1. CONFERENCE INTEGRA
CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013 23 May 2013
EIGSI, La Rochelle,
The Integra Network and the future of Integra futureand policies
The Integra Network and the : trends of Integra : trends and policies
Paulo Matos Martins,
ISEL

2. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Table of contents
 INTEGRA Concept
 INTEGRA Members
 INTEGRA Targets
 INTEGRA Services & Tools for the Citizens and Visitors
 INTEGRA Services & Tools only for members
 The Future of INTEGRA

3. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
INTEGRA Concept: “travel made easy”
 Created to bridge transport and tourist world and
to cooperate with existing information systems;
 Providing to travellers dedicated and adequate information;
 Ensuring quality and standardised information ;
 Based on inclusive approaches & strategies
 Bringing a holistic and systematic vision and approach.

4. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Assists travelers in all stages of the journey:
Travel
preparation
During the
trip
How?
Back Home
We will discuss that today!
INTEGRA Concept
INTEGRA Portal
INTEGRA Framework ?
INTEGRA Initiative ?
INTEGRA Network ?
INTEGRA Association ?
INTEGRA Consortium ?

5. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
INTEGRA Members
Type of Entity
City or Region
Transport entities
Electric Mobility
entities
Technological
entities
Tourism entity
Universities and
R&D entities
Supporting
entities
Total
Belgium
France
Portugal
Spain
1
15
1
9
2
12
1
Uk
1
Total
35
4
1
1
1
2
3
2
1
2
20
2
1
1
1
1
16
13
 50 Entities and 1 Supporting Entity at the 15th of May
1
51

6. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
The on-line Map & the Report

7. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
INTEGRA Targets
YOU as the Supply Side of Transport, Travel and Activities
Cities & Regions
Transport Entities
Tourism Entities
Supporting Entities
Electric Mobility
Entities
Technological
Entities
Universities and
R&D Entities
Other Entities &
Associations
All European Citizens and Visitors as our Demand

8. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Advantages of becoming a Member
 Better visibility to your organisation, city, region & country:
 Use INTEGRA services & tools to better serve your Customers
 Chance to work in a diverse network,
interacting with travel demand
 Benefit of our global framework and
join the development of tools
 Peer-to-peer networking for members
 European projects & business opportunities

9. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Our focus is
PEOPLE

10. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
INTEGRA Services & Tools for the Citizens & Visitors
1. The Portal
2. INTEGRA Social Network
3. The presence in the Social Networks
4. The FAQ’s service
 INTEGRA Mobile Apps
 Other...

11. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
1. The Portal

12. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
2. INTEGRA Social Network
A query
One user’s
trips
Each user describes his own trips.
All users can query and rate several items.
This is Demand data ...
Results

13. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
3. INTEGRA at the Social Networks (Fb / Twitter / ...)
A country approach with common strategies …
PT
FR
UK
ES
+BE
soon
Go to FAQ’s application

14. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
4. INTEGRA FAQ’s service as a Facebook tool
Choose
country
Choose
city/region
Choose
mode
To be
launched
in July
If you choose the Aerobus, 24h tickets cost
€ 3.50 for adults and € 2 for children (4-10
years) and one-way tickets/back € 5.50 for
adults and € 3 for children. If you choose the
regular service of Carris the ticket prices can be
found in the question about tariffs.
See more
The 24h ticket can be purchased on board or
at the Tourism Office in the public area of
Lisbon Airport Arrivals. The ticket is valid for
24 hours on the Aerobus network. The oneway tickets / back can only be purchased on
board.
More info: Yellow Bus Carris

15. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
The inside of
INTEGRA
World

16. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
INTEGRA Services & Tools only for members








Networking
Branding
Benchmarking
Standards & related best practices
Repository of terms & Glossaries
Data & resources sharing
Developments & Use Cases
INTEGRA Labs research challenges

17. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
The web site of the
INTEGRA
Consortium/
Association
Two levels of menus
Login for members
Additional options only
for members
Also lots of details for
the the interested
public
To be
launched
in July

18. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
The web site of the
INTEGRA
Association
The first level of menus

19. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies

20. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Two examples of second level menus

21. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies

22. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
The dedicated web site to the INTEGRA Labs
To be
launched in
September

23. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Some reflexions about
The Future of INTEGRA

24. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Do we need Revenues?
 INTEGRA is a non-profitable European
Entity, with no profitable goals ...
 This does not mean that INTEGRA
should not have revenues …
 Revenues are necessary to ensure our independence
and autonomy …
 Revenues are needed to cover our fixed costs in each
country …
 Revenues are needed to help financing our actions
and developments …

25. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
How can we obtain Revenues?
Business Model (still open - ideas)
1. Base structure in each country can be supported
by low cost flat rates:
 Between 100/200 members, all paying a small annual
fee ...
 To face local fixed costs and general expenses.
2. INTEGRA Research & Developments:
 Supported by R&D applications/projects;

What is the value of a network with 50 members (for the
moment), from several backgrounds, in 5 different EU countries?
 Supported by Integra funding
(like crowd funding,
only for members, with property rights guaranteed).

26. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
3. Peer agreements sponsored by
INTEGRA or within INTEGRA
framework
4. Advertising in INTEGRA tools & services
5. Development of profitable shared instruments
with members, like web pages linked directly to
INTEGRA tools

27. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
6. Selling of data (only) for profitable
uses by third parties, like smart
phone applications ...
7. Crowd funding for open data initiatives to
implement global improvements

28. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
What must be our future strategies?
 Develop local strategies in each country;
 Network targets > 100 members / 200
members …
 Alliances and cooperation with other
initiatives, like Spain & Portugal CiViNet
Network
 On November we will have the 1st INTEGRA PT
conference, held in Lisbon … you are all invited
 We expect to have the INTEGRA PT Association
effectively working during 2014

29. CONFERENCE INTEGRA
EIGSI, La Rochelle, 23 May 2013
The Integra Network and the future of Integra : trends and policies
Next time ask first to
INTEGRA
Merci pour votre attention!
Thank you for your attention!
Gracias por su atención!
Obrigado pela sua atenção!
Source: Do The Right Mix
Did you pick
the right transport?
My Contacts:
paulo.martins@integra-travel.eu
paulo.martins@dec.isel.pt