Las nuevas plataformas “Enfocadas en Personas” ponen en su centro a sus empleados, integrando comunicaciones, conexiones a contenidos y proyectos con un enfoque laboral. Contar con un flujo de actividad personalizado permite a los empleados mantenerse al tanto de sus requerimientos, actualizaciones y notificaciones.
Empodera tu equipo a través de colaboración y redes sociales empresariales con IBM Connections y sus aplicaciones: XCC y Projexec.
Stronger Together: Developing an Organizational Strategy for Accessible Desig...
Plataformas colaborativas: ¿Cómo gestionar tus comunicaciones y proyectos conectando a todos tus empleados?
1.
2.
3. Leonardo Moreno González
Social Business Leader para Sudamérica y
Centroamérica
#NewWayToWork
Aplicando tecnología social
a los procesos de negocio
Noviembre 2015
4. Agenda
• Evolución de las tecnologías sociales en
los negocios
• Beneficios obtenidos de procesos de negocio
sociales
• Aplicaciones sociales como facilitadores de
adopción
5. Thomas Watson, Jr.
Former CEO of IBM
“I believe the real
difference between
success and failure in
a corporation can very
often be traced to the
question of how well
the organization brings
out the great energies
and talents of its
people. ”
1963
8. HorizonWatch: Social Business Trend Report, 2015 - Social Business moves to mainstream adoption as execs lead the cultural transformation
Tendencias clave en Social en 2015
1.Execs Lead: Expect more leadership from execs in 2015.
2.Mobile Collaboration: Workers want it on their mobile device.
3.Social CRM Analytics: Continues to be a growth area.
4.Employee Advocacy Programs: Employees can be great brand
ambassadors in external social media.
5.Social Selling: Inside Sales teams selling products and services via social
media channels.
9. Insights de los C-suite Study 2013 y 2015
59%
52%
More decentralized
decision-making
Greater focus on
new markets
More competition expected
from other industries
Market FollowersTorchbearers
69%
57%
62%
45%
Business landscape change (in 3 to 5 years)
more
38%
more
13%
more
21%
Extent of collaboration with partners and employees
11. The Total Economic Impact™ of IBM
Connections
IBM Connections Social Collaboration platform
increases end user productivity and reduces
operating costs
Forrester Research
Anish Shah
Senior Consultant, Total Economic Impact
August 18, 2015
12. Proven Return on Investment
Based on a representative organization. The Total Economic Impact™ Of IBM Connections, a commissioned study conducted by Forrester
Consulting on behalf of IBM, July 2015
Source: https://www-01.ibm.com/marketing/iwm/dre/signup?source=swg-US_Lotus_WebMerch&S_PKG=ov38603&dynform=20192
13. Proven Return on Investment
Based on a representative organization. The Total Economic Impact™ Of IBM Connections, a commissioned study conducted by Forrester Consulting on
behalf of IBM, July 2015
Source: https://www-01.ibm.com/marketing/iwm/dre/signup?source=swg-US_Lotus_WebMerch&S_PKG=ov38603&dynform=20192
What a great tagline — "There's a new way to work, and it's made with IBM."
We want to reinforce our market leadership with the variation of aspects within the Collaboration portfolio. From a social perspective we are seeing leadership noted across the board from both our Tier 1 analysts and Tier 2. They are continuing to validate our strategy and more importantly IBM’s ability to execute. They are noting our strong focus areas within Social, Analytics, Mobile and more. As you can see it also shows the spans of our leadership relative to sales – note IDC 5 years running, leadership again in the capabilities / ability to execute – Forrester, Garter and Ovum and some of the individual capabilities we have as noted in the Enterprise File Sync and Share reports. All of these things show our mark in the enterprise social space.
We want to reinforce our market leadership with the variation of aspects within the Collaboration portfolio. From a social perspective we are seeing leadership noted across the board from both our Tier 1 analysts and Tier 2. They are continuing to validate our strategy and more importantly IBM’s ability to execute. They are noting our strong focus areas within Social, Analytics, Mobile and more. As you can see it also shows the spans of our leadership relative to sales – note IDC 5 years running, leadership again in the capabilities / ability to execute – Forrester, Garter and Ovum and some of the individual capabilities we have as noted in the Enterprise File Sync and Share reports. All of these things show our mark in the enterprise social space.