The document discusses building a digital business platform. It emphasizes that a digital business plan is needed as a roadmap, which should include goals, an action plan, and integration with the overall business plan. It also stresses selecting a domain name to represent the business online and owning a piece of the web. Finally, it notes that a website is the core of a digital platform and should be used to promote the business through digital marketing strategies that can create multiple revenue streams.

1. Platform Development
Basics
DigitalLifeAdvisor.com
Overview of Building Your Digital
Business Platform

2. It All Starts With A Digital
Business Plan
Your digital business plan is your roadmap for
how to use digital technologies to enhance your
business practices, increase your productivity and
grow your revenue.
The plan should include your business goals, your
digital action plan, and how your digital activities
will integrate with your overall business plan.
Once developed, you should regularly review and
update your plan to keep up with your business's
performance, achievements and goals.

3. Now that you have your “work in progress”
digital business plan started, the second step is
to select your domain name, this can be the
name of your business, your name or whatever.
For example: www.domain.com
domain.com
Your Internet property is represented on
the Internet as a Domain Name. Another
name for domain name is web address,
this is how visitors find your web property.
Domain Name – Own A
Piece of the World Wide
Web

4. domain.com
Your digital platform is a collection of cloud-
based services and social media networks
integrated and working together to create a
business marketing platform.
The Website – Creating Your
Digital Platform
Your website hosting company should be
affordable, offers easy to use website-creation
tools, good support, and impressive uptime.
Web hosting service is a service that allows
individuals and organizations to make their
website accessible via the World Wide Web.

5. domain.com
The main purpose of investing in a digital
business platform (website), is to promote
your business products, services or self.
The Website – Creating Your
Digital Platform
Incorporating digital marketing strategies
and techniques into the development of
your website; can create various income
streams, in addition to promoting your
business or organization’s products and
services .

6. End of Presentation
by
DigitalLifeAdvisor.com