perfect

               •         Be consistent

               •         Focus on show prep

                    •      Outline the episode

                    •      Interviewing a guest? Pronounce your guest’s name correctly!

                    •      Provide questions in advance

                    •      Call to action
                                                                                   +++++++++


Thursday, July 2, 2009
Stay Connected!
           Peter Baron
           AdmissionsQuest

           Email 
 
     pbaron@admissionsquest.com
           Twitter 

    twitter.com/admissionsquest
           
 
 
         twitter.com/peterdbaron

           Vimeo 
 
 vimeo.com/boardingschools
           Youtube 
 youtube.com/user/BoardingSchools
           Flickr 
 
 flickr.com/photos/30990415@N02/

           Site 
 
 www.admissionsquest.com
           Blog 
 
 www.admissionsquest.com/peterbaron
           edSocMe
 www.edsocialmedia.com




Thursday, July 2, 2009

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Podcasting for Beginners

  • 1. Podcasting for Beginners Peter Baron, edSocialMedia & AdmissionsQuest Thursday, July 2, 2009
  • 2. Photo credit: donnaidh_sidhe http://www.flickr.com/photos/donnaidh_sidhe/1032985990/ Thursday, July 2, 2009
  • 3. New Rules of PR & Marketing David Meerman Scott Thursday, July 2, 2009
  • 6. Outbound marketing AdmissionsQuest (AQ) offers a comprehensive school search web portal for families interested in enrolling their son or daughter in a private boarding or day school. Daily, we dedicate ourselves to providing parents, students, and school admission professionals with a unique combination of internet based admission information and expertise, along with personal service and support. Photo Credit: Thomas Hawk Thursday, July 2, 2009
  • 7. Photo Credit: teresia http://www.flickr.com/photos/tea_time/773556201/ Thursday, July 2, 2009
  • 9. Photo credit:YlvaS http://www.flickr.com/photos/ylvas/327409128/sizes/l/ Thursday, July 2, 2009
  • 11. 216,000,000 Source: Universal McCann:Wave.3 (3/2008) Thursday, July 2, 2009
  • 12. What is a podcast? A podcast is a series of audio or video digital media files which is distributed over the Internet by syndicated download, through Web feeds, to portable media players and personal computers. http://en.wikipedia.org/wiki/Podcasting Thursday, July 2, 2009
  • 14. Voice Photo credit: Archie McPhee Seattle http://www.flickr.com/photos/archiemcphee/3074742967/sizes/l/ Thursday, July 2, 2009
  • 16. WHY SHOULD I PODCAST? Adds a layer of richness to your site: • It lets people hear your voice, story • Easy to produce, keep up-to-update • Records your school’s narrative ++++++ Thursday, July 2, 2009
  • 17. WESTOVER SCHOOL Centennial Thursday, July 2, 2009
  • 18. WHY SHOULD I PODCAST? Portable content... Thursday, July 2, 2009
  • 19. How do I get started? Thursday, July 2, 2009
  • 20. DO I NEED A PROFESSIONAL STUDIO? PROJECT PHOTO CREDIT: ERICKSON BROADCAST DATE CLIENT DATE NAME WWW.ERICKSONBROADCAST.COM /PART15.HTM Thursday, July 2, 2009
  • 21. Assemble an inexpensive toolbox. Photo credit: Struan Toymakers www.struantoys.co.nz/View_Toys_1.html Thursday, July 2, 2009
  • 22. Microphones comes in lots of shapes & sizes... Thursday, July 2, 2009
  • 23. Some tools are perfect mates! Thursday, July 2, 2009
  • 29. PROMOTING & DISTRIBUTING YOUR PODCAST BOTH AT HOME & AWAY Thursday, July 2, 2009
  • 30. There’s not enough time in the day. How do I manage all the directories? Thursday, July 2, 2009
  • 31. Photo credit: Travelin’ Librarian http://www.flickr.com/photos/travelinlibrarian/534589284/ Thursday, July 2, 2009
  • 33. AS SIMPLE AS PRESSING ENTER! LET RSS DO THE WORK FOR YOU. Thursday, July 2, 2009
  • 34. ITUNES: THE KING OF EDUCATIONAL PODCASTS TIME TO RESERVE YOUR REAL ESTATE! Thursday, July 2, 2009
  • 36. Photo credit: OldShoeWoman http://www.flickr.com/photos/judybaxter/45956014// CAMPUS TALK PODCAST EXAMPLES Thursday, July 2, 2009
  • 37. Photo credit: PeskyLibrary http://www.flickr.com/photos/peskylibrary/354928756/sizes/l/ CLASS DISCUSSION PODCAST EXAMPLES Thursday, July 2, 2009
  • 38. Photo credit: feministjulie http://www.flickr.com/photos/peskylibrary/354928756/sizes/l/ CLASS PROJECT PODCAST EXAMPLES Thursday, July 2, 2009
  • 39. Photo credit: heraldpost http://www.flickr.com/photos/heraldpost/2472706737/ ATHLETE OF THE WEEK PODCAST EXAMPLES: INTERVIEW SERIES Thursday, July 2, 2009
  • 40. Photo credit: Wonderlane http://www.flickr.com/photos/wonderlane/37531816/ FACULTY SPOTLIGHT PODCAST EXAMPLES: INTERVIEW SERIES Thursday, July 2, 2009
  • 41. Photo credit: profstewartrk http://www.flickr.com/photos/profstewartrk/3442039755/sizes/l/ ALUMNI UPDATE PODCAST EXAMPLES: INTERVIEW SERIES Thursday, July 2, 2009
  • 42. Photo credit: redjar http://www.flickr.com/photos/redjar/114095703/sizes/l/ ADMISSION PROCESS PODCAST EXAMPLES: HOW TO SERIES Thursday, July 2, 2009
  • 43. Photo credit: Financial Aid Podcast http://www.flickr.com/photos/financialaidpodcast/2363112893/ APPLYING FOR FINANCIAL AID PODCAST EXAMPLES: HOW TO SERIES Thursday, July 2, 2009
  • 44. Photo credit: qwrrty http://www.flickr.com/photos/qwrrty/3446221502/sizes/l/ PLANNED GIVING PODCAST EXAMPLES: HOW TO SERIES Thursday, July 2, 2009
  • 45. Photo credit: lee http://www.flickr.com/photos/lsevenoaks/13964702/sizes/o/ HOW TO GET INVOLVED PODCAST EXAMPLES: HOW TO SERIES Thursday, July 2, 2009
  • 47. Room 208, 3/4 Students in Wells, ME + Thursday, July 2, 2009
  • 48. Professional Development Opportunities EdTech Talk: 21st Century Learning www.edtechtalk.com Thursday, July 2, 2009
  • 49. St. Anne’s-Belfield School Head’s Podcast www.stab.org/podcast/list.aspx?ModuleID=188 Thursday, July 2, 2009
  • 51. Some final thoughts • Not necessary to spend big $$ on gear • Find your voice, format • Practice makes perfect • Be consistent • Focus on show prep • Outline the episode • Interviewing a guest? Pronounce your guest’s name correctly! • Provide questions in advance • Call to action +++++++++ Thursday, July 2, 2009
  • 52. Stay Connected! Peter Baron AdmissionsQuest Email pbaron@admissionsquest.com Twitter twitter.com/admissionsquest twitter.com/peterdbaron Vimeo vimeo.com/boardingschools Youtube youtube.com/user/BoardingSchools Flickr flickr.com/photos/30990415@N02/ Site www.admissionsquest.com Blog www.admissionsquest.com/peterbaron edSocMe www.edsocialmedia.com Thursday, July 2, 2009